Author: King Bilaf

The people in Changyun County used to use fertilizers produced by fertilizer factories in the province. As mentioned before, once people get used to using a certain kind of fertilizer, they will not make changes easily. It is quite difficult to get them to change fertilizer brands.

Difficult things have been discussed in Xu Damao's previous training.

The training plan also explains how to solve this problem. The simplest way is to set an example, find cooperation with famous local growers, and persuade them to use Huinong's fertilizers. After the harvest, the surrounding people will see that the big growers use the new fertilizers.

The benefits will naturally follow. Who doesn’t want to harvest more food when farming? As long as there are benefits, everyone will make the right choice.

But this method is a bit slow. It takes several months to produce crops in one season. In this case, Xu Damao's performance in the second half of this year will not be very good! Although the company said before sending him out, he should not be anxious and don't think about it.

The results will be released soon, but he has already received a high commission before. If you ask Xu Damao to slowly endure the pain with his salary, he will definitely not be willing to do so.

So are there any other ways? Xu Damao took out the brochure issued by the company during the training and continued to study it. When he saw another plan, his eyes immediately lit up. This plan talked about resource sharing. Huinong not only had chemical fertilizers but

, there are also a lot of businesses such as feed, breeding, agricultural machinery, etc. These different business sectors share resources and help each other in Yiwu. The company also has corresponding incentives for these.

For example, you were originally engaged in the fertilizer business in a certain county. Later, Huinong's agricultural machinery brand wanted to enter this county. You helped to contact local contacts and helped the agricultural machinery department achieve good sales results. After the payment is returned, the company will also

You will be rewarded, and you can get your own commission from the sales performance of agricultural machinery.

The same is true in reverse. Although there were no Huinong fertilizer sales outlets in Changyun County before, Shifeng's tractors sold very well in the local area, accounting for more than half of the agricultural machinery market. Shifeng's agents have a high status in the hearts of local farmers.

Gao, if you can ask him to help convince the local farmers, it will definitely be faster than running around on your own!

After thinking about it, Xu Damao immediately found the local general agent of Shifeng Factory, showed his identity, expressed his intention, and asked for help, "When I first came to Changyun, I heard people talk about your name, Boss Mao, and they said you do it."

Business is fair and benevolent, and your friends are everywhere in the twelve towns of Changyun. Since I want to do business in Changyun, I must first pay my respects to your boss Mao’s dock!"

"Haha, Manager Xu, you are so polite!" Mao Zhaoping has a bold personality and likes to make friends. He was very happy to hear Xu Damao say this, "We all rely on Huinong to earn a living, so we can be considered a family. Since we are

Don’t be so polite when talking as a family! Come on, let’s go out to eat first, and talk about anything you want at the dinner table!”

When we arrived at the restaurant where Mao Zhaoping usually went, he made a pot of tea first, and then Mao Zhaoping started calling people. Before he finished making tea, the people he called started to arrive one after another. Mao Zhaoping introduced Xu Damao one by one.

There are large local farmers who have contracted large tracts of land for planting, township agents who help with distribution, locals who are leading cadres in townships, and agricultural technicians who have worked at agricultural technology stations for many years. They all have extensive experience in the agricultural field of Changyun.

A person with little energy is powerful.

Everyone passed around for a long time before taking their seats according to their status. Mao Zhaoping introduced them, "Come on, let me introduce to you. This is Manager Xu Damao, the sales manager of Huinong Fertilizer Factory who just came to our Changyun.

Manager Xu has brought you a new way to make money. Let him tell you about it today. If anyone is interested, you may want to support it. If you have money, let's make money together!"

"Huinong is coming to our place to sell compound fertilizer? I have heard people say that the new compound fertilizer you sell is good. If it is really useful, I can buy some and try it first!" Among the people present, Ban Shijie, a big grower, expressed his opinions on chemical fertilizers.

Being the most sensitive, I asked immediately.

"What does the class boss mainly grow?" Xu Damao asked immediately. After getting the answer, he immediately took out the form from his bag and handed it over. "This is the process and results of the comparative experiment on fertilizer use conducted by our Huinong Chemical Fertilizer Factory in Huaishuping Village.

As a result, they are just like you, the class boss

, they all planted Yedan No. 1 corn. As a result, with the same land, the same seeds, and the same field management method, the land using compound fertilizers yielded more than 100 kilograms more per acre than the land using ordinary chemical fertilizers. Converted into money

If you do, you can earn more than fifty yuan per acre of land!"

"Let's take a look!" Ban Shijie immediately took it over and studied it carefully, "Well, these families are really experts in growing crops. The ratio of diammonium and urea is the same as what I use. This is the most cost-effective and the best effect!

The output of Yedan No. 13 should be almost the same! It looks like your compound fertilizer is really powerful!"

"Of course, our chief engineer is a doctor who came back from the United States." Xu Damao gave a thumbs up and blew Jiao Gaoliang's resume, ". With such great skills, the fertilizer he produces is still...

Can it be worse? Why is American agriculture more developed than ours? It’s because people have long used compound fertilizers!”

"That's the truth. Since other people's technology is advanced, then we should follow suit! Manager Xu, if I want to buy fertilizer, where can I go? Tell me, I will buy some tomorrow and plant it on a few acres to try. If it works

Okay, I will switch to your chemical fertilizer next year!" Ban Shijie was a little excited, but he only planned to plant a little less to try. After all, he had never used Huinong's compound fertilizer before, so he had to be careful and not just plant it all at once.

Just go ahead.

"Thank you, class boss, for coming. Come on, let me toast you!" Xu Damao quickly stood up and toasted to express his gratitude. However, this achievement was not enough to satisfy him. He knew that the data he saw on paper and what he saw with his own eyes were two different things, so he took out another

A promotional policy that benefits farmers.

"Boss, our Huinong recently held an event, inviting agents and major consumers from all over the country to travel to Hainan and take a look at the application effects of compound fertilizers. The climate in Hainan is good, but we haven't started planting corn here yet.

The corn over there is almost ripe. If you are interested, I can sign you up and you can go to Hainan for a few days and see the effects of compound fertilizer with your own eyes!"

"Is there such a good thing? Can I see the sea when I go to Hainan? I haven't seen what the sea looks like before?" Ban Shijie immediately became interested.

"Are you sure? You can also swim in the sea, eat seafood, visit the experimental field, eat, live and play for free, as long as you go!" Xu Damao said that he was envious, but salesmen like them also have opportunities. By the end of the year,

At that time, the company would select outstanding employees and reward them with a trip to Hainan, and they could also bring their families with them. Xu Damao was prepared to fight for it and then bring his wife with him.

Ban Shijie asked again and again, and after confirming that there were no other conditions attached, he readily signed up. At the same time, he also made a decision. After seeing the effect of compound fertilizer with his own eyes, he might be able to buy more for use.

This is also a method Huinong came up with for promotion, taking advantage of Hainan's climate advantages to allow users to witness the effects of compound fertilizer in advance, so that more people can be persuaded to buy it, and once they start using it, their relatives and friends around them will also see it.

The benefits of compound fertilizer will be much easier to promote in the second year.

Of course, not just anyone can get such an opportunity. During the training, I had already told Xu Damao and the others that they must be either influential local growers or agents who have the ability to help Huinong complete the distribution of goods as soon as possible.

When going to Hainan, the average person's influence on the surrounding farmers is not big enough. It is not cost-effective to invite them there. Marketing must also focus on cost-effectiveness.

With Mao Zhaoping's introduction, Xu Damao's work became much easier. Not only did they order some fertilizers for himself or his relatives and friends, they also recommended some more capable people to Xu Damao, allowing him to quickly recruit enough salesmen, and

These salesmen also have certain connections in the local area. It is easier to gain the trust of local people by letting them do door-to-door sales than by Xu Damao himself.

Ban Shijie and two other lucky people got the opportunity to visit and study in Hainan. They happily packed their luggage and went to the provincial capital to meet with representatives from other counties and cities, and then boarded the plane together to Haikou. After landing, Huinong

The receptionist was already waiting outside the airport with the bus.

Then it was time to visit and play. The canteen, dormitories and other supporting facilities in the experimental field were all complete. After a short break, they began to drink coconut water and eat seafood. There were staff nearby to help them take photos. The photos could be developed when they went back.

It's also for publicity. It's definitely better to show off with photos than just talk.

After eating and drinking, everyone went to visit the fields together. There were comparative experiments on fertilizers for various crops, ranging from wheat and rice to corn, potatoes and other common crops. Everyone walked on the paths in the fields and saw the uniform

The experimental field was eye-opening, "Look at the crops they grow, they are better than ours! And they are not even a little bit better!"

Two adjacent fields have exactly the same seeds, cultivation and management methods. Only the fertilizers used are different, and the results show completely different effects. The crops using compound fertilizers have more lush branches and leaves, and the ears of wheat and corn are larger and thicker.

Full, the technical staff leading the team broke down the principles and explained them to them.

He even took them to the video room to watch a science and education film specially produced by Huinong. He clearly explained the advantages of compound fertilizer to them and answered all their questions. After the visit, these representatives from all over the country

We all basically understand the benefits of compound fertilizer.

Then I spent two days relaxing in Hainan, and then happily returned to my hometown with coconut palm brand coconut juice, dried coconut and other specialties. After returning, many people immediately bought a large amount of compound fertilizer.

I have seen the benefits with my own eyes, and experts have explained the reasons clearly. If this is the case, then what is there to worry about? If you use it more this year, you can harvest more food in the fall, and who wouldn’t want to make more money?

The same is true for Ban Shijie. He bought a large amount of fertilizer from Xu Damao. At first, the nearby villagers gossiped, saying that he ate too much and insisted on buying expensive fertilizer when there was obviously cheap fertilizer. In the end, he didn't wait much.

Today, when the corn seedlings first emerged, everyone saw an obvious difference. The corn seedlings using compound fertilizer grew much better than those using ordinary chemical fertilizers.

Even in the same county, due to differences in altitude, geographical location, etc., when the same crop is sown, the emergence time will still be somewhat different. The seedlings here in Ban Shijie have already grown, but the sowing has not yet started in some places, so

Xu Damao took people from these villages to visit Ban Shijie and showed them the benefits of using compound fertilizer, which attracted many people to buy it.

These people have been growing crops all their lives, and they still understand what is good and what is bad. The effect of compound fertilizer is so clearly displayed in front of them that they cannot help but not believe it, so Xu Damao severely criticized his performance again.

According to current performance estimates, he ranks relatively high among all new county-level sales managers, and the hope of taking his wife to Hainan with him at the end of the year is getting bigger and bigger.

The corn sowing time in Lin County is later than that in Changyun County. Many people at the junction of the two counties have also seen the benefits of compound fertilizer, so some people want to buy it from Xu Damao. Logically speaking, Xu Damao is only responsible for the sales in Changyun County. Lin County

The sales in the county were not under his control, but Xu Damao just hesitated for a moment and decisively sold the goods to Linxian. Anyway, Linxian didn't have Huinong's sales yet, so he would occupy it first!

His decision ushered in new opportunities. Seeing his good sales performance, his superiors immediately promoted his position and made him responsible for the sales work of several surrounding counties at the same time. When he went back to report at the end of the year, Xu Damao had already

He sold compound fertilizer to several surrounding counties and became a municipal sales manager managing an entire prefecture-level city. In less than a year, Xu Damao's identity experienced three breakthroughs.

At the beginning of the year, he was just a laid-off worker, worrying about how he could support himself. But when he went back at the end of the year, he was already in a car. Before the car reached the entrance of the hospital, he started honking the horn, waiting for people to come out of the hospital.

,Xu Damao Caixi

He got out of the car in disguise, opened the trunk, and took out large and small bags of things. Candies and cigarettes were distributed to the adults and children in the yard as if they were free. He seemed to be back to going to the countryside to play movies more than ten years ago.

The glorious days when I came back.

Xu Damao rested at home for two days and then took his wife to Hainan to enjoy the free vacation arranged by the company.

At the same time, Mao Zhaoping, as an excellent agent of Shifeng Agricultural Machinery, got the opportunity to come to the headquarters of Shifeng Factory in Heyang to attend the annual meeting. Here, Mao Zhaoping saw the same novel agricultural machinery, and he was fascinated by this machine.

Strong interest.
Chapter completed!