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On Tuesday, March 12, the second week after the Spring Festival, CPI Beijing Branch held another customer promotion meeting for the new year.

The customer gathering before the Spring Festival was to communicate feelings, and the current promotion meeting was to officially promote this year's cooperation projects.

The SMB special issue was independently operated this year.

Last week, after Fang Jian, Zhang Yue and Song Liangqiu came up with their planned activities and topic plans for the Spring Festival, they successively approached Gao Yang and Wan Hong to discuss them together.

There are two big plans for the national edition project this year. One is to continue to do touring channel forums, and the other is to create a special issue for the 10th anniversary of CPI in September.

The theme of the 2002 itinerant channel forum that Fang Jian and Zhang Yue thought about focused on how IT companies and upstream distributors continue to promote the flattening of channels and how to promote regional agents, especially terminal merchants, to become customers.

Among them, we focus on merchants with customer resources such as SI and ISV.

At the same time, a large number of regional agents also need to transform.

Generally speaking, it is these logics. Compared with the theme and content of the event planned by Gao Yang last year, it is a little deeper in content. Gao Yang feels that it is still good.

However, I always feel like something is missing.

Next, we discussed the topic selection and activities of the SMB special issue planned by Song Liangqiu in 2002. SMB will hold a small and medium-sized enterprise information forum this year, which is a key breakthrough direction in management.

Gao Yang hit his forehead and found inspiration!

Combine the national version of the traveling channel forum with the SMB small and medium-sized enterprise information forum.

Two projects, one activity in total, both touring various regions across the country, and finally ending in Beijing.

Everyone thinks this idea is great, creative and new.

So I immediately revised the plan and reported it to the headquarters. The headquarters also thought this idea was good and very creative.

After the activity is completed, the two projects will each produce their own special issues, and each will serve their own customers. There will be no major conflict. Instead, they will promote each other and better reflect the advantages of CPI's resource structure.

Therefore, Zhou Wenbin's marketing department also wanted to set up a new executive manager to carry out SMB forum activities, so the headquarters arranged to transfer a capable person from the local branch.

In addition, the SMB project also immediately recruited personnel, firstly, by transferring personnel from the headquarters and local branches, and secondly, by recruiting externally.

At the customer promotion meeting on March 12, the national version and SMB projects were promoted together. Gao Yang introduced the background on behalf of CPI Group, and then Fang Jian, Zhang Yue, Song Liangqiu, and the newly appointed general manager of CPI Research Zheng Weiqiang gave speeches.

PPT.

The effect is still very good. The IT company feels that CPI’s event this year is very creative and the content is quite attractive.

In the afternoon of the same day, I recommended it to the public relations company again, and the public relations company was also very interested.

In the past two years, the public relations company has collaborated with CPI on special topics and has made a lot of money from incremental business.

After getting a thorough understanding of this customer promotion meeting, Gao Yang and Wan Hong felt confident, and Fang Jian and Song Liangqiu also gained confidence.

In 2002, the two projects combined could really reach the miraculous performance of 55 million yuan achieved by Gaoyang last year.

The promotion is successful, and the next step is to implement it. This year, starting from April, we will hold three regional forums in three consecutive months, one in August, September is the CPI 10th anniversary special issue, and then again in October and November.

I did it in December at the end of the year and ended it in Beijing again.

In terms of pace, it is more tense than last year, but with the experience of last year’s event execution, there is not much of a problem.

On the evening of March 12, He Jin, manager of the national advertising department, suddenly asked Gao Yang to have dinner alone.

At the dinner table, He Jin drank two glasses of wine with Gao Yang and said with a smile: "Gao Yang, I have been working with you for the past two years. To be honest, it has been very enjoyable, but it is also quite tiring. I am ready to resign. I am sorry, brother...

"

Gao Yang sighed inwardly, this guy really wants to change jobs.

Gao Yang asked with a smile: "Why, do you think you earn too much in CPI?"

He Jin's income last year should be around 350,000, which is very high.

He Jin shook his head and smiled: "With you here, everyone earns more in CPI, but it is indeed very tiring and stressful. This year, I plan to get married, so..."

Gao Yang smiled and asked: "Where are you going? The marketing department of an IT company?"

He Jin said with a smile: "Yes, it will be much easier to go to Huaqi and be the Party A. However, the income is not high and it will definitely not keep up with the CPI."

Gao Yang smiled and said: "You are a small landowner in the capital, so you don't care about earning less than 100,000 yuan a year. However, you are only 27 years old, and you plan to lie down like this?"

He Jin smiled and said: "I'm not lying down, I just want to relax..."

Gao Yang shook his head: "My wife has nine apartments in the capital, and she doesn't want to lie down."

He Jin laughed: "How dare I compete with you two?"

Gao Yang handed He Jin a cigarette: "He Jin, we are brothers. You are very good at sales. If you have the opportunity to earn millions a year, but it will be hard at the beginning, will you do it?"

He Jin was stunned for a moment, then patted the table: "Then I must be willing."

Gao Yang thought for a while: "Well, if you resign from CPI, I won't advise you anymore. Just submit your resignation application. This Saturday, you will be a guest at my villa in Xiangshan. I will tell you in detail when the time comes.

Then you decide whether you want to do it or not."

He Jin was a little confused, but nodded: "Okay, I will definitely go."

On March 13, He Jin submitted his resignation report as soon as he got to work. Fang Jian didn't know about it yet and his face turned dark.

This year Fang Jian took over as project general manager. The pressure was so great that the advertising department manager was about to leave at the beginning of the year.

Fang Jian looked helpless and knocked on Gao Yang's office.

Gao Yang handed Fang Jian a cigarette: "Lao Fang, don't be anxious. He Jin asked me to have dinner last night. He Jin has already told me that he is definitely going to leave and there is no way to stop him. I plan to persuade him and go to our DM

The project just needs a sales manager."

Fang Jian's eyes lit up: "If He Jin is willing to go, that would be great, but what about the national advertising department?"

Gao Yang thought about it and said, "Let Huang Xu take over the manager's position. Huang Xu realized in the sales field that his current ability is actually better than He Jin. Then, you can just recruit another business person."

Fang Jiandao: "Huang Xu is indeed the most suitable."

This matter was decided like this, and Gao Yang had expected it.

Remembering that Wu Peng and He Yong were coming over for the weekend, Gao Yang touched his forehead, suddenly smiled, and immediately called Wu Peng.

"Second brother, are you and Brother Yong sure you are coming this weekend?"

Wu Peng said: "Yes, I'm ready to book a flight."

Gao Yang said: "Don't book the air tickets. Second brother, I'm asking you two to do one thing. Set off early and help me drive that Land Cruiser V4700 over."

On the other end of the phone, Wu Peng's face darkened instantly: "You guys really dare to think that there are more than 2,000 kilometers of road, and we have to cross the Qinling Mountains, and a large section of the road has no expressway..."

Gao Yang chuckled: "Second brother, why don't you find a helper? Since I have to do the project here, in terms of business, I have to get a good car to show off the appearance. I can only work hard for you and Brother Yong."

Wu Peng thought about it and said, "Okay, but isn't your classmate Chen Sen driving this Land Cruiser?"

Gao Yang said: "I will tell Chen Sen and ask him to use the public funds of "Urban Business News" to buy an official car."

After hanging up the phone, Gao Yang called Chen Sen again to tell him about the matter, and asked Chen Sen to discuss with Yang Yong to use the money from DM Company's account to buy a Jetta and drive it first.

Chen Sen was reluctant to part with the luxury car he had been driving for a year, but since it was Gu Yawen's family's private car, he couldn't keep it forever.

Gao Yang wants to take this car to the capital, it will obviously be of great use...
Chapter completed!