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32-A horror film

Unlike box office statistics, the statistical results of the questionnaire made him feel a little nervous and relaxed a little in an instant.

According to statistics from Fox staff, a total of 5,680 people watched the video on the first day. Twentieth Century Fox collected a total of 5,650 questionnaires, of which 1,477 people scored the video A+, the number of A scores was terrifying 4,153 people, and only 20 people below C.

The reputation of the movie premiere can be described as an explosion. Now he only hopes that movie fans who give A or above can pass on word of mouth and send relatives and friends to the theater, so that they have hope of transforming their reputation into box office.

After drinking all the beer in the glass, Wayne walked out of the bar and returned to the apartment to prepare for breakfast.

The sun slowly moved from the east to the right position. Actor Henry walked into the classroom with a sandwich. Because noon was a short rest time, groups of boys and girls gathered together to talk to each other about topics that everyone was interested in.

Actor walked to his friends and sat down. Everyone was discussing the plan of going to watch a movie together on vacation.

"I heard that "Alien 3" will be released early next month." The person who spoke was a short and fat boy, obviously a monster movie fan. "I left my pocket money for two months just to buy those Alien models. Do you want to come together?"

"Hey, we don't like those disgusting monsters, are there any other options?" Obviously his proposal was unfriendly to the girls.

"Daisy and I watched a movie yesterday, which is very good. Let's watch it again if we have time?" After eating the sandwich, Actor introduced the movie to his friends. "I swear, this is the most personalized horror movie I have seen in recent years. Anyway, I will watch it again."

"Horror movie? Are there monsters in it?" the fat boy asked Actor.

"There are no damn things. This movie is about us college students, and the story takes place in school. How about it? Whether you go or not, we can go together." Actor looked at his friends around him expectantly. He wanted to share what he liked with his friends.

"Okay, we'll go together after school in the afternoon. I hope it looks as good as you said."

"Don't worry, it's definitely cool!"

Because the preview scale is very small, is there any channel for promotion? "Happy Day" was screened for three days without any popularity. As time fermented, the audience who had watched the video spontaneously promoted it, and gradually more and more young people entered the theater.

On Saturday morning, Terry handed over the latest box office summary of the film to Wayne. Looking at the various data in front of him, just as he imagined, he finally let go of half of his worries.

On the second day of Wednesday, the average number of attendees was 24, with a total box office revenue of US$34,800.

On the third day of Thursday, the average number of attendees was 29, with a total box office revenue of US$43,900.

On the most important Friday, the average number of attendees was 45, with a total box office of US$68,100, and the number of people increased significantly on Friday night.

The screening began for four days, with a total box office of US$175,600 and a single-stage box office of US$4,390.

He looked at the table in his hand and knew that there would be no big accident. As long as today and tomorrow and the weekend, the film will definitely be expanded and screened.

Picking up the phone next to the sofa, Wayne called Terry from Fox Distribution Department, and some things must be communicated in advance. Although legally speaking, the ownership of this film no longer belongs to him, he is now just a director.

"Terry, I'm Wayne, I saw the statistics of the video." He took the data sheet and considered how to communicate with the other party about expanding the screening.

"Yes, this result is good, and it is already higher than our highest expectations. Let's look at the performance of these two days off. But Wayne, I can tell you in advance that the film will be expanded."

"How many theaters in Terry? You should see the potential of "Happy Day" which will definitely generate a lot of revenue for Fox."

"Don't worry, I just said it depends on the response on the rest day."

"Okay, let's do it first, we can keep communicating at any time."

Just as Wayne hung up the phone, Terry also hung up the phone in the conference room of the 20th Century Fox Distribution Department. In the conference room, in addition to Terry, there were also director Townsend Roseman, and other employees of the distribution department.

Townsend Rossman saw him hang up the phone before signaling the beginning of the meeting. They were about to discuss the release of "Alien 3".

In addition to Alien, there is also this movie "Happy Day" that is in preview, which is showing everyone's surprise. No one wants to say that Alien is the first project of 20th Century Fox this year and the first package project handed over to Caa. It will definitely be the focus of next month's release.

Terry first talked about the project he handled: "I think I can maintain the current screening scale first, look at the weekend's reaction, and wait until the box office statistics on Sunday, we will choose to expand the scale of the screening. Only the box office reaction on weekends can show the real potential of the film."

After saying that, he looked at his boss Townsend Roseman, and saw that he did not object, he signaled to continue the meeting. Now the major Hollywood giants are becoming more and more cautious about investing in the film, but even so cautious, there are still countless bad movies that cannot recover their costs.

Not to mention the low-level directors like Wayne, even Steven Spielberg and James Cameron, if they want to get investment from these giant film companies, they will go through layers of review, and no one will joke about dozens to hundreds of millions of dollars.

With Saturday's arrival, the North American film market returned to its lively scene. Simien, an investigator of 20th Century Fox, appeared in the theater he was in charge.

He looked at the ticket window lined up and roughly calculated the ticket sales situation of the Happy Day.

"Hey, work, instinct." A black man walked to the ticket gate.

"Two instincts."

"Six happy festival days, thank you!"

"Is there a happy festival? OK, give me four!"

"Happy Day of the Festival."

"Happy Day of the Festival!"

According to close observations from Simien, it is obvious that those who buy happy holidays are young people, and most of them are students and friends. Although the number of box office users in the first four working days of the film was on the rise, there was no sign of an outbreak.

Starting this morning, the number of viewers has increased explosively, and the number of people who bought Happy Days has increased significantly, which has exceeded the instinct of placing four halls. Simien roughly counted that this Happy Days sold more than 70, which was Saturday's daytime.

He knew what was going on. This film is composed of novices from directors to actors, and there is basically no appeal. There was no publicity work in the early stage, which led to almost no one knowing about this film.

Now, after the audience who have watched it is passed down by word of mouth, more and more viewers are beginning to enter the theater with the recommendation of their friends.

At this time, the theater manager appeared at the ticket gate and asked the ticket drawer clearly about the ticket sales situation.

"Simion, do you still have to ask movie fans to fill out the questionnaire? There are nearly 80 people in this scene, and I think you will definitely be too busy!" The manager saw Simien and started chatting with him skillfully.

"There is basically no need to fill in it, but I will collect data until the evening. How about it? You didn't expect this movie to explode in the morning, right?" He and the manager sat in the rest area and discussed the video.

"Who could have thought? I think you Fox must have not expected it, otherwise it would not have been a small preview." The manager waved his hand and teased Fox. "If this movie was still so popular in the afternoon, I would call the headquarters and ask them to ask them to ask Twentieth Century Fox for more copies."

"Don't think about it. As far as I know, this film has been printed forty copies, not even one more. But depending on the situation, the copy factory will work overtime to produce. Starting next Monday, the film will definitely be expanded to be screened." Simien shrugged innocently, saying that they would definitely not get the theater before Monday.

After four working days of hard fermentation, Happy Saturday Night Festival finally played a huge role in the audience's spontaneous reputation promotion. From New York to Los Angeles, countless young people are looking for this video.

Many people came to the theater in groups just to watch the film. But the reality is that there are only a few theaters that show Happy Festival, and there is only one copy, even if the theater wants to schedule more films, there is no way.

The next morning, yesterday's hot situation and data were notified by Twentieth Century Fox, and the statistics were also on Townsend Roseman's desk.

After reading the statistics, he notified Terry without waiting until Monday and asked him to contact the printing factory to start printing and copying today and to expand the screening scale tomorrow.

"On Saturday, the box office is $103,000, the average number of attendees is 68, the total box office is $278,600, the single-stage box office is $7,000, and the audience's A-plus rating is as high as 94%. This is a completely A-level horror film..."

This is definitely a precursor to the outbreak. No one expected that a low-cost horror film would achieve such results. If the box office hit on Saturday only further increased the weight of Happy Day holidays, the soaring box office numbers on Sunday became the best basis for the film to expand the scale of screenings.

On Sunday, the film's box office began to soar from the first game in the morning, and it won $133,000 in 40 theaters in two cities. In addition, the total box office of $411,600 in the previous few days, the single-stage box office exceeded $10,000, up to $10,290.

Even if you only look at the single-day results on Saturday and Sunday, the data will only be available for big-time movies. At 12 o'clock on Sunday evening, after Fox received the statistics, Terry called Wayne to inform him that Fox had made the decision to expand the release of the video and asked him to come to the sixth floor of Fox Building for a meeting tomorrow.

Putting down the phone in his hand, he walked to the window and lit a cigarette, looking at the brightly lit city of Angels through the blue smoke.

If Wayne is sure, he will succeed.

No matter how many hardships this video has gone through, it will appear on a large scale in the theater market across North America after tomorrow.

The goal I set initially was finally achieved. I successfully took this solid step and would not be so difficult in the future.
Chapter completed!
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