"But the gap is a bit big. Our department store covers an area of ​​1,500 square meters, and the Minsheng Fresh Supermarket only covers an area of ​​2,000 square meters. However, the construction area of ​​Jiangcheng Mall is 30,000 square meters. Just counting the business area, it is more than 20,000 square meters.

It’s 10 times further apart,” Zhang Zhigang said.

Several other people also looked at Lu Hao.

Even if they are confident, Lu Hao's goal is indeed a bit high.

"Have you forgotten the scene when Minsheng Fresh Supermarket opened? The area is not an issue, what is important is how many customers can come." Lu Hao said, "We are not going to stop selling the goods in the store if they are sold out. We are also

There is a warehouse where a lot of goods are stored. In addition, there is also a warehouse of the municipal supply and marketing cooperative, where a lot of household appliances and other goods are stored. After a batch is sold, a batch is brought up from the warehouse. To add, I sell it in my own warehouse.

When it’s done, we’ll bring it over from the city’s supply and marketing cooperative.”

Just like the original Minsheng Fresh Supermarket, when the goods in the store are sold out, they are brought out from the warehouse to sell them. When the goods in their own warehouse are sold out, they are bought from the vegetable market.

If we really only sell the few items in the store, we will definitely not be able to achieve such high sales.

Wal-Mart and Carrefour have not yet entered Jiangcheng, or even set foot in the domestic market. The opponents he faces are only state-owned units such as Liji Mall, Qiaokou Mall, Jiangcheng Mall, etc.

It will be much easier to compete. If we don't take this opportunity to determine our position, establish a firm foothold and encircle the territory, it will be much more difficult to expand our territory when international supermarkets such as Wal-Mart and Carrefour enter the country.

The cost in terms of time and money will increase exponentially.

Girls in their teens and twenties, their needs are very simple. They just want to go shopping with her, have a meal, watch a movie, and coax her, and she will be willing to be your girlfriend. Girls in their 30s who have entered the society

, maybe you need a house or a car.

"Brother Hao, you mean that on the opening day of the department store, we will still hold lottery activities and provide prizes as we did for Minsheng Fresh Supermarket, and attract customers through color TVs, refrigerators, air conditioners, etc.?" Zhang Zhigang asked

road.

"There's no need for this." Lu Hao shook his head, "We already have insufficient manpower, and if we do a lottery, we will be even more lacking. Moreover, opening a department store is different from opening a Minsheng Fresh Supermarket. Minsheng Fresh Supermarket sells vegetables.

, are all residents of nearby communities. When we distributed the leaflets, we were only in nearby communities and did not go far."

"Department stores are definitely different. They have to post flyers as far away as possible. There will definitely be a lot of people coming. If we hold a lottery event, it will be crowded and it will affect the normal business of the store."

There is an open space outside the department store, and the number of people that can be accommodated is limited. If you really want to hold a lottery in the open space outside, the entrance of the store will be blocked by the lottery winners and the spectators, and you will not be able to find a way to enter the store.

If you want to make money and break the record of Jiangcheng Mall, you must let more people enter the store, and these people must leave as soon as possible to make room for subsequent people who enter the store to shop.

Just like the table turnover rate in a hotel, the more times you turn over the tables, the more money you can make.

One in three minutes, one in three minutes, how good is it?

Lu Hao looked at the people in the office, "We have almost prepared the goods now. The next issues to consider are two aspects. One is how to let more people know that our store is open, and the other is how to make customers willing to come.

Let’s come to the store and think about it and see if there are any good solutions.”

"You can hand out flyers," Wang Ting said immediately.

This method was used for Minsheng Fresh Supermarket before, and she immediately thought of this idea.

Lu Hao nodded approvingly and praised, "Very good, this method is good, I will adopt it."

After receiving Lu Hao's praise and approval, Wang Ting was so happy that she wanted to fly.

Zhang Zhigang was a little speechless. He looked at Wang Ting and then at Lu Hao.

Brother Hao, what's going on?

Hasn't this method been used before? Everyone can imagine it, so why do you deliberately pay so much attention to it and praise Wang Ting?

"If there are any other ways, you can think about it again." Lu Hao continued to encourage everyone to brainstorm.

The method of distributing leaflets has been used before, and the effect is very good. At this time, this method is also a relatively low-cost method, but the effect is very obvious.

Psoriasis is posted everywhere and no one cares.

Information is underdeveloped. Even if you advertise on TV and newspapers, if it is not the Spring Festival Gala, the coverage will not be wide, and it is far from being simple and effective like leaflets.

Lu Hao actually had a plan in mind for a long time, but he deliberately didn't say it. Instead, he asked Zhang Zhigang, Shi Xiong, and Wang Ting to come to the office to discuss it, in order to increase their sense of participation.

Give them a psychological hint that the affairs of the department store are not Lu Hao's business alone, but everyone's business. Everyone should come up with ideas and start the business together.

This can stimulate their enthusiasm and make them work harder.

A child is a picky eater and refuses to eat. When an adult is cooking, he deliberately lets the child touch the spoon, stir-fry twice, wait for the food to be served, and then praise the child for how delicious the food he stir-fries is. Most of the time, the child is willing to eat.

"We can give something to the customers who come into the store, so that they will be more willing to come to our store." Shi Xiong said.

Lu Hao looked at him, a little surprised, "This is a good idea, how did you come up with it?"

It's not that he looks down on Shi Xiong, but Shi Xiong doesn't have so many twists and turns in his heart. It's really surprising that he came up with this idea.

No matter how well-made the leaflet is, it can only make people excited; it still needs to get people to take action, and the way to get people to take action is to give them benefits.

"Brother Hao, you forgot, when we went to eat together before, some store owners gave away sauerkraut, and some stores didn't. Even if we walked a little further, we still had to go to the restaurant that delivered sauerkraut. We all felt that this restaurant

The owner of the store is honest," Shi Xiong said.

He noticed the details in life.

Lu Hao nodded, "Very attentive. You are right. We can use this method when promoting our department store. As long as you go to Wanjia Department Store, you will receive gifts when you enter the store, whether you buy it or not!"

"Brother Hao, does this method really work?" Shi Xiong asked.

Although he proposed it himself, he didn't expect it to be adopted by Lu Hao.

"It works, and it's very good." Lu Hao nodded and affirmed.

Shi Xiong scratched his head, a little embarrassed, but sat up straighter.

Lu Hao continued, "Everyone can think about it again, what should we give to the customers who enter the store? This thing cannot be too expensive, the cost is too high, we cannot afford it, and it cannot be too big or heavy. It is not to attract customers.
Chapter completed!