All the food on the table was removed.

In the brazier, a big tree root was sizzling with oil.

The afternoon sun hits me warmly.

Several people unbuttoned their coats and sat around the brazier, discussing enthusiastically.

Shareholders agreement, supermarket management, financial system, etc., one by one.

The men were chatting with each other, and Wang Yun and Zheng Xiaohong were responsible for recording.

Zhang Xiuqiong would add tea and water every once in a while.

Gao Yang saw this and was very happy. A group of young people who dreamed of starting a career and making a fortune were incited by just a few words.

In fact, nothing is so easy.

The concept of the community supermarket model is still a bit advanced in this era. After all, the consumption level in third-tier cities like Jinyang is really not high.

Of course, as long as you find the ideal store location, it is difficult not to make money as a small supermarket in this era.

Xiao Jin said: "We have been discussing it for so long, but we still don't have a name for this supermarket?"

Yang Yong slapped his thigh: "We four brothers are doing business together, let's call it Brothers Supermarket!"

Chen Sen said: "It's too vulgar."

Yang Yong was unhappy: "It just needs to be tacky. The supermarket is for people's consumption. Why should it have a formal name?"

Gao Yang smiled and said: "Lao Yong's idea is right, but the word "brother" doesn't feel good. We are oriented to consumers, not for our own entertainment. I think we can consider a name like [Jia Jiahui]

, which means the price is affordable for thousands of households.”

Wang Yun said: "I think [Jia Jiahui] is very good, I remembered it right away."

Xiao Jin said with a smile: "This name is really good, it fits the concept of a community supermarket."

Zheng Xiaohong said: "I also think this name is good."

Chen Sen patted the chair: "What else can I say? That's it."

The name of the supermarket was determined to be [Jiajiahui], and Wang Yun quickly recorded it.

Gao Yang said: "For this store name, we also need to design a logo and register a trademark."

Yang Yong was puzzled: "Logo? What is this?"

Gao Yang touched his forehead: "It is the abbreviation of logotype in English. Its original meaning is logo, logo, and the commercial meaning is trademark. We are planning to open a chain store in the future, and we must design the overall design of logo, icons and text from the beginning."

Xiao Jin nodded: "We should design a trademark and register it."

Gao Yang said: "We have almost discussed the framework charter. The next step is to inspect, study, and prepare to open a store. Xiaohong has to go to work at Parkson Supermarket as soon as possible. Lao Yong has the most important task. He has to inspect people who are familiar with various products as soon as possible.

channel……"

Yang Yong said: "What is a channel?"

Gao Yang smiled and said: "The various circulation links of goods are called channels, which include regional agents, distributors, wholesalers, etc. You can understand them as the purchasing channels we are looking for when opening a supermarket.

Some commodities have many circulation links, and merchants in each link have to make money. Finally, at the terminal level, the retail price may be many times higher than the ex-factory price."

Gao Yang tugged on his down jacket:

"For example, my down jacket cost more than 400 yuan. It was shipped from the manufacturer and then placed in a clothing store in Jinyang. It may first go to its general agent in the southwest area, then to the provincial agent, and then to the agent in Jinyang...

…

Anyway, step by step, the ex-factory price of this piece of clothing may be 80 yuan or even 40 yuan.

In addition, for example, for a bottle of mineral water or a bottle of beverage, there will be one or several dealers in Jinyang, and all the small shops in Jinyang streets will get their goods from this dealer.

There may be wholesalers below this dealer. What we are looking for is the largest dealer in Jinyang, because it must offer the lowest shipping price.

For example, mineral water and beverages are branded products and there are only a few of them in the country. Their retail prices are uniform and profits are limited.

For example, a bottle of mineral water retails for 1 yuan. If the wholesaler we are looking for is a second-level wholesaler in Jinyang market, the purchase price is usually more than 75 cents or even 8 cents, and the gross profit is only about 20%, or even more.

Low.

If you find a first-level wholesaler to purchase, the purchase price may be 7 cents per bottle. If the quantity is large, you may be able to negotiate a lower price.

The retail price of such a bottle of water is one yuan, which should not be underestimated at all, because the sales volume is large. In the summer, you may sell hundreds of bottles in one day, as long as you choose the location of your store well.

This kind of product has a large demand, transparent prices and limited profit margins, but it must be the main product in supermarkets.

There is also a category where the prices are opaque and the retail prices are not uniform because there is no concentration of brands, such as a plastic basin, a mop, a water cup, etc.

Supermarkets also need to have this kind of daily necessities, and it is possible to achieve a gross profit of 50% or even higher.

In recent years, there have been some 1-yuan stores, 2-yuan stores, or 5-yuan stores. They are all daily necessities, and they look extremely cheap.

This is related to the delivery channel. If you are doing this kind of business, you may directly find the manufacturer to customize, or you may have a pile of unsalable inventory. The purchase price must be very cheap, such as 50 cents, 30 cents or even lower.

When running a business like a small supermarket, purchase channels are the key. In addition, the quality of the products cannot be too bad.

Then, there is the matching of various goods. This requires constant exploration and finally summing up what the nearby residents need..."

Yang Yong smiled and said: "I have learned a lot, Gao Yang, where did you learn this?"

Gao Yang smiled and said: "I'm also talking on paper. The IT newspaper I work for now focuses on the circulation channels of IT products."

In his previous life, when he was middle-aged and depressed, Gao Yang once guarded a canteen, so he naturally understood the general distribution channels of these daily necessities and how much gross profit they made from sales.

Yang Yong said: "It sounds like opening a supermarket is actually very troublesome."

Xiao Jin smiled and said: "Of course, no business is that easy, details are the most important."

Chen Sen also said: "So, the three of us are here to invest as shareholders. Everyone's shares are 25%. You two will work together to run this supermarket. In addition to paying wages every month, Gao Yang also suggested that your profit dividends be 31

%, the three of us are 23%.”

Yang Yong slapped his thigh: "I won't say anything anymore. My wife and I will definitely not let down our three brothers."

Xiao Jin smiled and said: "Just like Gao Yang said, cooperation, win-win."

At this time, Gao Yang's cell phone suddenly rang. Unexpectedly, it was Gu Yawen's call.

Gao Yang got up and walked out of the door to answer the phone.

Behind him, Chen Sen said: "Look, it's luxurious. A mobile phone costs more than 4,000 yuan. The company subsidizes 300 yuan for phone calls every month. You can make calls anytime you want via Global Telecom."

Outside the courtyard gate, Gao Yang answered the phone, and Gu Yawen said: "Gao Yang, have a great New Year."

Gao Yang smiled and said, "Thank you. Happy New Year to you too."

Gu Yawen said: "Where are you playing?"

Gao Yang said: "At a classmate's house."

Gu Yawen said: "Is it in Jinyang City?"

Gao Yang said: "No, there is a county below Jinyang called Anhe County. It is near the county seat, not too far away."

Gu Yawen said: "Anhe County seems not far from Jinyang City, right?"

Gao Yang smiled and said: "Yes, it's only 20 kilometers."

Gu Yawen said again: "Guess where I am now?"

Gao Yang said: "How could I guess that?"

"It's very close to you." Gu Yawen chuckled, "I won't tease you anymore. I'm in Jinyang City. Is it close?"

Gao Yang was surprised: "Today, the fourth day of the first lunar month, you are in Jinyang, how magical is it?"

Gu Yawen smiled and said: "What's weird about this? I came here the day before yesterday to visit relatives. I feel that the city is quite boring. I'm going to Anhe County to have fun. Are you welcome?"

Gao Yang said: "Welcome, I must give you a warm welcome!"

Gu Yawen smiled and said: "Okay, then I'll set off immediately and contact you again when we get to Anhe."

Gao Yang said: "Okay, see you there or see you."

After hanging up the phone, Gao Yang was really surprised. He remembered that he seemed to have talked about Jinyang with Gu Yawen once. From what she said, he was not familiar with Jinyang.

Now, I suddenly mentioned that I would go to Jinyang to visit relatives during the New Year.

Also, classmate Bai Fumei, are we so familiar?


Chapter completed!