"There is a survey report on electronic displays here, you can take a look."

Chen Jianghe took out a report and handed it to Zheng Liti.

Zheng Liti was stunned for a moment, then lowered her head and looked quickly.

I have to say that the work efficiency of Jianglin Group’s advisory group under the leadership of Shen Ruohan is still very amazing.

It only took a few days to start from Chen Jianghe's proposal to produce an independent brand of MP3.

The consulting group has conducted a detailed and in-depth investigation of several display screen manufacturers on the market.

The survey report shows that Samsung has the highest quality and technical standards among all manufacturers.

It is two or three levels higher than most domestic manufacturers.

But Samsung's quotation is also outrageously high, generally three to five times higher than domestic manufacturers.

If all mp3s are used on Samsung's display screens, the market positioning is undoubtedly aimed at high-end brands.

After reading it briefly, Zheng Liti closed the folder and looked at Chen Jianghe and asked, "Mr. Chen, what do you think?"

In fact, deep down she prefers to use Samsung display screens.

Because the electronic chips made by TSMC are definitely the top presence in the world.

As the saying goes, "A good horse is paired with a good saddle."

Only a top-notch display screen like Samsung can match the electronic chips made by TSMC.

However, Zheng Liti knew that she should fully respect Chen Jianghe's meaning.

Because the cooperative relationship between the two parties has long become dominated by this boss Chen.

Chen Jianghe was not polite, and said directly: "First of all, Samsung can be ruled out. Next, we need to inspect the remaining four domestic manufacturers on-site, and then choose the one that is most suitable."

"Mr. Chen, can you tell me why Samsung is excluded?"

Zheng Liti seemed a little confused.

Because the electronic display screen is definitely the "facade" of mp3, it also directly determines the "appearance" and "class" of the product.

Chen Jianghe did this, which is equivalent to directly eliminating a "correct option" during the exam.

Even if Zheng Liti wants to respect his opinions, she will not help but wonder.

“Because I want to make a purely independent brand of mp3.”

Chen Jianghe said lightly.

As soon as this reason was spoken out, Zheng Liti was stunned.

She originally thought that the other party was a mature and rational businessman, but she didn't expect that the inner world was so passionate and emotional.

But business is business, patriotism is patriotism.

If you forcefully mix two things together, wouldn’t you set up obstacles for yourself?

Wouldn’t this make a big loss if you delay making money?

Chen Jianghe saw the doubts in Zheng Liti's expression and asked with a smile: "Mr. Zheng, what do you think are the main customer groups of mp3s we produce?"

Zheng Liti pondered for a moment and said, "I think she should be a mid-to-high-end consumer group such as university professors and urban white-collar workers."

Chen Jianghe smiled faintly and continued to ask: "Then how much do you think our mp3 market price should be more appropriate?"

Zheng Liti did not hesitate this time and said directly: "I had been doing market research for two weeks before coming. The current price of mp3 is between 800 and 2,000 yuan. Our mp3 should target the mid-to-high-end market price of 1,500 yuan to 2,000 yuan."

Shen Ruohan also said from the side: "The new mp3 I bought is the latest Samsung model. It cost 1,800 yuan to buy it from Hong Kong."

Chen Jianghe glanced at Chen Ruohan and smiled without saying a word.

This year, university professors’ salary per month is only four or five thousand yuan.

If you spend 1,800 yuan to buy a gadget that can only listen to music, it is definitely an electronic "Enthusiast" level.

No wonder Ms. Chen often comes to Tang Wan for free.

If Tang Wan hadn't played the role of "meal ticket" as a good friend.

Ms. Chen probably often has to rely on "eating dirt" to make a living.

"Miaomiao, Xiaoning, how many people in your class buy mp3?"

Chen Jianghe also greeted Tang Miao and Xu Ningning and asked with a smile.

Xu Ningning looked a little shy, with a red face and didn't speak.

Tang Miao replied with a smile: "Our class has more than 50 students, and only two or three students have bought mp3."

She paused, looked at Chen Jianghe and pretended to be mysterious and said, "Brother-in-law, do you know the 'tall, rich and handsome three-piece set' in the school now?"

Chen Jianghe was stunned for a moment, obviously a little unfamiliar with this new term.

Tang Wan couldn't help but scold, "Miaomiao, you're about to take the college entrance examination, and you're thinking about these messy things all day long!"

Tang Miao pouted and said unconvincedly: "Sister, can you stop being so mad at me! You don't give me any face in front of your brother-in-law..."

"Why am I so cruel to you? Am I wrong? If you don't study hard, how can you be worthy of me and your brother-in-law?"

When Tang Wan saw that this girl dared to talk back, she immediately became angry: "If you don't do well in the college entrance examination, why would I explain to your brother-in-law to your parents?"

Tang Miao was completely depressed by his cousin's "output" in a row of cannons, and his fair face instantly turned red.

"Okay, Wan'er. Miaomiao is already a big girl. Don't always scold her in front of everyone."

Seeing this, Chen Jianghe quickly persuaded him.

In fact, the couple had already reached a "consensus" secretly.

Tang Wan, the sister, came forward to sing "Blackface" as a bad person, while Chen Jianghe, the brother-in-law, came forward to sing "Blackface" as a good person.

This will not only prevent Tang Miao, a little girl, from being disciplined and "let herself go", but will not really hurt the other party's self-esteem.

"Hmph, it's better for brother-in-law! I know I feel sorry for someone!"

When Tang Miao heard Chen Jianghe speak for him, he immediately smiled and said, "Brother-in-law, the 'high, rich and handsome three-piece set' is computer, mobile phone and mp3. Especially mp3, it is particularly popular now!"

Chen Jianghe smiled and nodded.

What Tang Miao said just now is basically consistent with the market research situation of the advisory group.

Because high school students have strict school management, computers and mobile phones are basically restricted.

Only mp3 can be worn with reasons such as "learning English" and "exercising listening".

Compared to the extremely bulky "Walman" that requires buying tapes.

mp3 is not only lightweight, but also freely download various audio files on your computer for free.

He has become a "upstart" favored by high school students without realizing it.

And parents of those students only need to hear their children say what they buy can help their studies.

Basically, there is no frowning or hesitation.

Especially if other children buy something, they must have their own children!

No matter how hard you are, you can’t be hard for your children, and no matter how poor you are, you can’t be poor for education!

As a parent, how can you let your children lose at the starting line?

As for the children who buy mp3 or walkman, should they learn English more or listen to music for a long time?

That's not something parents can control.

Zheng Liti seemed to have come to her senses and looked at Chen Jianghe curiously and asked, "Mr. Chen, do you mean that the main target market group of mp3s we produce are high school students?"

You should know that there are millions of high school students in Yanjing City alone, which is definitely a huge consumer group.

The number of people is far dozens of times higher than that of university professors and urban white-collar workers!

Chen Jianghe smiled faintly and said, "High school students are only a part of it. Our mp3s should design different styles and functions according to the needs of consumers."

He paused for a moment and said with a smile: "Although the production costs of these styles are similar, they can be priced at different levels. The tentative price range is 499 yuan, 899 yuan, and 1,999 yuan."

Chen Jianghe was not prepared to make choices among many consumers from the beginning.

Only children make choices.
Chapter completed!