There was smoke, a mountain of cigarette butts, an empty Red Bull can that was swaying around, a crackling mouse and keyboard, and a raging programmer.

Film post-production.

It sounds like a pretty high-end profession.

but.

In reality, there is no difference between being an otaku.

Star City is their name, they are very famous, they are called Chinese Light Demon, their strength is evident.

Since taking over the post-production of Qinghe's "The End of the World" movie years ago, 80% of the entire company's resources have been allocated to the entire project. Not only that, but several experts from abroad have also been specially invited.

The other party said that the desired effect must be on the same level as a Hollywood blockbuster, and money... is not an issue.

Director Su Yan provided detailed hand-drawn storyboards, but they were of little use, of course, at the beginning.

The picture he wanted and the effect produced were very different.

This situation is also expected.

"There are two trees in front of my house, one is a jujube tree, and the other is also a jujube tree."

Although the teacher gave many profound and connotative interpretations, Su Yan always believed that the later network view was the most correct.

When Lu Xun was writing, he drank too much.

There were two trees in my mind, so I wrote: "There are two trees in front of my front door, one is a jujube tree."

As he wrote this, Lu Xun suddenly couldn't remember what the other tree was, so he put on his slippers and went to the door to take a look.

Damn it! Two date trees.

I only had 3 pieces of manuscript paper at home. I tore it up and rewritten it, which affected my inspiration. I gritted my teeth and wrote

"The other one is also a date tree."

No matter how good the hand-drawn split shots are, there will always be misunderstandings. Even if Su Yan is explaining it by the side, the picture that appears in everyone's mind will be different.

Fortunately, there are many people and computers in Star City, so he can make different plans for him to choose from. And after running in, the director's needs have gradually become clearer, and there are fewer and fewer places that need to be modified, and the speed is getting faster and faster.

On February 10th, Su Yan edited the first version of the promotional video.

A pond in the style of ink painting, with a few pieces of green grass and a lotus. The water droplets fall, causing ripples, and the four characters "green grass impression" appear.

The screen turns black.

music plays,

Long and sad.

thunder,

lightning,

Let people look down and understand everything in the night.

The ruins and ruins are everywhere, and everything that once sheltered under them was destroyed in the collapse.

The original city streets have become muddy and overgrown with weeds.

All that's left of the vehicles on the side is their frames.

Various signboards hang in the air,

The street lights have long lost their function,

The faint lights in the dilapidated buildings and the firelight in the corners prove that humans still live here.

In the middle of the city, there is a huge semicircular bunker, which is so unique.

"Quack!"

The camera turned.

A crow is standing on the trash can,

"Whoop, whoop."

The sound of suppressed breathing,

music changes,

No longer sad, but nervous.

The camera zooms out to the corner a few meters away,

Two young men and women, plus a child with a broken arm, were trying hard to hide their bodies.

The chest rises and falls sharply,

Sweat slid down his dark face,

It can be seen that

they are tired,

they are hungry,

They are afraid.

There is silence in the darkness,

the only thing that can be heard,

The sound of their breathing.

"Clang!"

a loud noise,

The expressions on the faces of the three people became extremely horrifying,

The boy directly carried the girl with a broken arm on his shoulders.

They started to run away,

Walking through an abandoned parking lot,

Running past empty supermarkets, apartment buildings, shopping malls...

finally,

In panic,

Three people stepped into the air at the same time,

Fell into the sewer.

The screen goes black again.

"The End"

Director Su Yan.

It will be released nationwide on May 1st.

The 80-second promotional video was released online simultaneously across the entire network.

All portals, all video platforms, all electronic ticketing platforms.

At the same time, promotional posters were placed in nearly 40 theaters including Wanda, Dadi, ZTE, and China Film.

Bus and subway stations in first-tier cities are no exception.

Guo Hangyu was holding his abdomen, with blood on his face and a determined look in his eyes. He was half-bent and looking forward. His other hand was protecting Tirol beside him. Liu Chutian was hiding between the two of them, with a very scared expression.

The background is the dark city and the huge white bunker.

That's right, Su Yan is throwing coins.

Throw coins like crazy.

The era when the aroma of wine is not afraid of the depth of the alley has long passed.

In order to cooperate with the first wave of publicity, 20 million was spent directly.

But in fact, it was not Su Yan who decided all this, but Lao Wang and Qinghe Xuanfa.

After determining the time for the later stage, that is, ensuring 100% completion in early April, a detailed plan was quickly made, and all I had to do was cooperate.

Naturally, the target is the May 1st gear. As far as the current situation is concerned, it is more beneficial to "The End of the World".

There are four domestically produced films and one Hollywood production that are known to be released at the same time.

Among them, Qian Yu's "Spring and Summer" is regarded as the biggest competitor. After all, the fifth-generation leader and the configuration of dual traffic stars have already caused many media in the industry to start touting it.

As for "Dark Shadows", it grossed more than 70 million at the box office when it was released in North America, with an IMBA score of 5.9 and a Rotten Tomatoes index of 43%. The most important thing is that it is a horror film. When it is broadcast in China, I don't know how it will be.

The other three films are of low cost.

May Day is no longer the traditional Golden Week. There are only three days of holiday. Many big bosses are willing to wait.

Among the six movies, "The End of the World" has the highest investment and the same amount of attention, so after the promotional video was released, many film critics immediately commented after watching it.
To be continued...