Chapter 218: It’s Difficult to Start a Business (4 more updates, please vote and order)

August 8th is the beginning of autumn. The autumn coolness in the capital is immediate and comes very quickly.

Two days ago, Gao Yang just celebrated his 29th birthday.

Now, Wu Xiaoyue and Wu Ruohan, who have been making up for almost three weeks, are also on summer vacation.

On Saturday, August 9, seven or eight people, including Jin Yang, He Guangwen, Fang Jian and Chen Sen, gathered again at Xiangyi Villa in the family conference room in Gaoyang to discuss the investment plan for the [51.com] project.

Today is the second time we have discussed it. The revised first version of the plan is much more executable.

What needs to be discussed today are more details.

Jin Yang was a little worried: "It's not easy for us to open up a breakthrough in the real estate industry. Nowadays, there are not many real estate professional websites, such as SO Fang, which has been established almost 4 years ago. The website traffic is very good, and it relies on industry associations.

, has compiled an industry development index and is in an absolutely leading position.

In addition, portal websites are also entering this market and opening real estate channels..."

Fang Jiandao: "This is indeed a difficult problem. We want to use real estate to take root and then develop the concept of living in the same city. It is not easy."

He Guangwen said: "It is not difficult to implement a city life website technically. What is difficult is to gather popularity, open up market breakthroughs, and generate cash flow in a timely manner."

Gao Yang said: "Everyone, the Internet has been developing in China for several years. Now the first wave of investment cold wave has just passed, and capital is not yet enthusiastic. This is the general background of industry investment.

Starting a business is naturally not easy, even difficult. The Internet industry, just like the IT industry, has gathered many smart people.

Personally, I don't know much about the Internet, but everyone agrees with the project idea of ​​a city life website and thinks it is promising and done well.

When setting up a website project, it is inevitable to burn money in the early stages. Our advantage is that we have the cash flow from the Solar Media project to support the website's startup, and we do not need to go through the trouble of finding angel investors.

Since there is no problem with funding and there is no problem with the general direction of the project, the difficulty lies in how to implement it and how to advance it.

As far as my personal experience in the past few years is concerned, whether I am working in IT media, or now in solar media, or in a public relations and advertising company.

Then, including Yang Yong and Chen Sen, they started their own business in Jinyang, running small supermarkets and DM business, which was the result of the hard work of the entire team step by step.

At this stage, it is very difficult to start an Internet business. The early fake-out model will no longer work. Then we can only execute, accumulate, and gain recognition from users step by step, day by day.

In order to accumulate real estate, the foundation must be solid.

To put it bluntly, it is to accumulate real and effective housing resources and create an information database that users can verify and have a satisfactory user experience.

We can't have easy shortcuts, we can only work hard to sweep the streets and accumulate.

So, the same principle applies to content directions such as housekeeping, moving, job recruitment, etc.

They both need to sweep the streets, but they can also be done at the same time and accumulate an information database together.

In the early stages of the project, we may need to use the human wave tactic. If 50 people are not enough, we will use 100 people or even more.

Starting a business is like practicing martial arts. Only when you have solid basic skills can you have room for improvement and become a master.

As long as the basic skills are solid and the information database is built, we will not be afraid of competition..."

Gao Yang really doesn't understand how to start a business or operate the Internet. He only understands some general trends in the industry and knows that living in the same city can be successful.

What he can provide to the team, in addition to the general direction of the project, is entrepreneurial confidence and financial guarantee for project investment.

Funds are of course the most important thing, and for Gao Yang, it is also the easiest.

Even if the project requires 10 million yuan in the first year of its launch, Gao Yang is not afraid.

Mother-in-law Wu Lan has plenty of money, but she doesn't need to take advantage of her now.

The two projects of solar media and public relations and advertising company will have good income this year, and the overall profit is estimated to be around 20 million.

Next year, if we double it again, it won’t be a big problem.

So, when it comes to the Internet, if you look in the right direction, just throw money into it.

The main investors of this entire project are actually Gao Yang and his wife. The money invested by other shareholders, except for Wu Peng and He Yong, is not much.

Moreover, Wu Peng and He Yong still have at least tens of millions of funds in their hands.

Funding is really no problem.

Zhang Yue smiled and said: "Sweeping the streets is really hard work. Brother Yang, how about I come out from CPI and lead the team to sweep the streets."

Gao Yang glared: "You can work at CPI with peace of mind. Fang Jian will withdraw next year. If you run away again, there will be no one left for the national version of the project."

Zhang Yue chuckled, knowing that it was unrealistic for him and Fang Jian to leave CPI at the same time.

Chen Sendao: "Sweeping the streets, how about I do it? I used to do DM business in Jinyang, and I also led a team to sweep the streets. I can take on the job of Yuanda Company first and let Lu Yonggang take on more of it, or I can

It’s okay to take it all out and join the website project.”

Gao Yang thought about it and said, "You can think about it this way. This year, you will take on the work of Yuanda Company first. Next year, Yuanda Company will expand new customers and expand the team size. Just let Lu Yonggang recruit a few talents."

For public relations and advertising agency business, it is relatively easy to find talents and recruit employees in the capital.

Today's project plan discussion ended before lunch. After lunch, Jin Yang and others left. They made an appointment to discuss the project investment plan for the last time next weekend, and then officially registered the company, established the project and started investment.

Chen Sen and his girlfriend Feng Lan stayed, planning to stay one night and go to the city tomorrow.

After lunch break, Gao Yang and Chen Sen drank tea and chatted in the study.

Gao Yang asked: "Jinyang's DM business situation, how many salesmen are there now, and what are their incomes?"

Chen Sendao: "There are about 30 businesses with medium income. The basic salary plus performance commission is about 2,000 yuan, which is not bad in Jinyang. For those who are diligent and eloquent, the income can reach about 3,000 yuan."

Gao Yang thought about it and said: "Ask Wang Yun and Wen Yi, after our Internet project is launched, is it possible to recruit ten or eight salesmen from DM Business to come to the capital? I want those who can endure hardships and have the hard work.

That’s cool. If we can recruit people here, will it have a big impact on DM’s business?”

Chen Sen said: "It shouldn't be difficult to recruit people, and it won't have much impact. DM Business has a good influence in Jinyang now. It's easy to recruit new salesmen. Old employees can take over after running around for half a month.

It’s just that after these people are drawn to the capital, how will they be treated?”

Gao Yang said: "In the early stages of starting a business, their income level can be guaranteed to double compared to that in Jinyang, and then the company will be responsible for their accommodation."

Chen Sen smiled and said: "This is definitely no problem. I think many people are willing to come and work hard."

Gao Yang said: "Then you should discuss it with Wang Yun and Wen Yi, and try to recruit people who can endure hardships and work hard, and can also be cultivated as backbones.

The city life website project will expand to about 30 major cities across the country in the future. The number of employees in the company will definitely exceed thousands, and a group of cadres who can stand alone will be needed.

In the long term, when the project expands to major prefecture-level cities across the country, the number of employees will reach several thousand.

The initial business team needs to train a lot of talents..."
Chapter completed!