Facing Xiao Jin's question, Gao Yang thought carefully before answering:

“The biggest cost of DM Business Yellow Pages is the printing fee.

For this Yellow Pages, we can consider a four-page format, which is half the page area of ​​Jinyang Metropolis Daily.

Then, each issue is calculated as 8 to 16 editions, and 10,000 copies are printed. The printing cost is calculated as 3.5 cents per copy, which is a hard cost of 3,500 yuan.

In the early days, one issue was issued every week, which cost 14,000 yuan per month.

Next is the labor cost, a planner, an editor, a copywriter, and a finance person. Based on the average salary of these four people, which is 800 yuan, the monthly salary is 3,200 yuan.

Finally, there are salesmen. In the early stage, you can consider recruiting 10 people, with a basic salary of 300 yuan per person, but they must complete basic tasks. For salesmen, the monthly basic salary is 3,000 yuan.

Then add in office expenses, such as renting a house with three bedrooms and two living rooms, as well as comprehensive expenses such as water, electricity, and telephone calls, and the total is calculated at 1,000 yuan per month.

About the same, the monthly operating cost is about 22,000 yuan.

So, if 4 issues are published in a month, and the advertising for each issue reaches 8,000 yuan, after deducting the salesperson's 20-point commission, there will still be an income of 6,400 yuan per issue, and the company can operate at a guaranteed cost every month.

If you want to invest, you can rent a big house, buy a set of photo and layout equipment, install a landline phone, a desk, etc. In fact, with an investment of 50,000 yuan, you can start this project.

Of course, you may even lose money in the first few months. Ideally, investing 100,000 is more appropriate."

Xiao Jin thought for a while: "Don't say 100,000, 50,000 is a lot. Who will manage this project?"

Gao Yang looked at Chen Sen and said with a smile: "This project can only be led by Chen Sen."

Chen Sen smiled and said: "This means that you are not going to take me to the capital to hang out?"

Gao Yang said: "When you go to Beijing to be an IT reporter, you are also working part-time. You can earn at most 150,000 a year, which is still very hard.

I think the DM Business Information Yellow Pages project has great potential. As long as we are not afraid of hardships and build a capable team, we can achieve 1/5 of the turnover of Jinyang Metropolis Daily, which is a normal level.

Jinyang Metropolis Daily has achieved advertising revenue of 40 million yuan a year in about five years. There is no problem because the market size must be that big.

By then, our project will achieve 8 million ads a year, easily. 8 million in revenue and a net profit of at least 4 million. Do you think how much money you can earn in a year by then?"

Yang Yong said: "Gao Yang, you have such an idea, why don't you go to the capital and stay in Jinyang to work on this project."

Gao Yang shook his head and smiled: "I will not stay in Jinyang. I work in the capital. Earning some money to support my family is just one aspect. I need to accumulate resources in the capital. Some of my future plans are inseparable from the accumulation in the capital."

Xiao Jin smiled and asked: "Gao Yang, what other plans do you have?"

Gao Yang smiled and said: "There are too many plans, just take this DM business yellow page as an example. In the future, it can be moved to the Internet.

You can build a website and slowly expand it to every city with a population of more than one million, and eventually cover most cities across the country.

Then, many people cannot live without it, such as finding a job, finding a house, finding food, etc.

To invest in such a website, you need to accumulate a lot of resources and invest a lot of money, such as millions or even tens of millions.

If I stay in Jinyang, I can't do such a project..."

Yang Yong slapped the table and lifted his thumb: "We have been separated for three days, and we are all impressed. Brothers are brave!"

Gao Yang smiled and said: "This is just a superficial idea, and it is estimated that it will not be implemented until three or four years later. Now, the important thing is to build the supermarket and DM projects in Jinyang."

Xiao Jin shook his head: "Gao Yang, these are all good ideas of yours, but it's enough for the four of us to invest 80,000 yuan to build a supermarket. You also said that DM will invest 100,000 yuan."

Gao Yang said: "My suggestion is to build a supermarket first. This project has the highest feasibility and low risk. Once the supermarket is built, some funds can be withdrawn. Then everyone will invest a little more, and the dm project can be launched.

In addition, if the supermarket project meets expectations, the investment can be recovered in about one year, which means that the operation is relatively mature. At that time, Lao Yong can be freed to work on the dm project with Chen Sen.

Chen Sen can definitely work part-time and continue to work at Jinyang Metropolis Daily. As a reporter, he can accumulate a lot of network resources.

At that time, Chen Sen will be mainly responsible for DM content and production. In terms of business, Lao Yong will be responsible for leading the team of salesmen to fight, which is also Lao Yong's strength."

Xiao Jin smiled and said: "Yes, I always eat my food one bite at a time, so let's do the supermarket project first."

Gao Yang said: "The supermarket project should not be underestimated. If it is well run, we can consider expanding it and turning it into a chain brand supermarket.

Jinyang currently has more than 700,000 people, and in a few years it may have a population of one million. By then, if we open ten stores in the city, it will probably be no problem.

Then, as for the provincial capital, it will sooner or later become a megacity with a population of tens of millions, and it will be no problem to open dozens of stores.

It is actually not difficult to expand to other cities in the province and expand to hundreds of stores.

If we further expand to other provinces and cities and have 300 to 500 stores, we may have annual revenue of several hundred million and profits of tens of millions, we will be eligible to apply for stock issuance and listing.

Once successfully listed, the market value may be billions or even billions..."

Chen Sen burst into laughter: "What a big bowl of chicken blood, it makes people's blood rush."

Wang Yun smiled and said, "Yes, I'm getting goosebumps."

Gao Yang shook his head and smiled: "This is just an imagination, a vision. Dreaming is one thing, but actually doing something is another. Everything is difficult at the beginning. If you want to make a career, you will not only have to endure a lot of hardships, but you may also suffer a lot every time.

It takes accumulation and learning every day.

Take running a supermarket as an example. It's easy to open one store, but a second store involves a lot, including management talent training, supply chain, brand building, etc. It's not that easy to take this step."

Zheng Xiaohong said: "When I think about what Brother Yang said, I feel so nervous and my scalp goes numb."

Xiao Jin laughed: "Xiaohong, a journey of a thousand miles begins with a single step. Careers are built step by step. No one is born with it, so don't worry. As Gao Yang said, it is important to keep learning and accumulating.

.”

Gao Yang said with a smile: "If you dare to think and do everything, you will have hope. If you don't do it, there will never be hope. Our greatest asset is our youth. When we are young, we have unlimited possibilities and we are not afraid of failure. If we fail, we will have to start all over again.

Come again."

Yang Yong slapped the table again: "Yes, if you are afraid of a ball, you will have to start all over again."

After finishing a bottle of wine, Yang Yong was about to open another bottle, but Gao Yang stopped him: "Don't open it. Since we have decided to build a supermarket, we must first discuss a charter."


Chapter completed!