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Chapter 139 Venture Capital (5)

In this way, when compared with entrepreneurial stars, Sal's valuation imagination will become extremely broad and full. If Sal can one day develop into a celebrity company like Facebook or Google, then it would be wise to invest billions of dollars now, because in a few years, the billions of dollars invested now are likely to become one hundred billions or even more.

Think about Apple. At its peak, the company's market value exceeded US$1,000 billion, which is even better than the GDP of most countries on earth. Although its market value has dropped again, the IT industry is an industry that creates miracles. Who can assert that today's sal will not become yesterday's Apple.

Thinking of this, these big guys couldn't help but be very interested. Although they did not make a decision on the spot - with such a huge investment, even though they have high power in various companies, they cannot make decisions so hasty.

However, all the big guys agreed to study Cai Siqiang's proposal when they go back and asked for some more detailed information about the sal company.

Sending off these venture capital tycoons, Cai Siqiang was full of confidence. The temporary change of mind made a $1 billion financing demand was a figure that Cai Siqiang thought about overnight. Because after acquiring Tomtom, in order to quickly enter the market, the demand for operating funds must also be considered in advance. If you want to sell the new navigation device developed by Saal as soon as possible and make it a mainstream product in the high-end market, the advertising fees and other later operating expenses are definitely not a small number.

Instead of raising $500 million to live a life of tight, it is better to raise more and make more preparations and strive for capital needs in one step. As for preparing to give up the shareholding ratio, Cai Siqiang does not want to increase it. Today, he revealed some new trends of sal companies, which is enough to induce venture capital tycoons to have greater imagination space and let these tycoons reconsider their quotations.

Cai Siqiang has always been able to do such things by making rational use of the resources in his hands to strive for his best interests.

Originally, the mobile phone market was already a key market that Cai Siqiang was considering entering. After all, Jindi's success was amazing. The profit suddenly soared from hundreds of millions to more than one billion, which completely exceeded everyone's imagination.

Faced with such a huge market temptation, it would be strange if Cai Siqiang was not moved. What Cai Siqiang is thinking about now is just a question of how to get started. It was not because Cai Siqiang was hot for a while, but had already considered it.

Just a cooperation? Or a sole proprietorship? This is a new multiple-choice question before Cai Siqiang.

From a rational point of view, choosing to continue to cooperate with Jinde Mobile to participate in profit sharing is the least risky and the most convenient, but relatively speaking, there are more benefits to give up. According to Cai Siqiang's own idea, it is not yet determined whether the profit sharing price is about 46 or 37, but Sal will basically not make concessions if it has to get at least 30% of the profit.

After all, this is not just a unilateral benefit for Salt. After all, Big Head was taken over by Jindi, which should be very good for Jindi.

This depends on the fact that Jindi mobile phone brand is pretty good in China. If it is replaced by a slightly smaller one, Cai Siqiang dares to offer a 50% share.

However, this part of the money basically has no risk of capital investment, and manpower investment is relatively small. After all, the customization work is basically perfect, so this income is equivalent to net profit.

If a sole proprietorship starts again, everyone will face the same problem as a navigation device, which is what kind of company to acquire to meet the needs. Basically, don’t think about well-known big companies. No matter how difficult it is for companies like Nokia and HTC, the market value is now more than 10 billion US dollars. Considering the case of acquiring Moto and the premium, it is impossible to acquire a more influential international mobile phone manufacturer without more than 30 billion US dollars.

Of course, you can also spend only a few hundred million yuan to buy a domestic counterfeit factory. It’s just that this brand and the channel construction stage are enough for you to wait for three to five years. The mobile phone market is different from navigation devices. The operator customization allows communication equipment manufacturers to control most of the products, and most of them are low-end. Therefore, mobile phones cannot simply follow the navigation device route, nor can they follow this route.

It seems that within three to five years, it is better to just cooperate with Jinde to share the mobile phones by yourself than to cooperate with Jinde to get the share. In addition to being unique in built-in intelligent voice recognition technology, it is also inseparable from the brands created by years of high-intensity advertising investment. The number of billions of advertising fees each year has been spent on a well-known brand.

That's it. Before the deep customization of smart voice, most Jindi mobile phones were low-end sales, and most of them were concentrated in models below 1,000 yuan. It's not that there was no 2,300 yuan model developed. The problem is that this model cannot be sold much. Many times, these high-end models are just decorations to set off the sales of their own low-end models.

For consumer electronic products, a new brand is in the hearts of Chinese people. No matter how strong a copycat is, it is not much stronger. Therefore, it is not a fantasy to create a brand that enters the high-end market and achieves sales performance of more than tens of millions of units. Although it cannot be said to be a fantasy, it is also infinitely close to dreams.

At this point, although Cai Siqiang is becoming more and more confident now, he still has to admit this reality.

Looking back at this financing, from now on, everything is going smoothly, which is equivalent to a roadshow promotion meeting. It did not scare the venture capital tycoons on the spot. Cai Siqiang believes that although the venture capital tycoons are very unhappy, everyone has to recognize their offer according to their own ideas in the end.

There is no way. There are too few good companies that are truly worth investing in now. There is actually not much choice for businesses like Salt that raises up to one billion US dollars.

Compared with those sal companies whose business model is quite clear, the development trajectory of sal companies is largely expected, and the investment risk has actually been greatly reduced. What everyone is not sure about is nothing more than a problem of speed and scale.

The information revealed this time shows that SAL will accelerate its progress and continuously expand its business scope. I believe that venture capitalists will reconsider SAL's development space.
Chapter completed!
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