Chapter 554 Business is Booming
Chapter 554 Business is booming
Author: Jincui
Chapter 554 Business is booming
The next morning, Susie sent Qiao Mu to Luohu Pass.
Qiao Mu hugged Susie hard and strode towards the bridge. He never looked back from the beginning to the end.
Since separation is inevitable, he can only move forward bravely. He doesn't want to be accompanied by tears every time.
Just after Su Qian sent Qiao Mu home, Liang Bixia came over and brought a video to Su Qian.
Su Qian asked Ye Ying to put it in the VCR, and soon the picture appeared on the TV.
This is a luggage advertisement shot in China. Because the main market is Europe and the United States, Susie specifically contacted Anna and asked her to be the product spokesperson.
Anna agreed without any hesitation.
Liang Bixia took her French-speaking assistant to Faguo, signed an endorsement contract with Anna, and shot her first commercial.
Before leaving, Su Qian told Liang Bixia that the advertisement needed to feel high-end and luxurious, the kind that you would not be able to afford at first glance.
Su Qian also instructed Liang Bixia to highlight that when writing advertising copy, the leather suitcase manufacturing technology comes from the palace inheritance of the mysterious Eastern countries. It has a long history, unique craftsmanship, and many parts are purely handmade.
This is the trick for cutting leeks in luxury goods, and Susie naturally wants to use it.
At this moment, what was playing on the TV was the Beverly suitcase advertisement that had just been filmed.
Su Qian read the advertisement carefully and found that the advertisement captured the luxurious feeling she wanted. She said to Liang Bixia with satisfaction: "The advertisement is well shot. Future advertisements will continue this style."
Liang Bixia smiled and said: "Since Director Su also thinks it is good, I will inform them to get it to the TV station to broadcast it."
Susie nodded, "You are the general manager, you can take care of these things."
She paused and said, "By the way, next time you go to Paris, remember to give Master Neil the best suitcase."
She stood up and said, "I'll write you the address and phone number. Before you go, please contact him first."
"Just say it's my personal gift."
Susie wrote down the address and phone number and handed it to Liang Bixia. Liang Bixia put it away carefully and was filled with admiration. She had read the fashion magazine and knew that Master Neil gave Susie the award, but she didn't know that Susie actually had an affair with Master Neil.
I have a personal relationship with him, including his address and phone number.
She often travels to Paris recently, so she naturally knows how much the fashion circle respects Master Neil.
Early the next morning, Susie went to check out the two stores that were being renovated.
The store is almost fully decorated, and there is still some finishing work. The glass wall tiles made of beer bottles have also been put up. According to Susie's request, they are temporarily covered with something.
Susie wanted to achieve a stunning effect on the opening day by not showing the true face of Lushan that exposed the wall tiles too early.
The opening is scheduled for three days. In the past week, Susie has been having employees trained.
The core content of the training is to respect every customer, whether it is an aunt who comes in with a vegetable basket or an uncle who takes off his shoes in a vest, whether he speaks Cantonese, Mandarin, English or French, all must be treated equally.
Anyone found to be discriminating against customers will be fired without justification.
Those who work in the service industry must have the consciousness of being in the service industry.
The two stores opened on the same day, and Susie arrived at the store early on the opening day.
She and Zhu Zhicheng are responsible for one store each.
Zhu Zhicheng went to the mall store, Su Qian's store in Kowloon.
When Susie arrived, the clerks in the store had changed into work clothes and put on name tags, and everything in the store was ready.
The outside of the shop was filled with flower baskets, and the exterior wall of the shop finally showed its true colors.
The sun is very good today. The morning sun shines on the glass bricks, and the blue-green glass shines with charming light, which is shocking and beautiful.
Before it opened, the rolling shutter was half-opened, and the front of the store was crowded with people. Many people stretched out their hands to touch the glass. It was so beautiful. I had never seen such wall tiles.
There are also many people asking each other: "What kind of store is this?"
At an auspicious hour, the store door opened, and Susie pulled down the red silk covering the sign, revealing the Beverly Jewels sign.
The crowd of onlookers couldn't wait to enter the store. Everyone wanted to go in and take a look at such a novel and stunning store.
Even if the sun is strong outside, all the lights in the store are on. When selling jewelry, lighting is very important.
The imperial green bracelet and the imperial green egg-faced ring are displayed separately in a glass display case. In another display case next to it is a gemstone ring. The main stone is the 28-carat orange-pink padparadscha, surrounded by inlays.
A circle of broken diamonds, the light is shining on the gemstone, and the countless facets of the gemstone reflect the light, and it is enchanting to look at it.
The glass display cabinets are custom-made with the best bulletproof glass. Padparadscha's display cabinets have three words posted on them, "Not for sale."
There is also a rope around the showcase to keep people away.
The purpose of Susie's arrangement is to create a sense of distance and a distinctive sense of high-end luxury. Anyone can tell at a glance that the things in this glass display case are valuable.
At the gold jewelry counter, many new styles have also been launched, and the shop assistants are all eloquent in recommending them to everyone.
The store was so crowded that Susie was pushed into a corner.
Soon someone paid and the cashier started collecting money.
Then one after another, people began to come over with orders and pay.
The business can really be described as extremely good.
Many people are attracted by the unique decoration of the store and come in to take a look.
When I came in and took a look, the jewelry was so new and beautiful that I couldn't move my legs.
Those who have money buy gems, gold bracelets and necklaces, and those who have less money buy gold rings.
The several gold rings in the store are all popular models of later generations. They are very beautiful and not too expensive. Who can resist buying them?
When it was almost noon, Susie went into the office and made a phone call to the mall store to ask about the business situation there.
Zhu Zhicheng answered the phone and said: "Business is very good."
"Store manager Cai estimates that the business in one morning is the same as the previous two days."
"However, since we just opened today, business will definitely be better. After the opening a few days, there should be some decline."
Susie nodded, "That's all normal. Let's keep a good attitude and provide good service."
Su Qian stayed in the store all day, and in the evening the cashier did the calculations. Wen Shuying made a sales report and gave it to Su Qian.
The turnover for the entire day was as high as over two million.
Su Qian took a look and saw that the proportion of high-end jewelry was not large. Most of it was gold jewelry and mid- to low-end gemstones, purely for volume.
Susie thinks this is a good thing. After all, the proportion of high-end jewelry consumers is not high, and the store still relies on gold jewelry to support itself.
When the store closed, Susie smiled and said to everyone: "It's so busy today, everyone has worked hard."
The shop assistants are all in high spirits and say, "It's not hard work."
"It should be." The business is so good, and they are very motivated when they think about the commission.
Chapter completed!