Chapter 432
"Who are you looking for?" Yan Zhiqin asked.
"Li Jingwei." Su Xing said.
Yan Zhiqin thought for a while and looked at Su Xing in disbelief: "The Li Jingwei you are talking about is Jianlibao's Li Jingwei?"
"Who else can there be besides him?" Su Xing nodded, "If you want the second factory to develop, it's not just about having equipment and machines, you also need people, and this person must not only be ordinary employees, but also talented people.
.Li Jingwei is a very suitable person. By poaching him, the Second Factory can come back to life in a short time, achieve profitability, contribute tax revenue to the government, and provide high salaries for employees working in the factory. You and I can also earn
Big money.”
In addition to the years when the Internet emerged, the past few years have also been the years when the beverage industry has been booming. Many big shots in the beverage industry have made a lot of money and written many legends, including Li Jingwei.
Li Jingwei can be regarded as a veteran figure in the beverage industry. In the early 1980s, he bought a can of Coca-Cola during a business trip. This was the first time in his life that he drank this kind of drink. It was at this time that he had the idea
came up with the idea of producing this drink.
It's quite a bit like Newton being hit by an apple and having an epiphany.
Before that, Li Jingwei's position was the director of the winery. Don't think that the director of the winery is very good, at least Li Jingwei is not good at this winery. The reason why he became the director of the winery is because
Being ostracized and demoted.
After drinking Coke, he no longer wanted to produce wine, but wanted to produce similar drinks.
Li Jingwei wanted to prove himself through the beverage industry and make a comeback. The best and easiest way was of course to imitate Coca-Cola and produce other Coke brands. At that time, there were indeed many manufacturers doing this. There were two beverage factories in the country that produced similar beverages to Coca-Cola.
Thousands of families.
Shaolin Coke, West Lake Coke, etc., there are endless copycat Cokes.
There is nothing that Chinese people cannot do, only what they can’t imagine.
The Chinese people's ability to imitate is quite strong, but Li Jingwei has not taken this road of imitation again. There are already more than 2,000 imitation products, and even more imitations have not made much headway.
He innovatively set his sights on the Olympic Games and positioned the brand in the direction of sports.
So Jianlibao was born, and the Olympic athletes at that time just won a lot of medals. While the Chinese people cheered for the Olympic athletes, Jianlibao's advertisements on the Olympic athletes also worked, and it became well known to the Chinese people, and orders came in one after another.
Li Jingwei worked at the desk and made a lot of money for the factory.
It's a pity that when you have money, you have right and wrong.
Due to the times, the winery at that time was managed by Li Jingwei, but it was a state-owned enterprise and not his personal enterprise.
When Li Jingwei first became the director of the factory, the profit of the winery was only 10,000 yuan a year. It was only after Li Jingwei innovatively proposed the sports drink Jianlibao that the factory achieved large-scale profits.
Sales exceeded 3 million in the first year, more than 10 million in the second year, and more than 100 million in the third year.
One hundred million in the 1980s!
Why did the winery become a place for distribution? It’s simply because the winery makes too little profit.
When a year's profits reach millions, tens of millions, or even over 100 million, the position of winery director becomes a hot commodity.
Flies not only like to bite in dirty places, they also like to bite on fatty meat.
Li Jingwei innovatively launched functional drinks, and had a unique vision for the Olympic Games, allowing Olympic athletes to serve as spokespersons for Jianlibao, and successfully turned an originally unknown winery into a large taxpayer.
Once you have money and fame, troubles will follow. Jianlibao was started by Li Jingwei, and it has little to do with the local government. It all depends on him personally. However, Jianlibao is a state-owned enterprise from a legal point of view.
Later, when Li Jingwei wanted to develop Jianlibao and move its headquarters to a more promising southern city, he was rejected and obstructed by the local government, who suspected that he wanted to transfer property.
As a result, the local government has strengthened its control over Jianlibao's funds. Every product developed by the group must be approved by the government, go through the government's financial budget, and then allocate funds.
When the local government changed, a group of old officials who were familiar with Li Jingwei retired and new officials took office. These people had no friendship with Li Jingwei and no longer wanted to lose face. They were ready to sell Jianlibao, but they said they would never sell it.
Li Jingwei.
It seems that it was at this time that the conflict between Li Jingwei and the local government became public.
"Li Jingwei has come here and will become the top leader in the factory. When the time comes, follow him and don't have any ideas. He is very good at making drinks." Su Xing told Yan Zhiqin.
"When will it be my turn to be the leader? He is coming, and I can't wait to follow him." Yan Zhiqin smiled and shook his head, "I still have some sense of propriety and know my own weight, but the key question now is, will Li Jingwei come over? Jianlibao
For such a large company, with annual sales of over 100 million, he can go to Jiangcheng and become the director of the second factory?"
Yan Zhiqin felt that this was simply impossible. Jianlibao was a giant and Factory No. 2 was just a small carrot. There was no way Li Jingwei would give up Jianlibao and succumb to the poverty-stricken No. 2 Factory.
"It depends on people. It's not like he takes the initiative to extend an olive branch. How do you know if it will work?" Su Xing said.
Jianlibao, Rising Sun, Wahaha, including Uni-President, these companies are all well-known big brands. Some of them have declined in the tide of the times, and some are getting bigger and bigger like a snowball.
Su Xing has learned all the relevant information. Only by standing on the shoulders of great men can we stand higher and see further. In his previous life, Su Xing prepared to start a business after resigning. He has learned about the legendary experiences of many outstanding people and wants to learn from them.
, let’s see how the talented people succeeded. But in the end, we discovered a disappointing truth. Whether it is Lao Ma, Xiao Ma, Dong Ge, or Li Jingwei, these people all have some connections behind them, so their companies,
Only then can their business develop and grow.
"Okay, I'll go meet him and try my best to convince him." Yan Zhiqin nodded.
"You can tell him a little bit about my relationship with Tong Guoxin. If he comes to be the factory director, I can give him one-third of the 60% equity I have." Su Xing said the bargaining chip, "I don't care about this matter.
Whether it’s successful or not, you have to complete it within a week, and then come back to deal with the relocation of the factory site and related procedures.”
Yan Zhiqin left and went back by himself.
Su Xing wonders if he can get Li Jingwei to acquire one-third of the shares. Can he like it? Including Tong Guoxin's relationship. In fact, Li Jingwei knows people like Tong Guoxin, so there should be some, right?
Chapter completed!