Chapter 348 Acquisition(1/2)
"Let me tell you some news in advance. We have reached an agreement with Kechuang Biotech on the acquisition. Soon the other party will send a vice president to take charge of finance and human resources. We will need to relocate to Suzhou in the future.
Only a few people will remain here in Yangcheng.
Those with families in Yangcheng will be given priority to stay. Other young people and the like will be considered at our discretion unless there is a reason why they have to stay.
Everyone, be mentally prepared.
Being merged into the Kechuang Biotech system is an opportunity for everyone.
A very important reason why we have been unable to grow bigger before is the lack of traffic.
Relying on word of mouth from players, the tap-water publicity method has a clear upper limit.
Moreover, when we use other people’s channels, we need to pay a large amount of fees for the channels.
Apart from anything else, after being acquired by Kechuang Biotechnology, at least the science and technology tax will no longer be paid.
The built-in store of FutureOS will also have a traffic tilt for us.
For everyone here, we have the opportunity to circulate within the science and technology innovation system.
For example, go to Kechuang Future to do development, or go there to be a system-level product manager.
It is also a good thing for everyone, and there will be many more opportunities.
Therefore, being acquired by Kechuang Biotechnology is a great benefit, and of course there will definitely be a running-in process in the early stages."
After Chen Ran finished speaking, he returned to his office.
The current Red Fox Studio has been renamed Red Fox Entertainment.
Relying on the success of "The Feather of Breaking the Law" and subsequent VR games, Red Fox Entertainment has taken advantage of the trend and entered the route of integrated film and television development and IP creation.
That is to create an IP universe around the theme of Cthulhu in the Ming Dynasty.
"The Feather of Breaking the Law" is the first work of this series, which mainly revolves around the Wangfujing explosion at the end of Tianqi.
This is obviously not the only incident in the late Ming Dynasty that can be unfolded in fantasy based on real history.
And the timeline can not only go backwards, but also forwards.
Relying on the near-perfect game graphics and unique world view, as well as the in-place gameplay and the terrifying plot of the game.
Red Fox has become very popular in the game industry in recent years, and the game movies it has created have also achieved quite good box office results.
At least it's one of the best among movie adaptations of games.
Therefore, Red Fox Entertainment enjoys a high valuation in the investment circle and is known as the second-ranked unicorn in the gaming industry.
Number one on the list is naturally MiHoYo.
It is not unusual for game manufacturers to create series of games. This is a custom passed down from the stand-alone era.
Famous foreign masterpieces are releasing sequels one after another.
It’s just that before it was called a series of games, now it’s called we want to build an IP universe.
The word has changed but the meaning has not changed.
Just like before the trailer of Science and Technology Creation came out, everyone from the industry to the public was talking about the Metaverse.
Now that the metaverse in its true sense is here, everyone stops talking about the metaverse and starts talking about virtual reality.
In China, it is called virtual reality, and abroad, the new product to be launched by Kechuang Biotechnology is called real virtual world.
We need new vocabulary to package old concepts, but when the concepts are implemented, updated vocabulary is needed.
Concepts are a trend. When technology iteration is getting slower and slower, companies need new vocabulary and new concepts to package shit and feed it to capital.
Capital also needs new concepts and repackaging them so that leeks can take over.
Whether it can be made is another matter. The leeks must be cut first.
People in the investment circle can naturally see that this is a scam, and even leeks can see that this is a scam.
The wonderful thing is that everyone knows that this is a scam, but they all feel that they are not the one who was cut off, and can successfully raise the chips and sell it to the next taker.
When the Metaverse is no longer a scam and actually comes to fruition, it won’t be able to make any waves. We have to honestly see which company has the technology, market, revenue and profits.
When Chen Ran was still in the office area, everyone did not dare to discuss loudly. After Chen Ran left, the employees of Red Fox Entertainment instantly became noisy.
“The company is actually going to be acquired by Kechuang Biotechnology?
I remember that Kechuang Biotech has never acquired or invested in a company, but it is still awesome!"
"Yes, Kechuang Biotechnology has been criticized by the outside world for so many years for its slow response to the financial market.
I read online that if Kechuang Biotechnology could invest in some good companies in the upstream and downstream of the industry chain in the early stages of the development of the VR industry, its market value could be 30% higher than it is now.
At that time, since Kechuang Bio was the only company that was doing brain-computer connection VR, upstream suppliers at that time had to look at Ke Chuang's eyes.
As long as they think about it, they can invest in whichever company they want.
Rice and goose factories have both invested a lot, but only one supply chain company, Kechuang Biotech, has not invested."
"You said when did you start chatting with Kechuang Biotech? Why didn't you get any news about it?"
In the early days of Red Fox, that is, when the actual demonstration video of "The Feather of Breaking Law" was released, there were often news that outside investment institutions or companies wanted to invest in Red Fox.
Companies like Goose Factory, Pig Factory, Perfect World, and ByteDance have all been rumored to acquire Red Fox Studio.
Every time there were rumors in the early days, everyone would discuss it in a small group and imagine how they would get more resources after being acquired by a big company.
Every time similar rumors came to nothing.
Later, everyone also learned that Chen Ran was completely resistant to outside investment and rejected all investment intentions.
Even if very generous conditions are given.
"It is estimated that Kechuang Biotech offered an offer that the boss could not refuse. As a giant that surpasses Goose Factory, Kechuang Biotech estimated that in addition to money, they also offered very generous conditions in terms of other levels of resources.
I guess what will impress the boss the most is the virtual reality device that Kechuang Biotechnology will soon launch.
If it is really as guessed online, it is something similar to a virtual world, and you can create your own virtual world.
This is a fatal temptation for gamers."
"Yan Ran still has the courage. If it were me, I would have sold the company when the goose factory raised the price.
Where can I wait until this time?
After all, Mr. Ran also came from the Goose Factory and successfully started his own business. He might be able to take over Yu's class and become the president in charge of the interactive entertainment business group when he returns.
Kechuang Biotechnology is stronger than Goose Factory in terms of reputation and strength.
But after all, Kechuang Biotechnology is more inclined to hardware manufacturers, but the space for development in this system is limited."
"I guess the main reason is because of virtual reality technology."
"Let's wait for the news. Everyone will know the specific reason later."
The employees of Red Fox Entertainment had a lively discussion.
Kechuang Biotechnology has risen like a rocket in the past ten years, surpassing Apple in market value and becoming the world's most valuable Internet company.
After the release of brain-computer connected VR, Kechuang Biotech began to be regarded as an Internet company, and the biomedicine sector was regarded by the outside world as Kechuang Biotech's non-main business.
As a member of Chen Ran's entrepreneurial team, Chen Chi is also the only person in the original founder team who has persisted to this day.
He couldn't understand Chen Ran's behavior.
"Chen Ran, when we first started our business from Goose Factory, didn't we just want to be able to make the games we want to do without being restricted?
You told me the same thing before when you rejected investments from companies like Goose Factory, ByteDance, and Pig Factory.
At that time, Goose Factory also promised to only invest and not get involved in our operations and management, but you refused.
This time Kechuang Biotechnology is an acquisition, and a vice president will be sent to be deeply involved in our operations and management.
Human resources and finance are the most important powers of a company, and it is obvious that they are not good to each other.
Why should you accept the acquisition of Kechuang Biotechnology?
I don't understand."
Chen Chi said it very directly. He has the qualifications and the connections.
Chen Ran said: "We can create a virtual world. Is this a sufficient reason?"
Chen Chi shook his head and said, "Not enough.
We are a game development company. Although companies have been emphasizing pan-entertainment operations in recent years, in my heart, we are a game company.
As a game company, not being acquired does not affect our ability to make virtual reality games.
Kechuang Biotechnology has launched a virtual reality device, don’t they need game developers to enrich the entire software ecosystem for them?
Or do you think that the three hundred or so people like us have the capital to help Kechuang Biotech build a virtual reality operating system?
If it's an operating system, it's simply not enough for us, and our developers don't have this experience.
And if we just create a game-like virtual world, we don’t need to be acquired by Kechuang Biotechnology.
Judging from the behavior of Zheng Li and Kechuang Biotech in the outside world, even if you reject their investment, they will not use this as an excuse to embarrass us."
To be continued...