July 12th.

Early in the morning, Li Rui had a video call with the island country and listened to Zhang Yuefeng's work report.

Ring is gaining momentum in the island country and is making rapid progress. Since its launch, it has attracted a large number of users from middle school students. After having the first batch of seed users, it has continued to expand its user base through interpersonal communication. In just over a week, the number of downloads has exceeded 400,000.

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Don't underestimate the number of 400,000. This is already an incredible number in an island country where the population is aging seriously and many working professionals are still using feature phones.

Relying on such achievements, Ring has successfully ranked third in the Apple Store's free rankings, second only to two popular mobile games, and also ranked among the top in the Google Store.

Peng Shaoming is seizing the time to shoot the advertisement. After the advertisement is released, there will definitely be a wave of download climax.

Li Rui's idea is to stabilize the market before the line is released, without giving Chaodao people any chance.

As for the reason why Line has not been released for a long time, Li Rui can also guess that it is probably because he feels that his own software, which does not even have Internet calling functions, is really unavailable and is adding functions.

Just do it slowly. When you have the online calling function perfected, Ring will also receive its first update. By then you will know what it means to be slow one step at a time!

However, it cannot be said that Ring has succeeded. It still faces a very big problem, and that is payment.

In the future, Li Rui will definitely open up various income channels for ring, such as paid emoticon stickers, game linkages, co-branded products, etc., and they need convenient, fast and safe payment channels.

Why v-xin can achieve great success in Hua country is not only because of its excellent software functions, but more importantly, because it has done a good job in payment, making v-xin an online and offline interface.

Scan code payment, price subsidy, and red envelope marketing, v-xin relied on these three tricks to steal half of the cake from the field that Alipay has worked hard to build for many years, and achieved v-xin’s glory.

The situation in island countries and Hua countries is different.

On the Huaguo side, Li Rui is already thinking about how to obtain a payment license. Although he can now use the licenses of the three major operators to start payment, the overall social environment and hardware foundation are not yet perfect, and the national acceptance is too low, so there is no need to rush.

Take action.

Moreover, using someone else's license plate always feels like someone is holding you back. As a last resort, Li Rui still wants to use his own license plate. This is why he came up with the idea of ​​Shengmin Bank.

The situation in island countries is more complicated.

Due to the relatively large denomination of currency, island countries often have headaches for large amounts of change and are in urgent need of convenient and fast electronic payment methods.

Before the advent of the smartphone era, island countries solved the problem by issuing IC cards.

For example, there are suica (watermelon card) issued by East Island National Railway Company, as well as edy card, pasmo card, etc., which are roughly similar to Haizhou's "all-in-one card" transportation card and Hong Kong Island's "Octopus". Consumers only need to take out the card at the merchant's

With a swipe on the card reader, you can make small payments for dining, shopping, transportation, etc.

After this card was launched in 2001, it developed very rapidly. In just a few years, it covered most convenience stores, subway stations, restaurants, etc. in the island country.ъìqυgΕtv.℃ǒΜ

By 2004, in order to cope with fierce market competition, the island country's telecom operators developed a method of integrating payment chips into customized smartphones, called "mobile wallets." From then on, consumers could use their mobile phones instead of cards to make purchases.

Various payments.

Mobile wallets are different from the later popular mobile payment methods. Essentially, they just put the prepaid card chip into the mobile phone. Consumers need to first charge money into the mobile phone and then swipe the card (the mobile phone is the card).

It's actually a bit complicated to use, but it was definitely an epoch-making innovation back then.

oIn this payment process, it only plays the role of a channel, allowing original card issuers such as Edy and East Island Railway Company to expand new networks through their own mobile phone channels. The profit only comes from the service fees paid by the card issuers.

Later, the island country's second largest operator kddi and the third largest operator Softbank also launched similar products, which greatly increased the popularity of mobile payment in the island country and became the country with the highest penetration rate and penetration rate of mobile phone near-field payment in the world.

Li Rui also planned to do the same, but the method was not exactly the same.

He plans to build a payment system within ring, named ringpay, abbreviated as rp.

Use a method similar to o, integrate the recharge card into the rp system, and manage recharge and payment after binding.

Li Rui wants to make recharge cards himself.

He doesn't want to be a channel provider that only takes in money and charges service fees, and gives away such a large amount of benefits to others in vain.

When chatting with Feng Xinqiao yesterday, Li Rui asked for relevant experience.

The popularity of "Legend" back then was not only due to the quality of the game and promotion, but also the extremely convenient and fast "recharge system".

Point cards for "Legend" can be purchased in any Internet cafe across the country. This was an era when online recharge methods were lacking. Online game companies came up with a clever trick to rely on this recharge method, which was relatively convenient at the time.

With the card-pointing channels spread across the country, "Legend" swept away its opponents and created a true legend.

After Li Rui learned a lot about "Legend"'s experience in promoting land promotion and expanding its territory, his thoughts became more solid.

You must issue the card yourself!

Issue a prepaid jcb card, which is a pre-recharged bank card. The physical card can be used in physical stores and e-commerce, and can also be bound to manage recharge and payment through the rp system.

To this end, Li Rui must expand cooperative recharge points such as contracted banks and convenience stores, and also develop online and offline cooperative merchants so that his own cards and RP systems can be used more conveniently and quickly.

This is very difficult, but it is crucial to the future development of ring.

In Li Rui's idea, emoticon stickers such as Brown Bear can be directly used as the face of the recharge card, which is an additional way to promote emoticon stickers.

More importantly, this type of card can also win over some young people who are not qualified to apply for credit cards, especially middle school students under the age of 18.

Finally, recharge cards can generate a large amount of redundant funds. Even if they are just placed in the bank to make money, it is still a huge amount of income.

In addition to payment, there is another daily thing that needs to be mentioned.

Li Rui called Zhou Lin again.

"Can you contact people from O and SoftBank?" Li Rui asked.

Zhou Lin said: "I'm not very familiar with them, but the congressmen I know should be able to contact them."
Chapter completed!