"Uncle Second is not busy and happy for now." Li Mu said: "We can't take all the money we earned by the top scholar."

"Why is this?"

"The Supreme Emperor."

Li Bi was stunned and immediately understood. Yes, when it comes to the Supreme Emperor, it is still the Supreme Emperor who is doing business. Isn’t it impossible to keep all the money in my pocket?

No matter how rich a person is, he feels uncomfortable when he pays money. Li Bi just seemed to have seen another gold mountain in the Li family. Suddenly Li Mu told him that the gold mountain was to be divided, and he felt a little uncomfortable, but the other party was the Supreme Emperor, so he had to endure it no matter how uncomfortable it was. Cheng Yaojin was not willing to do it, but the horse farm was divided into 30%?

Li Bi said with a little pain: "How many do you have to divide it?"

"half."

"Half?" Li Bi almost bit his tongue. He had expected that 30% of the shares would be the most like Cheng Yaojin, but Li Mu would not say half of the words. The price of this wine is ten cents per jar, which is already extremely expensive. Even the children of a family may not be able to buy a few jars, and the sales volume will definitely not be very high. In this case, half of the shares will be added to the brewing loss, and the net profit will probably not be much higher than that of three cups. In this way, it is better to open an extra three cup-poured production line to brew this new wine. The price of three cups is accepted by the market, and the supply is in short supply. Even if you open two more production lines, you won't have to worry about selling it!

Li Bi said his thoughts, Li Mu shook his head and said, "Uncle Second is a bad word. He is doing business and is true to make money, but he can't just focus on making money. If he is focused on money, how good would I open three production lines a month ago? But if he did that, three cups today would definitely not be able to maintain this price. Uncle Second, do you think it would be better to sell one jar of wine to make a net profit of two cents of money, or should we sell twenty jars of wine to make a net profit of two cents of money?"

Li Bi replied without thinking: "Of course, it's better to make a net profit of two coins in one jar of wine."

"The price of three-cup pours has been accepted by the market, which shows one thing. The customers we face still have potential to tap. I priced the No. 1 Choi Hong to test out where the upper limit is. But Uncle Second, you think, if you are the one who buys wine, will you feel it expensive? Will you buy it willingly?"

Li Bi was already brought into the scene by Li Mu's words. He thought for a while, shook his head, and said, "I won't buy it."

"This is the problem. As the second uncle, how many people in Chang'an City will be willing to buy wine? "

Li Mu continued: "We sell a wine party of ten-yuan jar and a single jar of wine caused criticism. So, we should find a place that can afford this price to help us sell the wine. Is there anything more suitable than the Heaven and Earth? After the Heaven and Earth open, a poetry competition will be held. I plan to take out the top prize red at the poetry competition and give it to the poet's leader for free for free. Uncle Second, think about it, what will those who have not obtained the poet's leader and still have money in their hands?"

Li Bi's eyes lit up and he said, "They will be envious and jealous, and they will pay for it themselves!"

"Yes! That's the reason." Li Mu took a long turn and finally explained it clearly, and was so tired that he was sweating profusely. But he had to explain that even if he didn't explain, Li Bi would do what he meant, but the effect was greatly reduced.

"We can sell this wine, but it won't cost ten cents. From the cost perspective, the price is only up to five cents. Therefore, we will use these five cents, and we will give it to whoever we rely on. This is a win-win situation. Even if the other party is not the Supreme Emperor, we have to do this, let alone the Supreme Emperor. Even if there is no such thing, we have to find some ways to get the protection of His Majesty or the Supreme Emperor. Only in this way can the business be done for a long time."

Li Bi deeply agreed and said, "I would rather think carefully than me. Since that's the case, then according to my nephew's wishes, I immediately went to the craftsman, chose a site to build a house, and added a production line. I don't know if there is anything to pay attention to when brewing this top scholar's red. I also have to teach you well."

Li Mu took out a piece of paper from his sleeve and handed it to Li Bi, saying, "It is roughly the same as a three-cup-poured production line. I need to pay attention to the location. I have marked it clearly, and I will know it after reading it."

Li Bi hurriedly took it, opened it and looked at it, and it was clear. He carefully folded his sleeves into his penis and said, "I will burn it when I teach the workers. Until then, I will not leave me for a moment."

Li Mu nodded and said, "Uncle Second, in addition to Zhuangyuanhong's production line, he also needs to open another three-cup pour production line."

"Really? Have you decided?" Li Bi was overjoyed. Selling these three cups now is like picking up money. If Li Mu hadn't stopped him, he would have opened many production lines. But thinking of what Li Mugang said, he said again: "But you just said you wanted to maintain the price, why..."

"This production line is not the three-cup pours that are sold now," Li Mu explained: "The three-cup pours into the mouth is because of its strong alcohol content. We price the three-cup pours three times the price of the best wine on the market, and rely on this advantage. However, due to the price, most people have never drunk three-cup pours, and they don't know what it tastes like. The new production line is to let them taste it and increase their income by the way."

"How to do it?" Li Bi was puzzled and said, "Is it possible that the price of wine is two different? This is not possible."

"No," Li Mu smiled and said, "It is brewing the same wine, but the wine is adjustable. Our three cups of wine are so strong that it is a little lighter than other wines. But we are clearer than their wines. Which is better and worse between clear and turbid, isn't it clear at a glance? The same price has always been consistent, are we still worried about selling it?"

"It's extreme, it's extreme! Why didn't I expect it!" Li Bi couldn't help but stroking his hands. Every time Li Mu said an idea, he felt enlightened and sincerely admired him.

In fact, no of the so-called ideas Li Mu was originally created by himself. These are the most common marketing methods in his previous life. From beginning to end to end when buying wine, he only learned the "Lei Sao Monkey" family. He first hunger marketing, then reduced the amount of matching, and made a lot of money. Facts have proved that effective methods are effective in any era, as long as there are no substitutes within a certain range.

After discussing some details with Li Bi, Huang Qi came to report that he had arranged for the carriage to send Bai Naoer away, and the wine Li Mu had requested was loaded. Just as Li Mu had finished saying everything he wanted, he said goodbye and left.

It was already noon when he returned to the city. Li Mu asked a guard to take Lao Hu and others back to the house. He and Li Chongyi found a soup cake shop and took a bite. Then he came to the Ministry of Works and found Lu Wenfeng, the doctor of the Yu Ministry.

Lu Wenfeng was over fifty years old. Among the officials of the Tang Dynasty, he was quite old. He was an old subordinate of the former Sui Dynasty. When Emperor Yang of Sui, he was the head of the Yu Ministry in the Ministry of Works. After the founding of the Tang Dynasty, Li Yuan gave kindness to all officials, and he was promoted to the Yuanwailang of the Yu Ministry. When Li Shimin ascended the throne, his predecessor was dismissed and he was promoted to the Yu Ministry.

When an emperor was promoted to the next level and made his official position so smoothly, Lu Wenfeng's life was smooth. But his way of becoming an official is very simple, one is to be uncontested and the other is to be mindless.

No dispute means not fighting. No dispute, let others fight. In the end, those who fight are missing and leave them to the rest.

If you have no brains, you don’t have brains. What Shangguan says is, you can do whatever you want. The Ministry of Works is not like other yamen. It cannot involve too complicated matters, and the Ministry of Yu cannot bear any connection. Therefore, Lu Wenfeng has not had any problems in the past few decades. Even if it is involved, his reputation of being "brainless" has long been spread. Everyone knows that he does not care about his own thoughts in doing things, and he will also count the responsibility on his Shangguan and cannot involve him.

Lu Wenfeng's personality has a lot to do with his lack of a son. He only had one daughter and got married early. Now there is only one wife and a few servants in the family. He has no support and no support to the subordinates, so what's the use of fighting for? The salary of the fifth-rank doctor is enough for him to spend money, and he is too lazy to be greedy if he has the opportunity to be greedy for money.

When Li Mu came, Lu Wenfeng was packing the files. He would move to the new official office in a few days. All these files were to be brought with him. He was sorting and packing them in different categories. Lu Wenfeng did not ask anyone to help, not because he could not help but because he was reluctant to let others touch his things. The files in this room were written by him. Since he first came to the Ministry of Works, he has been doing this work, and then he has been working hard as a director, a resident and a doctor. He has been working hard for decades on these files. He has no son, and these files are like his son, and they are unwilling to let others touch them.

Li Mu came to the house and saw that there was no place to sit in the mess. There was a box next to him, so he sat on it. Lu Wenfeng saw that his face turned green. It was the geographical map of the prefectures and counties of the Tang Dynasty that he spent three years to draw. It was originally called the geographical map of the prefectures and counties of the Sui Dynasty... But this is not the point, the point is that someone sat on his son's face!

"Sir..." Lu Wenfeng felt distressed to death, but he didn't dare to say it directly, and his old face wrinkled. Li Mu looked at him strangely and asked, "Doctor Lu is not feeling well?"

"Thank you for your care. Your officer is fine, your officer is fine..." Lu Wenfeng quickly shook his head. He was afraid that he would say yes and be dismissed tomorrow. Li Mu impeached five officials of the Ministry of Works in an instant, which really shocked the Ministry of Works. The older the person, the smaller the courage, and Lu Wenfeng did not have the courage to mess with him. Looking at the box under Li Mu's butt, Lu Wenfeng said in his heart, "Son, your father still counts on this salary to support him. You are a little wronged."

"It's fine." Li Mu had no time to greet him and said bluntly: "Dr. Lu, I'm here to find you today because I want to ask something. Winter is coming. Do you know how the people of Chang'an City rely on for warmth?"

"Ah?" Lu Wenfeng was confused when asked. Could the Minister of the Assistant Lord know about this kind of thing?

There is still something else that has deep meaning... Lu Wenfeng couldn't think of it, hesitated for a moment, and said truthfully: "When I say that the rich use charcoal, the civilian use firewood, and the poor pick up firewood and other things, which is basically the case."
Chapter completed!