Cartier's new global promotional video - "love                                                                                                                         �

Eighteen close friends from brands around the world, each of them is a big shot.

Each has excellent works.

Wang Jiaer is the only close friend of the brand in Asia to appear, and the treatment is very good.

As for why it is the only one?

Because the qualifier is a close friend of the brand.

Brother Che is a global brand ambassador.

It cannot be generalized.

This time, "Love                                                                                                                            �

But no matter what, Wang Jiaer has a great influence overseas. In 2022, LV is preparing to sign him to become the global spokesperson.

Needless to say, the value of Blue Blood LV is worthy of? Di Lieba can only be a brand ambassador. If Di Lieba takes other red blood, she will definitely be the spokesperson level.

Xu Che's mobile phone ringtone "i                                                                                                                                                                                                                                                          �

He is the most popular Chinese male singer in overseas media, and he can also be regarded as promoting Chinese culture.

But compared with Brother Che.

The treatment is very different.

The plan also clearly states.

The promotional video is only two minutes long, and Xu Che takes one minute exclusively, so the i-blockbuster is much better.

Eighteen brands have friends taking up a minute, except for Wang Jiaer, all of them are European and American celebrities, while Xu Che takes up a minute.

Such a side plate?

Who can not be shocked?

What are the precious things about face scanning, global launch, and the eighteen top celebrities carrying sedan chairs? Each one is a short-term luxury man and a short-term luxury woman.

What Eighteen Bronze Man?

It was just a little girl who was trampled by Brother Che as a stepping stone.

You know who are those eighteen close friends?

Wang Jiaer, Ella Balinska, Maria Cara Pogano, Monica Beluchi, Katyya Buniatisvili, Lily Collins, Gershfi Farahani, Melanie Roland, Troyeshiven, Vero Smith, Annabella Valis, Maisie Williams and other six other brands are close friends.

Each one has international influence.

Several of them are the heroines of various Hollywood blockbusters.

Melanie Roland is the heroine of "The Legend of the Demons", but what if it is the heroine of Hollywood blockbusters?

So what if you are the judges in the main competition unit of the Cannes Film Festival?

I will still carry my shoes to Brother Che.

But Err.

The title of Cartier's world's only brand ambassador caught those Ansa off guard and exclaimed [Who is Xu Che!]

But when Cartier's new financial report came out, they were speechless. This is Xu Che's ability.

After Xu Che endorsed Cartier, sales increased by 400%, while Cartier's MIV (Media Influence Index) soared sharply at the top, with an index of 64%.

......

......

At the same time, in a studio in Shanghai.

i haute couture suit, received the baptism of lens lighting.

"Lighter, fill light!"

"Come on, let's change the angle."

"Precautions for eyes, eyes are very important!"

"Yes, that's what it feels!"

The photography teacher with many years of work experience is constantly changing his posture, trying to find the most suitable angle to take the most satisfactory photos of the model.

Xu Che stood in front of the camera.

Cartier's promotional blockbuster is being filmed, which is also the responsibility of the spokesperson for high-end luxury. Of course, many spokespersons of high-end luxury only have online promotions, but no spokesperson for wide-ranging areas?

Two words -

Disgrace.

As Cartier's global brand ambassador, RV global brand spokesperson, and i global brand spokesperson, Xu Che is unstoppable in the area of ​​Diguang.

This time, since Xu Che was treated well in Cartier, the shooting time was based on Xu Che, and Wang Jiaer naturally had to wait for Xu Che.

"Yes, that's it, perfect!"

"Pay attention to your expression and your chin will be closed!"

"Your camera performance is really excellent! That's the feeling, I'll shoot a few more sets and keep going."

In the photography teacher's camera, no matter which angle the photos taken from, the quality is very good. It seems that some people are confused when choosing photos later...

Template.

Cartier likes red, so the most commonly used advertisements is red. Wang Jiaer, who is sitting next to Xu Che, said with some envy: "Brother Che, I was shocked when I saw that project. For two minutes of advertising, you take up one minute by yourself. This is too... Damn, it's really shocking!"

"This is nothing, it's basic operation. Anyway, we're together, you'll have more shots."

"So this is considered to be my fault for you?"

"Just get it."

It doesn't matter, the protagonist is still Xu Che anyway.

Wang Jiaer said helplessly: "Brother Che, have you ever thought about singing? Don't you have a few OSTs that are quite popular? You can go to the music industry."

"Ah?" Xu Che was puzzled, "Well...if you have a chance."

“…”

After shooting all afternoon, the shooting of today's advertising blockbuster ended here.

The teacher of the Hard Photo kept flipping through the photos in the camera and said with great satisfaction: "This is a very pleasant experience of cooperation. Mr. Xu Che, I hope we will have opportunities to cooperate in the future."

The director of the promotional film also found a treasure. Such an advertising blockbuster and Xu Che’s current popularity are really amazing. A movie worth millions of dollars actually has a box office of more than 300 million US dollars. This is simply amazing!

To be honest, the quality of the shooting of this advertisement this afternoon is much better than that of Wang Jiaer.

Want to go far.

But Wang Jiaer is so lucky that he is obedient and knows when to do what, what to listen to, and what not to listen to. This is actually the most important thing.

Moreover, he has a strong personal style, is more coquettish, and is the kind of slutty, so he also feels very good when filming it.

What photographers care most about is not how professional and professional abilities of the model are, but whether the model can listen to him and take satisfactory photos with him.

"Thank you, there will be a chance."

After saying goodbye politely, Xu Che took his team back to the nanny car and prepared to go home to rest.

There are many things now.

The Changgexing Opera crew felt that they always fished for three days and had two days to dry the Internet.

But Reba is actually similar. She has a lot of business and has to go out in a few days.

Cartier's "Love                                                                                                                                                                                                                                                            

Let the audience and customers have the feeling of shooting together. After all, everyone is a big shot and is very busy, so there is no need to go abroad. It will be great after shooting on their respective territory, and there will be no conflicts.

......

......

After the release of the Maserati blockbuster as the first business of "The Great Events in Life", Cartier's "Love                                                                                                                                                                                                                                              �

It's so terrifying.

Tiffany, who was about to poach, was completely caught off guard. Isn’t this cheating?

In addition, Tiffany's original grade was slightly worse than Cartier. In fact, even if Xu Che didn't say it, he would continue to sign Cartier.

However, Xu Che is used to changing jobs, and Cartier is a little dangerous. They are unwilling to let the 400% increase be given to other brands.

[How many artists did Ka Dad hired, how many friends are there in China? Range, your brother doesn’t go to the scene, your brother is the main recommendation on the cover, your brother is the one who opens the Weibo screen, only your brother is the world wide or your brother (except for Xu Che’s bug) fans Wang Jiaer are happy!]

[Wang Jiaer's business resources have always been very good, especially foreign brands or luxury brands like to look for him. He has a high popularity overseas and good English, good personality and image, and has a full range of buffs.]

[Gao She gave Wang Jiaer the best treatment among the same level partners. Cartier gave him global advertisements, Hennessy and Mac were also directly given to the spokesperson title, and Fendi was also the highest title and joint brand. In addition to Xu Che, his resources can be compared with the top stars, and overseas popularity makes up for the popularity gap in the mainland. Of course, the top stars are not Yang Yang's top stars that Bulgari did not officially announce overseas.]

[Ka Dad 181 promotional advertisement, Wang Jiaer only has two Asians to appear! Wang Jiaer, an international star who is fantastic about solo around the world, is simply too cool [calling]]
To be continued...