Currently, Xu Che's commercial value continues to increase.

And Xu Che is also being coveted by many brands.

i, i's treatment on the card, after all, that's the treatment.

Not even the Hollywood movie stars like Ang Sa, i's Maria was under pressure to pave the way for Xu Che.

After i’s financial report came out, i’s status also increased.

The same is true for rv. In terms of shoes, it is the world's top brand. It has cooperated with Xu Che for so long, and cl has not been able to sign Xu Che even though he has set up a makeup line.

Only Bulgari, which is about to expire, and various jewelry companies are eyeing it, can significantly increase sales and profits by signing Xu Che.

Cartier is the number one brand in the world.

Naturally, he takes the lead.

"By brand, Tod's brand sales increased by 50.9% to 188 million euros, Roger Vivier's income has been increasing due to Xu Che's endorsement, and this year compared to last year it was 83.6% to 1.98.

Euros (note: Xu Che’s sales have already risen by 80% in the first year of endorsement, and this year it has risen again by 83.6%), surpassing tod’s, hogan’s sales increased by 38% to 80.5 million euros, and fay’s sales also recorded a 35% increase.

increased to €16.8 million."

"On January 8, i officially announced that Xu Che will serve as the global brand spokesperson. Currently, the number of reposts and likes on the official announcement on Weibo has exceeded 1 million. The latest financial report shows that i parent company Kering Group's revenue in the first half of the year was 8.047 billion euros, year-on-year.

An increase of 49.6%; general operating profit increased by 134.9% year-on-year to 2.237 billion euros."

“And Bulgari, it’s always growing.”

"The three luxury goods are all top-notch treatment, and the world is vast."

"So, how do you Cartier plan to sign our Xu Che?"

For the docking of this kind of top-notch luxury goods, Liu Ning is usually the one doing the docking.

After all, as Xu Che's boss, he naturally has some confidence in his speech when dealing with each other. After all, he is the perfect vice president.

"We are willing to give the best treatment. Cartier's global brand ambassador is unique in the world. The endorsement fee is 8 million US dollars a year. How about this treatment?"

Liu Ning raised her eyebrows slightly on the phone.

This treatment is quite generous. Cartier’s global brand ambassador?

Eight million U.S. dollars. When Xu Che signed the endorsement deal for Bulgari in China, the endorsement fee was only two million U.S. dollars. To upgrade to a global brand spokesperson, the endorsement fee is only three million U.S. dollars a year, although it is already quite high.

, but compared with the treatment of Cartier, it is still far behind.

When Lu Han signed the contract, he only had one close friend of the brand.

In his previous life, Li Xian only had one close friend of the brand after his intimate relationship exploded and he rose to the top.

In terms of style, Cartier and Bulgari are not on the same level at all.

In 2021, Gong Li became Cartier’s global brand ambassador because she is not Chinese.

This is called forced style.

not to mention.

At present, Cartier is still the only one in the world. Cartier will not announce spokespersons, but Cartier’s global brand ambassadors are more high-end than Bulgari’s global brand ambassadors.

As a brand friend of Cartier, he is basically equivalent to the spokesperson of Bulgari in China.

But he couldn't seem to care too much. Liu Ning also wanted to pull it off, "The endorsement fee is not a problem. How to arrange the geographical coverage?"

"How about global promotion through hard advertising, as well as global full-platform promotion and Xu Che Cartier's personal customized series?" On the other end of the phone was Cartier Global President and CEO Sili Le.

Currently, Cartier has no brand ambassadors worldwide.

Xu Che is currently the number one target that Si Lile is looking for.

The business achievements are really impressive.

"When we have time, let's go out to have a meal and chat."

"Oh, I'm sorry, I can't come over at the moment. I can ask Cartier's Asia president to discuss it with you in detail. The conditions he gives are the conditions I give."

"Okay, I understand. I still have some things to do here. Let's talk about it then."

That's what business is like.

Most of the time communication is by phone.

Xu Che is still acting in the crew of "Youth". The girls in this crew all have a "covetous" feeling towards Xu Che, but Xu Che has...

There is really no spark, and looks rule it out. There is no way. Brother Che has high requirements for appearance, and he is not a person who accepts everything. If he can't do it, he still needs an emotional foundation.

When he learned from Liu Ning that Cartier wanted to sign her as a global brand ambassador and that the endorsement fee was eight million US dollars a year, Xu Che's eyes lit up and asked: "How many years does Cartier want to sign?"

"Now it is said that we will sign for one year first and then look at it later."

"Not bad."

"But I haven't agreed yet. Let's organize a dinner party to see their sincerity." Liu Ning said.

He is not the kind of short-sighted person. For Xu Che, the most outstanding work in his life, he naturally wants the best treatment and respect. Xu Che has to discuss these with Cartier.

That's Cartier.

They are more proud than blue blood.

The world's number one jewelry brand, Xu Che can become the world's first brand ambassador, which is not only the only one in China, but also the only one in the world.

Xu Che smiled and nodded, "Okay Brother Ning, let's see their sincerity at the dinner party. After all, it is Cartier, but Bulgari recently told me that they want to renew the contract. After all, it has only been half a year since the global tilt was upgraded.

If not, they still want to catch me."

Liu Ning said: "If you can go up, of course you have to go up. After all, Bulgari has too many spokespersons."

"right."

Soon, the news of Cartier's contact with Xu Che spread. Xie Liqin also flew to Hainan to meet Xu Che, invited him to have dinner at a five-star hotel in Hainan, and said sincerely: "Xiao Xu, I think you should know

We at Bulgari will give you the treatment you deserve, including promotions and cards. Do you want to renew your contract for another year?"

At the banquet, the table was full of dishes.

But no one moved their chopsticks.

The atmosphere is still a bit serious.

Xu Che responded in a reasonable and reasonable manner, neither hurried nor overbearing:

“Mr.

, if I don’t reach an agreement with Cartier, I will definitely continue to cooperate with you.”

"Xiao Xu, think about it again. I won't force you. If you have the opportunity, you can continue to cooperate with our lvhm group." Xie Liqin almost understood what Xu Che meant.

So I don’t force it anymore.

After all, that's how business is.

It's just that Li Jiaheng is in trouble, Xu Che is also changing jobs now, and there is no one at Bulgari who can be useful...

None of those younger generations can hold the title of global spokesperson. The commercial value of Yang Yang and Wu Sanshi is really far behind Xu Che.

"certainly."

The banquet ended happily, and no one said anything more.

after all...

That's Cartier's global brand ambassador, and they have their own way of getting information. The endorsement fee of eight million US dollars a year is really not something they can give.

When Li Jiaheng signed the contract with LV Group, he was given 20 million US dollars for three years. Cartier really gave him enough honors and treatment, which is really extraordinary.

Even though Xu Che has not yet met with Cartier’s Asia President.

But Xie Liqin also understood what Xu Che meant.

Many fashion bloggers have also started to follow up and start posting.

i's marketing account "Star Chaser Uncle Li Sanshun" was the first to send out this news.

——Star chasing uncle Li Sanshun: [Xu Che × Cartier, title unknown]

——The day when he rose to the top: [Xu Chegua’s new endorsement: Cartier]

——Endorsement materials are moved every day: [i’s endorsement is also real (Xiao Zhanjia can brag about three extravagances) i contacted him, but he never gave me a title. The follow-up was that the rv president changed jobs, and Xu Che’s intimate relationship became famous the following year.

I chose him. The traffic of Xiao Station is strong now, and i is also interested in him. It is estimated that it will be officially announced in the middle of next year. Xu Che will have Cartier next (he switched jobs from Bulgari, the title is currently confidential, it is not clear yet)

i (Sanmeng is so miserable, the person who took the lead in terminating the contract with ssq has some opinions)]

certainly.

Not only these melon owners know it, but of course the artists also know it. After all, Xu Che was the global brand spokesperson for Li Jiaheng as Xu Che's replacement, and this time Xu Che is planning to switch to Cartier.

Sanshi and Yang Yang naturally wanted to be scavengers and "pick up garbage" to eat.

Yang Yang is currently only a global brand ambassador for Dunhill, and his current endorsement resources are quite average.

i is still promoting resources to Xiao Zhan. Lu Han, who is at the same time as me, also has blue blood. Of course, he also wants to be as good as others.
To be continued...