Chapter 1061: A whim
After hearing this, everyone fell into a brief period of silence. Afterwards, Peng Sihai's explanation, verified by himself, finally solved the awkward moment: "Mr. Liu always does what he says, and I am an example."
! From now on, you must trust him unconditionally, otherwise I will make the decision and kick you home one by one!"
That's why the expressions on everyone's faces changed again.
Liu Qingshan had no time to listen to their various expressions of determination, not to mention that there were outsiders around him at this time: "Remember what I said, in my eyes, the first person is nothing. Of course, this is not a chain of contempt, but it has already existed."
Fact! Because there is a huge difference in innate strength, it is impossible to compare the early stage with the later stage!"
He was not afraid that such remarks would cause Peng Sihai to feel uncomfortable. If such a situation really occurred, it would mean that Peng Sihai's mind was very problematic.
Sure enough, Fourth Master Peng laughed simply: "You see, I am very humble in front of Shanzi, why? The gap in strength between me and him is too big, I have no right to speak!"
His joke really relaxed the atmosphere at the scene a lot, and indirectly told everyone that they can forget about their doubts about Liu Qingshan's strength, because it has exceeded everyone's imagination.
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The communication between them did not avoid Thomas and his personal assistant Miss Villa, because their language was Chinese.
The vehicle Liu Qingshan brought was a temporary large luxury cabin. When everyone loaded up and rushed back to the hotel, it was already past one in the afternoon.
The reception had been going on for more than half an hour at this time, and those in charge of the temporary reception were Wang Jinghua and Park Hye-jin.
These two women are the most sociable. There is no derogatory meaning in it, but they are real social masters.
Therefore, the atmosphere at the scene was not as cold as expected, and Liu Qingshan's return was just the icing on the cake.
The superstars present were still very surprised by the appearance of Jibril Thomas, an industry leader. After all, it is not easy to have such an excellent opportunity for personal contact.
This also indirectly frees up some of Liu Qingshan's time, which can be used to conduct in-depth observations with new entrants.
These people obviously had specific division of labor arrangements and even specific training in advance. This could be seen just from the fact that they spread out and took their respective positions as soon as they entered the reception.
Moreover, they seemed to have no interest in the dozens of celebrities present who were familiar with Xiang Xiang. At least on the surface, their security status was qualified.
Liu Qingshan's observation did not last long before he was distracted by various characters arriving one after another.
Just like the previous design, many unfamiliar faces appeared at today's banquet. They are the management of the second-tier theaters that Liu Qingshan wants to bring in.
Along with them, there are other well-known theater chains and film producers appearing here, and most of the people from these two areas are mixed together. It is obvious that these people are the channel through which people from the second-tier theater chains can obtain admission quotas.
This also completely eliminates Liu Qingshan’s role in it. As a producer, he can’t offend people from both sides, let alone sway his attitude. Now they are all mixed together. This situation is very difficult for Liu Qingshan.
It is most beneficial for one party!
As the host of the premiere two days later, he naturally cannot make any promises to the second-tier theaters, because the contracts with those famous theaters and film producers have not yet begun to be fulfilled. Moreover, if these people are mixed together, there may not be any
The purpose of mutual supervision.
But he could discuss the issue of screening rights with the former openly and casually mentioned the previous exchange with Heinz.
He doesn't need anyone to respond, and he doesn't expect anyone to figure out the secret behind it, because he knows that in a few days, with the sales of the film booming, those who can't take the first sip of soup will be jealous and enthusiastic.
In addition to anxiety, some people will begin to recall every detail of his opinions today.
At that time, as long as one or two people can quickly realize the profound meaning of his words at this time, they will be able to come up with an effective response strategy before the additional screening plan after the first round of release cycle is released again.
This is what these people do for a living, and their professional operations are much more sophisticated than Liu Qingshan's. He just needs to take out a general bait to squeeze out the normal theater water to the maximum extent, and then he can get rid of it.
The best interests for the future.
Moreover, what Liu Qingshan put forward was just an idea, and there is no experience in whether it can be put into practice. All these require specific operations by professionals to maximize the profits after the film's general popularity has exhausted.
Under normal circumstances, the release cycle of a blockbuster movie is about one month, but if there is still a lot of room left after three or four reviews by loyal fans or fans, the theaters themselves will take the initiative to apply for an extension of this release cycle for more benefits.
Although this situation does not happen often, it has never disappeared. In fact, this is how the top cumulative box office data comes from.
Perhaps the scope of the application for this extension will vary depending on the situation of each country or region, but the scale of theaters that are still insisting on scheduling movies is getting smaller and smaller. If there is a joint effort according to Liu Qingshan's idea, to lower the
If prices create another viewing trend, the seemingly thinly-shared market will gain another kind of box office residual heat with small profits but quick turnover due to this round of price stimulation.
This is the result Liu Qingshan wants most, and it is also the catalyst for whether his work can use the final blessing of a tonic to convert the profit-maximizing ending method into the final figure.
For the second-tier theaters, the key point of the operation is that the earlier they participate, the higher the benefits. How to deal with the first-tier theaters is a matter of their own professional capabilities. In fact, Liu Qingshan or the producer at that time,
The producers have exhausted all promotional tactics for the film.
To be honest, there is nothing profound about this kind of design, but it can tap out the maximum available value for film companies and theaters. The more intense the fight between the two forces, the longer it will take for the movie's popularity to completely die out.
later.
Even if there is only one more day of theater scheduling in the later period, it will be an extra surprise for the box office, which is at the end of its struggle.
So strictly speaking, the existence of this idea has nothing to do with conspiracy calculations, but to maximize the extraction of the last scattered benefits in a joint and cooperative manner.
Therefore, there are no good or bad characters among the characters here, only those who try their best to achieve the best in business.
It is actually more like working overtime outside normal working hours, and participating in the issue of whether employees can always give their best to their work.
Whether others can see or not that the factory owner played by Liu Qingshan is controlling everything, it is not important at that time. What is important is whether the employees can earn more and more overtime pay after paying so much.
Got it.
Of course, whether you need to work overtime depends on the movie's market potential and the duration of its popularity. This is both a prerequisite and a source of motivation for overtime. Otherwise, overtime without seeing any benefits will be in vain.
Therefore, after planting a trace of his bait through this cocktail party, Liu Qingshan, who returned to the hotel room, immediately held a short meeting with several core members of Snowland Studio via video call.
He needs to give orders to Frederic and Hans to immediately produce several promotional videos with varying lengths of time before the day of the premiere.
Also attending the meeting was the publicity team led by Park Hye-jin. The main responsibility of these people right now is to cooperate with the studio as soon as possible to come up with an online poster-style design pattern with a box office ranging from 100 million to 2 billion.
Even if the instant box office of the first-round release reaches 100 million yuan in a few minutes, posters with relevant figures will come in handy.
At present, there is no dedicated social media platform that can realize instant sharing of information and dissemination of interactive information. The issue of releasing the latest box office posters can only be left to online forums and post bars to achieve the first step of publicity.
He will then contact several satellite TV platforms with which he has good relationships to show real-time updates of box office posters in the form of graphic inserts.
This novel publicity method has never appeared before, but people who hear about this plan can already judge that this method has huge usable value without having any experience.
As for the content of the box office posters, it's even simpler. Liu Qingshan only needs to sketch out the first one, and the rest of the posters will have a reference standard.
Park Hye-jin is an entertainment practitioner with the ability to draw inferences from one instance. She immediately put forward her own suggestions based on the boss's design framework: "Leave it to Shi Hui to arrange the network. She has been taking care of the dozen or so largest companies."
Qingshan, you have rich experience in this field! In addition, I suggest to the boss that it is best not to show up in person when looking for TV stations, otherwise it will be easy to make the first impression of us spending money to advertise ourselves!"
Liu Qingshan asked her a little strangely: "Isn't the essence of what we want to do just commercial publicity?"
Park Hye Jin smiled and said: "Commercial promotion is for sure, but boss you have obviously overlooked one thing. Whether it is buying the broadcast method of rolling subtitles or applying for advertising space, it will be a huge investment.
This approach is also very groundbreaking. No matter which platform, is there no time left to apply for approval until the process is approved?"
"Well, local TV stations may be able to be launched a little faster, but if the scale of national TV stations is large, it is basically impossible!"
“Since it’s not necessarily possible to do something with money, you might as well consider the feasibility of this matter from other channels? Maybe it will not only save money, but also allow our private behavior to gain certain national recognition.
!”
"Haha, I understand!" Not only Liu Qingshan was quick-thinking, Haitang, the vice president of Snowland Entertainment, was even more clear-cut and quick-witted, "Boss, you have connections in the department, let them come up with a solution."
Chapter completed!