Yang Yinuan looked at Wang Shiqiang and looked forward to his next thoughts.

Although they only opened 22 stores of Hamburger, their reputation has spread all over the country.

It can be said that there is already a pretty good mass base nationwide, so what they have to do next is copy.

Open as many stores as possible, but there are also some considerations to open a store.

How to open it? Should we focus on key cities or spread it across the country?

We should take a steady step by step, start to cover quickly and bloom in full swing. These are quite particular.

It’s not possible to make a decision with just a slap in your head.

And in this regard, Wang Shiqiang is naturally more experienced than him.

Moreover, when they open a new store, they are facing another problem now, that is, they are continuing to buy stores.

Should I rent a house...

After all, if they embark on the road of rapid expansion this time, they are likely to open hundreds or even thousands of stores across the country at the same time.

If you want to buy these hundreds or thousands of stores.

Then they really don't have that kind of strength now.

But if they don’t buy a store and just rely on renting it, it will inevitably lead to a significant increase in their costs.

Because the current Hamburger Mr. is different from before, unlike before, they are just an unknown company.

Now, through this period of time, it has been repeatedly on the hot searches and a series of hypes.

Nowadays, Mr. Hamburger is already a well-known fast food chain nationwide.

So in the future, their location selection will undoubtedly be concentrated in the city's core commercial areas.

Because this can be more in line with the tone of their brand!

After all, it is time for them to maintain and consolidate their brand image.

Therefore, we cannot adopt the strategy of surrounding the city in the countryside as before.

You can no longer choose the remote corners of the city to layout. If you are opening a new store, you will definitely seize the core areas of major cities.

This will further enhance and consolidate their brand image.

But the problem is that the rent of shops in these areas is often very high.

Moreover, once the landlord learns that Mr. Hamburg is coming to rent a house, he may deliberately raise the rent.

Who made you a ‘famous brand’?

They will even raise your rent every now and then.

This is also the problem that Yang Yinuan is having a headache recently.

What he didn't expect was that Wang Shiqiang brought him an answer this time.

"Actually, the next period of time will be very critical for our brand."

"Now that our company is famous, this is a good thing. But it is also a bad thing!"

"Although we have settled so many anchors that they dare not talk nonsense online easily, we have also offended a group of people."

"For example, colleagues, such as those who work in self-media, although they are not making any noise at this moment, they are all holding magnifying glasses and waiting to find out our faults."

"Because they also know that in the next period of time, we will definitely use the fast copy-paste mode to expand."

"And this period of time is the time when we are most likely to make mistakes. And once we expose any little problem in this process."

"Then these guys will rush up like the hyenas that smelled blood and tear us up..."

Yang Yinuan, who was originally a little fluttering, immediately calmed down when he heard Wang Shiqiang say this.

Indeed, in recent days, as Mr. Hamburg becomes more and more famous and praises to them online, this makes it a little bit floating.

And not only was he a little bit floating, but many people below, from the store manager to the employees, began to be floating...

And at this moment, Wang Shiqiang's warning was like a revelation.

Let Yang Yinuan wake up and calm down. Yes, it's just the beginning now...

Their hamburger shops are only 22, but his mentality before seems to have successfully opened two thousand stores.

Fortunately, Wang Shiqiang reminded me this time, otherwise it would be great if this continues?

"And our rapid expansion will be the key to whether we can truly gain a foothold in the country."

"This time my preliminary plan is to fully bloom in the country and open 1,000 direct-operated stores at one time!"

"These direct stores will fully cover all first-, second- and third-tier cities in China, and what we are going to enter this time are the core commercial areas of these cities."

"In fact, this expansion, in terms of site selection, Stephen's site selection system is in, which is not a problem at all."

"As for the funds for purchasing a store and the funds for decoration, these are not difficult..."

"On the one hand, we have our own funds, and on the other hand, Stephen's studio can draw some funds."

"And our twenty-two stores now have enough flow to cover a part of it."

"Of course there will be a large part of the funding gap. You can find a bank to borrow money or financial institutions!"

Speaking of funding, Wang Shiqiang has made arrangements long ago.

During this period, Yang Yinuan brought back the gold and, with the help of Wang Shiqiang, quietly shipped some of it.

Currently, there are about 100 million yuan in funds recovered, and with Stephen's side, a part of them can be transferred.

At present, it is enough to pay a down payment for some stores.

Of course, if you pay the down payment of 1,000 stores in one lump sum, there will definitely be a big hole.

This part is just as Wang Shiqiang said, and it can be solved by finding banks or financial institutions.

After all, their golden signboard for Mr. Hamburg has been launched now.

If they are willing to raise loans, there will definitely be countless banks and financial institutions coming to work with them.

"But these are not the most critical things in the next expansion. In fact, in the next expansion, the most critical things are people!"

When Wang Shiqiang said this, Yang Yinuan raised her eyebrows and sat up straight.

"Oh? Why do you say that?"

Wang Shiqiang looked at him and smiled: "Boss, what do you think we can manage 22 stores so well now, what do you rely on?"

"Did it really rely on that management system? It's true that management system is very good."

"But the more important thing is those who keep our system running. The main ones are the store managers and duty managers."

"Next, we will expand one thousand stores nationwide!"

"For so many new stores, even if we promote all the employees in our existing stores, we will spread them out."

"It's not enough people to let them go all over the country to be store managers and duty managers!"

"In this way, we have to recruit a large number of store managers and manager-level managers from all over the country..."


Chapter completed!