Chapter 327 Eve
It's late February...
Most of the dramas in the spring have been released now.
I have to say that Jing Yu has brought a lot of benefits to Yunteng in recent years. Although Jing Yu's drama has not been broadcasted, Yunteng's main drama has been ranked fifth in the ratings list since its launch. I don't know how much better it is to be with Jing Yu's situation outside the tenth before he came.
The TV industry in Dazhou no longer talks about the six major TV stations, but instead adds Yunteng and directly calls the seven major TV stations.
But that's all... Without Jing Yu's drama, Yunteng's ratings are still far from being on the three major TV stations. This season's main show cannot be said to have many bad reviews on the Internet, but I can only say that everyone thinks it is quite average...
Of course, compared with the previous winter season, the quality of works has also declined a lot. The drama with the highest ratings is the main show of the Imperial Capital TV this season, and the average viewership now is only 6.54%...
The audiences of the TV series in Dazhou also felt indescribable, and they had a little bit of a loss.
However, the audience of the TV series in Dazhou barely received a small surprise on February 23rd.
Eggplant Video has been preparing for the homemade love fantasy drama "Star Shou!", which began to be exclusively broadcast on the video website.
The screenwriter is Yan Yuanqing, who was known to everyone for his "confused" seven years ago. The director is also Lu Yiqi, who has directed a masterpiece with a rating of over 7%. Although they are all old people in the film and television drama industry, and no hit dramas have been born in recent years, and they are older, and they have retired from Aurora TV and Star Tong TV respectively. However, as soon as Eggplant Video showed off the names of their past old works in the promotion, the audiences of Dazhou quickly remembered them from their memories.
The drama, which has been promoted for more than half a month, was released on February 23rd, which directly slowed down the Internet speed of Eggplant Video website to the naked eye.
Jing Yu's previous remembrance of Langke Jianxin and love letters also made the online names of Dazhou slightly adapt to this kind of drama watching mode. Although Xingshou's episode costs 2.5 yuan for a series of episodes of Xingshou... But as long as the work is good, what is this?
I want to buy a game disc that is several hundred. Even if it is a work that has been broadcast on the TV station, the film and television discs are hundreds of yuan, and a single episode costs 2.5 yuan. It is easy to go from frugality to extravagance, but it is difficult to go from extravagance to frugality.
In the Dazhou market, various manufacturers have cultivated the concept that cultural products are expensive for Dazhou in the past. Therefore, the paid profit model of video websites is accepted by Dazhou audiences very quickly...
A drama can be watched for more than ten or twenty yuan, which is a price that most people can accept...
Therefore, on the first day of the launch of the TV series Xingshou, the paid viewing volume of the first episode exceeded 700,000, and by the third day, it exceeded 2 million.
By the end of February, on the eve of the second episode, the number of payments for the first episode of this drama reached a huge amount of three million...
This achievement has excited the senior executives of Eggplant.com.
Although it is not as many as the paid playback times of Langke Jianxin’s Reminiscence and Love Letter, both of which are the works of the same level and what level of work is Xingshou?
If there is such playback data in each episode, and then slowly grows to a seasonal episode of 4 million playback data, then this TV series can be said to be enough to make a profit in the online broadcast stage.
After all, with its thirteen episodes, plus the single-episode price of 2.5 yuan, and multiplied by four million episodes, the online sales revenue alone is 130 million. Moreover, this drama is a drama that Eggplant invests independently, and does not need to be shared with others. Except for the investment of more than 40 million episodes and the promotional expenses of 20 million... Then count the later copyright income.
The high-rise door of eggplant seems to have smelled the smell of money. Could it be that our website can make a profit after only more than a year of online launch?
But in early March, after the second episode of the show Xingshou was broadcast on the Internet...
There is a lot of abuse on the Internet...
"Damn, the first episode is so sophisticated, why did the second episode become a bad picture quality?"
"The screenwriter in the second episode has a bag, right... The heroine can eat stinky tofu for three minutes. The plot water duration of my tm's 2.5 yuan fee is nearly 20 cents to see the heroine eat stinky tofu there, and also commented on whether the magic stinky tofu is roasted or fried tofu? I won't buy this kind of thing myself, so she needs to tell me?"
"Oh, let's watch the third episode. The plot of the second episode is mentally retarded. Are you a replacement screenwriter?"
"Damn, I thought Xingshou's drama was a piece of food and grass in the spring, but I didn't expect it to be a bowl of poisonous chicken soup. Brothers... I'd better wait for half a month to 5 centimeters in seconds."
"Yan Yuanqing is old too! After all, he is in his fifties and his thinking cannot keep up with the times. Many plots are set up, which were novel ten years ago, but now it is a routine."
"But one thing, the first episode is really good. The plot is tense, the rhythm is perfect, and the special effects are well combined. Why did the second episode be stretched out?"
"Then you need to say? If the first episode is not good, how can you deceive people to order the second episode? But forget it, although it feels mentally retarded, it is okay. The dramas of the six major TV stations this season are even more mentally retarded. They are all the same routine..."
"I hope the quality of the second episode is temporary, and the return of the third episode will bring surprises to people."
"Will five centimeters in seconds be the light of spring?"
"Five centimeters in seconds are not a TV series, but a movie. Not to mention the light of spring, it should be said that it is the light of the film industry this year. During the Chinese New Year, those movies were disgusting for me. The box office of that kind of movie could exceed 2 billion, which I didn't expect..."
.....
After the second episode of Xingshou was released, there were a lot of bad reviews on the Internet.
The direct impact of the negative reviews is that the number of views of the second episode of Star Shou dropped from just over three million in the previous week to a little over two million in the second week.
Of course, some of the two competitor websites, Qingyun and Jixun, are analyzing the data of the drama Eggplant Video.
Jing Yu is naturally paying attention...
To be honest, it is already quite considerable to have millions of paid amounts in an episode.
After all, many people use one account for one family. Although they only have a few million paid accounts, in fact, those who have watched this work may have more than tens of millions.
Only one drama has a lot of exposure and many people know about it. The subsequent copyright and peripheral value must be quite high. Just like Jing Yu's novel website in his previous life, small websites can solve the problem of piracy, but large websites cannot. How can it be? It can only be said that what a large novel website wants is that the work is spread through more channels and let more people know about this work, so that the copyright value of the novel can be maximized, and all other benefits are deliberately sacrificed in this process.
"I feel that Dazhou has made these things unexpectedly smooth!" Jing Yu sighed.
In his previous life, a software, no matter what type of software it is, it is difficult to get paid users to millions or tens of millions.
Because netizens are all remnants of the free era and are used to free, it is not that they can't bear to leave the money, but that the things that were originally free have turned into fees. They feel that they are at a loss and are cut by the website. They would rather not enjoy your service than spend money to be cut by the website. However, the Internet in Dazhou does not have such an era, so everyone is easy to accept payment... Whether it is eggplant or Qingyun, 30 million users can have hundreds of millions of people willing to pay. This kind of data is in Jing Yu's previous life, and those Internet companies are envious of them.
Chapter completed!