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Chapter 489 Phase 2 Recruitment

Liu Mingyu discussed a lot with Zhao Qingsong in the office about the promotion of the "body-building" drink.

Of course, it goes without saying much about the functions of energy-boosting drinks, but if you want to let everyone know about it as quickly as possible, you also need marketing.

It’s like a brainwashing advertisement from the end of the last century: “If you don’t accept gifts during the holidays this year, if you do, I’ll accept xxx.”

Just such an advertising slogan, coupled with the overwhelming advertisements at the time, made his brand deeply rooted in the hearts of the people. And precisely because of this advertisement, the sales of what was originally an ordinary health product increased steadily.

Energy drinks are said to be drinks, but they are actually more powerful products than health products.

There is a saying that the smell of wine is afraid of the depth of the alley.

Strengthening the body needs to be promoted. In addition to the quality of its own products, it also needs a lot of publicity.

Although Zhao Qingsong was not in the beverage industry before, this problem is similar. Moreover, among the elites brought over by Liu Mingyu, there are people who were originally in charge of the beverage industry. With him in charge, there is no need to worry.

After Zhao Qingsong left the office, advertisements for "strengthening" drinks appeared on Weibo, Douyin, Xingchen Technology's official website and many other platforms that night.

It is very easy to create an advertisement now. As long as you are creative and with the help of artificial intelligence, the time to complete an advertisement should not be too fast.

Nowadays, Xingchen Technology uses formal channels to advertise on Weibo, Douyin and other platforms. These major platforms can be said to cover more than 80% of the Internet. Anyone who is online can see these advertisements.

Although the time is short, Xingchen Beverage has produced a total of ten short videos. Each short video is a short story, and the theme of the story is "strengthening" drinks.

Using short stories as advertisements like this is usually released by large companies after long-term planning.

Although the ten short videos released by Xingchen Beverage took a short time to produce, they are not crude, but very refined.

Think about it, Feiyun created a thrilling and thrilling CG movie in just ten seconds.

Ten short videos are not just a matter of seconds.

Liu Mingyu had no doubt at all about Feiyun's ability.

After the advertisement, it aroused heated discussions among netizens.

"Is Xingchen Beverage another subsidiary of Xingchen Technology Company? Recently, Xingchen Technology has crossed over a lot, from high-tech to pharmaceuticals, and from pharmaceuticals to beverages."

"The products produced by Xingchen must be high-quality. This sentence is true at all. Although it is a small story, the production is not ambiguous at all, and the details of Xingchen's products are evident in every aspect."

"Can strengthening one's body really strengthen one's body? Isn't it just another fake drink? Isn't it just a random health drink just to steal people's money?"

"Purely made from traditional Chinese medicine? Traditional Chinese medicine, as the quintessence of China, has a long history, but traditional Chinese medicine has lagged behind and cannot have such effects."

"How is it impossible? Since you have said that traditional Chinese medicine is the quintessence of China, you can often see medicines made from traditional Chinese medicine appearing in major pharmacies. If they are really useless, can these medicines be put on the market?"

"You are talking about medicines, and now we are talking about drinks. The two cannot be compared. To say the least, even if they have a little effect, everyone knows that most Chinese medicines are bitter. The saying "Bitter-tasting medicine" also proves it.

It eliminates the bitterness of traditional Chinese medicine. If it doesn’t taste good as a drink, I’m afraid it won’t have much repercussions if it is promoted to the market.”

"As for the taste, didn't you see that Xingchen Beverage offers three flavors? Coke, orange, and apple. If you can have these three flavors, the taste shouldn't be too bad."

"No matter what the flavor is, I just want to know where the energy drink is sold? I really want to try it."

"We have inquired about Xingchen Beverage. It will take a month before it can be purchased on the market. There is no place to sell it yet."

Xingchen Beverage did not come forward to refute its own point of view. Instead, it published advertisements on the entire Internet at the rate of two short video updates every day. It also accelerated the remodeling of its production lines and negotiated contracts with raw material suppliers.

These days, the news about Xingchen Technology can be said to be hot all over the Internet. Whether it is Xingchen Technology’s own virtual games, artificial intelligence, or Xingchen Pharmaceutical and Xingchen Beverage under Xingchen Technology, they have aroused heated discussions among many netizens on the Internet.

Every related topic has hundreds of millions of hits. Even if the words Xingchen Technology do not appear, clicking on it is still related to Xingchen Technology.

Recently, Alibaba Group and Tencent Group have been making big moves, and new plans are often revealed.

The two groups were originally giants in China. They purchased real artificial intelligence from Xingchen Technology and became even more powerful.

August 10, 2019.

Xingchen Pharmaceutical Human Clinical Laboratory.

Hou Yaolin has basically been in this laboratory these days and has never gone out.

"Mr. Hou, all test data have been collected. This is the data of one hundred and fifty tests." The assistant printed out the collected data and handed it to Hou Yaolin.

Hou Yaolin took over the test data. He knew the data well these days. After looking at it carefully, he showed an excited smile: "Very good, very perfect, no adverse reactions."

Suddenly, thunderous applause erupted in the laboratory.

Regarding the formula information of the general cancer drug, only a few people knew it, and the others had only a partial knowledge. They did not know that their company already had a complete general cancer drug. This was also the result of the original discussion between Zhang Guoqing and Hou Yaolin.

After all, the universal drug for cancer treatment is of great importance and one must be cautious.

Others did not know this, but after hearing that it passed the first phase of human clinical trials, they had a big smile on their faces.

After the applause, Hou Yaolin announced loudly: "The first phase of the test was a complete success, and we are preparing for the second phase of the test."

Hou Yaolin didn't want to rest for a moment, he just wanted to complete this task as quickly as possible.

Of course, he did not forget to report this matter to his factory director and boss.

After hearing this, Liu Mingyu was very happy and immediately asked Zhang Guoqing to give their research team a high bonus.

On the same day, Xingchen Pharmaceutical released another recruitment message online.

This time we recruited patients suffering from cancer.

The recruitment information of Xingchen Pharmaceutical once again caused an uproar on the Internet.

"What's going on? Didn't Xingchen Pharmaceutical just recruit a wave of drug testers a few days ago? Why are they recruiting again? Could it be that the test was unsuccessful?"

"On the contrary, the trial should have been successful, so Xingchen Pharmaceutical released recruitment information on the Internet. Do you see any difference between the previous recruitment information and the current recruitment information? The last time was the first phase of the clinical trial.

It recruited ordinary healthy people, but now it is the second phase of the clinical trial, and it recruits patients with cancer, which means that Mingxing Pharmaceutical's drug research and development has made great progress."
Chapter completed!
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