"It seems that they have fully listened to the voices of consumers in our rice-like areas!"

"The complete layout of our Yanguo consumers' preferences has created these two new fast food products for rice."

"Today I'll try it for everyone. First of all, I want to say that this braised beef patty rice bowl is fine."

"Next, I'll try their rice balls for you. Today I ordered the turkey rice balls."

Hei Bing said while opening the rice ball in front of him.

The shape of this rice ball is not the round shape or the triangle shape that everyone imagines.

It is a cylindrical shape similar to bamboo joints, with a layer of seaweed on the outside.

There is a circle of rice inside, then wrapped in various side dishes, and meat strips made of turkey meat filling.

Of course, the most important thing is that the rice ball is filled with their secret sauce...

The black ice closed her eyes, took a big bite, and chewed it twice before immediately widening her eyes.

Then he gave a thumbs up at the camera.

"Brothers, the taste of this rice ball is really amazing. I suggest that you, no matter what, you will try it whenever you have the chance."

"I used to eat their burgers, and I knew that their sauce was awesome."

"But this time, when their sauce and rice were mixed together, I could tell everyone very responsibly that this is definitely another taste that you have never thought about."

"It's really amazing..."

"I can't think of what to describe now. I can only give Mr. Hamburg a crazily like."

The guy's mouth was stuffed, then he stared at the camera with his eyes wide open and his thumbs up wildly, which was really convincing.

At this moment, Wang Qian and Xu Cong, who were sitting in the war room, had a cloud covered their hearts.

This war didn't seem to be as smooth as they thought!

The other party seemed to have predicted the attack they were going to launch today, and they were also prepared accordingly!

Just say that they launched these two new products today, it was completely for their hamburger family!

Moreover, Wang Qian and Xu Cong have also studied fast food for a long time during this period. They know very well the major factors for the success of Western fast food.

Speaking of these Western fast foods in China, they have been rooted in China for decades.

Among them, Kaifeng cuisine was the first to enter the country, and the Golden Arches were behind it.

In China, Kaifeng cuisine is undoubtedly no.1 in Western fast food, whether it is the number of stores or brand influence.

But if you go abroad, the Golden Arch will be the world's boss.

Then some people may not understand, since Golden Arches are the leader in the fast food industry in the world.

Then why can't he compete with Kaifeng cuisine in the country?

Anyone who has carefully studied fast food will know why after reading the development history of Kaifeng cuisine.

There are many reasons. One is that Kaifeng cuisine has entered the country early, so the preconceived reasons are very important in consumers' minds.

Moreover, at that time, the main focus of Kaifeng cuisine was fried chicken, and the country was still very poor at that time.

Most consumers eat fried chicken, the meat is more oily and tastes more fragrant, so consumers have higher acceptance.

The main focus of Golden Arch is hamburgers, which is a Western fast food after all, so domestic consumers are undoubtedly relatively low in acceptance.

So Kaifeng cuisine is one step ahead in this part.

Later, Kaifeng cuisine started the localization process and took the lead in launching a series of localized products.

For example, the famous Old Beijing Chicken Roll, and the later popular tender beef five-sided burrito, and later, there were various rice-watering series.

It is this kind of Western food that makes them quickly consolidate their brand image in the hearts of the people.

It also allowed them to firmly suppress the Golden Arch in the domestic catering industry and become the no.1 of the domestic fast food industry.

Now, Mr. Hamburg, this Sgt. Hamburger, has just gained a foothold, and has been eager to launch localized products.

It can be seen that the braised beef patty rice bowl they prepared today and this turkey rice ball are two of their carefully prepared fist products.

And with the blessing of their unique sauce, the hamburger family's double-combined hamburger will definitely not be able to withstand these two products...

In fact, these two products are nothing new.

Earlier, when Wang Qian went to Japan for a trip, he had seen locals eat like this.

The staple food in Japan is rice, and after the Golden Arches entered Japan, it was not able to deeply open up the market in Japan for a period of time.

Then the Golden Arches were studied. What is the reason?

Later, I conducted a lot of questionnaires and found out.

It turns out that most Japanese people like to eat rice noodles with staple food, but they are slow to accept bread with meat patties.

So the Golden Arches had an idea and simply launched a meat patty and rice.

It is to use the hamburger meat patties with the Japanese favorite teriyaki sauce and make rice bowls, which becomes a new set meal.

As a result, this product became very popular once it was launched.

Later, Japan opened many restaurants that specialize in beef patties and rice bowls...

As for the rice balls, let alone the rice balls, it is not new.

But if you come to the fast restaurant and make some improvements, it will definitely be another hot product!

When Wang Qian thought of this, he couldn't help but slapped his thigh.

Damn, why didn’t I expect it?

Poor, I and Xu Cong racked my brains at the beginning, thinking about how to make the same competitors as Mr. Hamburger's turkey burger.

I also did a lot of various tests and replaced them with various different raw materials.

But at that time they followed the demon and put all their thoughts on making hamburgers.

But whoever thought it was their ability to study how to make hamburgers.

The R&D staff of this hamburger actually made a fuss and started a Chinese fast food.

Now he looked at the black ice and looked intoxicated in front of the camera.

Although he also knew that he was acting and pretending, both Wang Qian and Xu Cong knew about it.

Don't think too much about these two new products launched by Mr. Hamburg.

This time, it will definitely become a hit again and become a new generation of hits.

Maybe they will directly crush their burger family's double-pin burger.

I originally thought that the new products I created would become a leading product in the industry.

But who would have thought that it was just half a day after it was launched, and it was ruthlessly crushed by its mortal enemy.

Wang Qian’s mood is simply a blunt person at this moment!

This time, it seems that Mr. Hamburg is one step ahead again!

This group of Hamburgers is really cunning!

Thinking of this, Wang Qian simply pressed the remote control and switched the screen to the live broadcast interface of the Hamburg family...

Alas, it’s pure if you don’t see it!


Chapter completed!