Experts declared that this was a "structural excess" and that 95% of domestic industrial products were in oversupply.

The regulation in previous years has gradually shown its power.

This can no longer be solved by advertising. This phenomenon has nothing to do with advertising or not.

It is simply that the pressure of clearing accounts in the past few years has gradually been released, reaching a certain critical point.

Under such circumstances, enterprises that were developing at a rapid pace and had an unstable foundation had no resistance at all to such sudden risks.

Like an avalanche, it quickly affected many industries.

Although Xin'an Group has been involved in rapidly developing industries such as chips and color TVs in recent years, fortunately, Lu Huaian always likes to work slowly and steadily.

They are not controlled by others, and will not stop production due to the lack of a certain link.

Moreover, after Lu Huaian carefully studied the data report, his expression softened slightly: "Although our sales have indeed dropped significantly, they have not stopped."

"This is also due to the low price of our products." Gong Hao conducted a professional analysis of these data: "For example, the sales volume of our high-end products this month is very dismal."

It can't even be said to be bleak, it's simply a step backwards.

In some provinces, there are even people who come to return goods, even if they give zero eggs.

This is also something that can't be helped.

Some suppliers felt that it was dangerous to continue like this and suggested: "It would be better to cancel the star-rated service."

In the past, everyone had money, but only a few people returned their purchases.

Now that they are short of money and the company has gone bankrupt, of course they will protect their capital if they can and retreat if they can.

But they returned it because the supplier and seller couldn't refuse because of the star service terms.

This makes them feel quite disadvantaged, after all, there is really not much need.

In the past, many bosses followed suit and offered star service, but now they have all stopped.

There is no way, it is not easy, and we cannot afford to pay.

"Mr. Lu, we understand your development ideas and support them. However, it is a special matter and the current environment is like this. We think it is best to make certain adjustments in line with the environment."

This supplier, named Wei Weidong, has a relatively large business in Bohai City and can be considered a national representative.

After all, it is impossible for every supplier and seller to come to Beifeng for meetings.

However, even though they had clearly made their words clear, Lu Huaian still insisted: "We will still retain the star-rated service."

In order to make everyone more convinced, he analyzed the pros and cons: "We still have cash flow for the time being, especially our fast-moving consumer products, which are inseparable from everyone. Sales volume has not dropped, and these funds are enough for us to survive."

This economic winter."

He looked at Wei Weidong with a calm and calm expression: "Please believe that the country will definitely carry out regulation soon."

Regulation?

When problems occurred in the past, some people said that the higher authorities would regulate them.

But by the time the superiors take action, things are usually halfway over.

According to the current situation, when the superiors start taking action, it will probably be delayed until the end of this year.

However, with the way they are now, if they pay compensation for another half a year, their underwear will be stripped off.

Lu Huaian shook his head and said firmly: "Don't worry, it won't be that long this time... It will be around the end of July or early August, and the control will come."

What couldn't be compared before was because the domestic environment was not good enough.

Moreover, the national economic situation was not good at that time, and the state wanted to regulate it immediately, but was unable to do so.

At that time, the local economy was even better than the central economy. Power was not decentralized, but the economic initiative lay with the local government. There was no way for the higher authorities to control it even if they wanted to.

But it's different now.

After several years of adjustments, most of the funds have been collected.

State-owned enterprises, which had been most burdened in the past, have all been reformed.

Most of them are now profitable.

In short, the country is rich now.

When you have money in your pocket, you will naturally become more assertive in what you say and do.

So Lu Huaian is very sure that regulation will come soon.

"In this way..." Wei Weidong hesitated.

If this is really the case, then they really don't need to rush to adjust their policies.

"Yes, so we have to be steady." Lu Huaian lightly knocked on the table and said calmly: "In itself, our prices have sunk into the market, plus we have star-rated services. We are sure that we will not change our policy.

When the time comes, everyone will trust us more.”

He always believes that a company with a good reputation and credibility will go further.

Wei Weidong was thoughtful, but he did not continue shouting about changing his strategy.

However, after hesitating for a moment, he was still a little worried: "Then, shall we do nothing?"

If things continue to develop like this, he is very afraid that it will cause a wave of returns that will hit the country.

When returns form an avalanche, personal power is very weak and difficult to recover.

And now they can return whatever they want. When the economy in various places recovers, and people want to buy goods, they will worry that all the goods from Xin'an Group are returned goods from the past.

That's what really has a profound impact.

"Oh, this is nothing." Lu Huaian smiled and said calmly: "I will solve it."

Wei Weidong nodded doubtfully: "Okay..."

However, he really doubted how Lu Huaian would solve this dilemma.

too difficult.

The general environment is like this, how can the wave of returns be so easy to recover from.

Moreover, the more advertising, the more serious it becomes. This is what Guan Quan is like.

The more you advertise, the less it sells and the more people want to return it.

He became a little more interested, and instead of rushing to leave Beifeng and return to Bohai, he came to the headquarters every day to see how Lu Huaian solved this problem.

The strange thing is that Lu Huaian made no move for a long time.

In fact, in the next few days, when Xin'an Group continued to use the slogan of star service, the craze for returns from various places became more intense.

Some people even went to their store and asked: "Can you still return or exchange this at any time?"

"Of course." The clerk pointed to the huge billboard in front of their door: "Our star service will always be there."

It will not be canceled because of a temporary economic downturn, nor will it be given up because everyone wants to return it.

Xin'an Group can afford its commitments and deliver results.

After receiving such a reply, everyone was thoughtful.

Could it be that he is trying to make a fool of himself by pretending to be fat!?

Everyone got even more excited and started to return the goods one after another.

The merchants complained endlessly, but they still listened to Lu Huaian and helped them handle the return procedures one by one.

Seeing that they were serious about returning the goods, everyone hesitated.

——Really continue to strictly implement star service?

That……

If that's the case, they don't have to rush to return it.

Anyway, the Xin'an Group is here to leave early and leave late. As long as the goods are not broken and they can still hold on, these products can still bring convenience to them.

There was a small boss in the wholesale department, and that was like this.

He bought an air conditioner for his shop, but now that he can't sell the goods, he wants to return the air conditioner.

However, Xin'an Group provided star-rated services and his air conditioner was not broken, so he hesitated for a moment.

As a result, a big customer came that day. He came in sweating profusely from the heat. After sitting for half an hour, he signed a big order.

It directly solved his urgent need.

When asked why, the customer was quite calm: "Because you turned on the air conditioner."

Other stores are very picky about searching, not to mention the air conditioner, they are reluctant to turn on the fan, and it looks like they have no money.

When they place orders, they are also afraid of being cheated.

The boss doesn't have any money. What if they pay the money and the boss runs away.

This boss is different. He is very generous. In this situation, he still has the air conditioner on, so he must be rich.

So they signed a contract with him.
To be continued...