Chapter 043: It's Outrageously Cheap PK Period, Please Support)
Seeing this big shop, Gao Yang had many past life memories in his mind.
In his previous life, Gao Yang lived in this community for more than ten years and was very familiar with it.
This shop has been a teahouse, restaurant, etc., but it's not good.
A supermarket opened later, which immediately stabilized the situation and the customer flow has been good.
This is also the small supermarket with the best business in the community gate area. The others are convenience stores with an area of 30 to 50 square meters.
The group of people followed Gao Yang and walked over.
This shop has a double glass door, which is locked.
Looking through the glass door, I saw that this was a new store with no signs of renovation.
There is no rental information posted on the door or on the exterior wall.
Gao Yang said: "I think this shop has an area of about 200 square meters, and the location is very suitable."
Yang Yong said: "Brother, this location is a bit awkward, it doesn't face the street."
Xiao Jin looked around and said, "It's quite obscure. We just walked around the community twice and didn't notice this shop. We finally discovered it."
Chen Sen said: "This location is not good. It is on the right-hand side of the entrance. Areas a and b are both on the left-hand side of the door. Only people from area c pass by here. Also, there is an independent shop building opposite. When you enter through the gate,
At first glance, all I saw were the shops opposite.”
Gao Yang shook his head and smiled:
"Don't forget, what we are going to do is a community supermarket. The main target customers are the residents of the community. The location here is also on the side of the gate of the community. Many people pass by it every day.
The road at the door also leads to the elementary school in Area C, and many parents of students pass by it every day.
Furthermore, street-facing shops may not necessarily be suitable for community supermarkets, as the rent will be more expensive.
In addition, you see, the empty space at the entrance of this shop is about 60 to 70 square meters. This is equivalent to giving it away for free, and it can be used as a display area.
The shop is opened inside the community, and it is open for publicity and promotion, and there is no urban management to take care of you.
Another great advantage of this community is that it is an open community, so you can come and go at will..."
"Chengguan? What are you talking about?" Chen Sen was a little surprised.
Gao Yang said: "It's the city management and enforcement department, which manages all kinds of order in the public areas of the streets."
Chen Sen pouted: "Then call it the joint law enforcement team."
"Uh... yes, joint law enforcement, that's what I mean. Such empty dams are very rare and are very beneficial to the supermarket."
Gao Yang was also a little confused. In this era, had Jinyang not established urban management yet?
It seems like this.
Gao Yang further explained: "This location is indeed a bit disadvantageous, that's true. However, the advantage is that the rent is definitely cheap.
Secondly, the location back is only the opposite back. You can make the store sign bigger and make it into a neon light, which will be very eye-catching at night.
Finally, you can also take advantage of this gap and often carry out some external promotion activities.
In short, what we do is a community supermarket, and our main goal is to cultivate a customer base that consumes frequently and habitually, which is different from doing business in a street store.
Like those large foreign-funded supermarkets, why do they need to develop members? Isn’t it just to cultivate repeat purchasers..."
Gu Yawen said: "I think Gao Yang's analysis is reasonable. In this community, there are no such large-area shops in conspicuous locations. The large areas are all rented. The most important thing is that the main customer flow of community supermarkets is residents of the community. This store
The shop is inside the community, so it’s actually very convenient for residents to come and buy things. As long as the store is well publicized and the service is good, it shouldn’t be difficult to cultivate users’ consumption habits.”
Gao Yang said with a smile: "Don't forget, we are a supermarket, not a canteen. Rich categories and affordable prices are our core competitiveness. For the time being, our model is unique."
"It sounds good to say it this way." Yang Yong and others were finally convinced.
Gao Yang said: "Let's go to the sales department and ask."
The group of people walked out of the gate and came to the sales department on the left.
Gao Yang found the sales department building on the sand table, pointed at the shop just now and asked: "What is the situation of this shop now?"
The sales lady said: "Sir, do you want to buy a shop?"
"Uh..." Gao Yang asked, "We want to see the condition of this shop."
The sales lady said: "This shop is for sale, would you like to open it and take a look?"
Gao Yang said: "Okay, let's take a look first and then talk."
Yang Yong and others were a little disappointed. The shop hadn't been sold yet, so who could they rent it from?
The sales lady took the key, took everyone over, opened the shop, turned on the lights, and introduced:
"This shop is 9 meters deep, 21 meters long, and covers an area of 189 square meters. It is the last piece left over from the development of Zone B and is still for sale."
Gao Yang said in surprise: "Is it sold together with Area B?"
The sales lady said: "Yes, area b was opened in October 1997. The shops in area b are basically sold out. This shop is relatively large. In fact, the location is quite good, right next to the gate of the community."
Yang Yong said: "Sister, this shop is in a very remote location. This location is a blind spot for viewing angles."
The sales lady said: "It's not a big deal, it's mainly because the area is large, so buyers are more selective."
Gao Yang asked again: "What was the opening price of commercial housing in area B at that time, and what was the opening price of shops?"
The sales lady said: "The opening price of housing in District B started at 700 yuan per square meter at that time. With good floors and floor plans, it was around 800 yuan. The opening price of shops in District B started at 1,600 yuan at that time. In good locations, it was almost 2,000 yuan per square meter.
."
Gao Yang then asked: "What about Area C and the elevator buildings outside?"
The sales lady smiled and patiently introduced: "Zone C was opened in October 1998, with housing starting from 850 yuan and shops starting from 1,800 yuan. The elevator building was opened in September last year, with housing starting from 1,100 yuan and street shops starting from 1,100 yuan."
Starting from 2,500 yuan, facing the side of the community, there are also shops in the middle aisle, the lowest price is around 1,700 yuan."
Gao Yang nodded: "Okay, then how much does this shop cost?"
The sales lady said: "This shop is at the end of Area B. It has a large area. Our company offers a discount. The price is 1,450 yuan per square meter."
It's so cheap.
Gao Yang sighed secretly and asked: "Is 1,450 yuan the best price?"
The sales lady said: "Sir, if you really want to buy it, I can apply to the leader and we may get a better discount."
Gao Yang looked up: "This shop is about three and a half meters tall, right?"
The sales lady said: "Yes, sir, your vision is very accurate. This shop has a raised area of 3.96 meters, so the usable space is actually quite large."
Gao Yang asked again: "If this shop is mortgaged, what are the policies?"
The sales lady said: "For a store mortgage, the loan term is up to five years, and the down payment is 30%. We can make the down payment 20%. Sir, do you want to consider it?"
Gao Yang deliberately looked like he was thinking, touched his forehead for a while, and then said: "Your shop is at the end of District B. It has not been sold for two or three years, which means that no one is optimistic about it, and the risk is very high. Unless the price is favorable enough,
, we will consider it.”
The sales lady said: "How about I ask the leadership for you first?"
Gao Yang nodded: "Let's see what your leader says first."
When everyone came out, the sales lady locked the shop, took the group to the sales department, arranged them in the reception room, and made tea.
Then, the sales lady called the leader to report.
Chapter completed!