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Chapter 183 The Market That Can't Be Abandoned

It’s also the end of May!

Various manufacturers have also begun to prepare for June 18th.

What surprised most netizens was that Huolong 888 began to dive collectively.

And this so-called big plunge is not just a plunge in so-called third-party platform subsidies, but a plunge in the entire official offline market.

For the rice series, the price of rice 11 starts at 3,999 yuan, and has dropped to 3,299 yuan.

In addition, rice 11pro and ultra also saw prices drop by nearly a thousand yuan.

Like the OnePlus 9 series, iqoo7 is basically a manufacturer that suffered a blow from Fire Dragon 888, and all of them can only recover sales by diving.

Even cost-effective products such as Realme GT and Redmi K40 Pro have dropped by almost 600 yuan.

Even after the corresponding June 18 dive, the price of Redmi K40 Pro is somewhat the same as the price of the K40 eSports version released not long ago.

"Damn it, I only bought the rice phone 11ultra a month ago, and it cost me a thousand yuan. Isn't it money to be a consumer?"

"Zinima refunds the money!"

“Honor is better, look at the price of Honor phones!”

Apparently some users who purchased the Fire Dragon 888 within a month have started to criticize the mobile phone manufacturer crazily.

After all, the magnitude of the plunge is almost catching up with some funds!

However, among these brands, the ones that are still strong are Softpai and Honor.

For the third-generation SoftPai mobile phone series, there are only 24 interest-free and bracelet-free activities during the current June 18th period.

The Honor 40 series, which is relatively popular this year, only has a price reduction of 200 to 300 in terms of overall product discounts.

Generally speaking, compared to the mobile phone market that has experienced involution and huge price fluctuations this year, Honor and FlexPai have managed to hold on to their bottom line.

This is indeed a happy thing for users who have purchased Honor and FlexPai. At the same time, it has also increased the user stickiness of the two brands accordingly.

Of course, in addition to product price reductions, various manufacturers also launch corresponding 618 special versions of their products.

Realme, who is like a matryoshka doll, launched Realme q3, q3pro, q3i, q3 carnival version one after another. Of course, Zhou Zhen still clearly remembers that there was a version with the s suffix during Double Eleven.

Among these many versions, the most eye-catching is the Realme q3pro equipped with Dimensity 1100.

BOE’s OLED screen!

MediaTek’s latest mid-range processor chip Dimensity 1100.

The most important thing is that the price of this product starts at only 1599.

You know, this is a thousand yuan price!

Although BOE’s OLED screens are considered mid-range, it’s really impressive to have an OLED screen at this price point.

Of course, the scariest thing is the powerful Dimensity 1100 processor chip.

TSMC 6nm process technology.

The latest a78 core architecture.

In terms of CPU performance, it has surpassed last year's flagship Fire Dragon 865, and the overall performance score can reach 660,000 points, which is almost on par with the Fire Dragon 865.

It can even be said that this is a MediaTek Fire Dragon 865 processor chip.

And such a processor chip is directly used in thousand-yuan phones, and the price has simply begun to roll back the involution of this year's thousand-yuan phone market.

You must know that the processor chips of previous thousand-yuan phones were Dimensity 800u, Fire Dragon 765g, Fire Dragon 750g, or at most Dimensity 820.

In terms of overall performance, the chips of these thousand-yuan phones are only about half of the flagship chips, and their performance is even just close to the flagship chips of two years ago.

But now the thousand-yuan phone market is completely crazy, and the performance of the processor chips used even directly surpasses last year's flagship processor chips.

Of course, we must also thank MediaTek. After all, MediaTek has positioned the price of this processor chip at the mid-range of around 500, which is not much different from the price of the Fire Dragon 778g.

With the launch of Realme, the MediaTek Dimensity 1100 processor chip has once again been used in the Redmi note10pro provided by Redmi for 618.

The same processor chip, but the screen is replaced by an LCD screen, but in terms of overall battery and charging performance, this time the Redmi note10pro uses the same 67w charging method as the flagship machine and is equipped with a 5000 mAh battery

.

Obviously, with the emergence of cost-effective models worth thousands of yuan this year, countless netizens have been dumbfounded.

Volume! Volume! Volume!

Every mobile phone manufacturer is trying every means to improve the competitiveness of its own products, and even in the thousand-yuan phone market, they have to completely kill each other before they can stop.

"Glory x20: Thousand Yuan New Force!"

Just when many netizens felt that this year's June 18th thousand-yuan phone market was beginning to turn into a mess, Honor also jumped out.

Glory jumping out like this seems to be telling everyone: Glory, we are about to start getting involved with you!

The x series, as the most famous series among Honor's entire series of products, has always been a very powerful series in the price range of 1,000 yuan.

The former Honor 9x was even called the dominant player in the entire thousand-yuan phone market in 2019.

The Honor

You must know that the Kirin 820 processor chip of the Honor x10 can be regarded as a very strong presence among mid-range processor chips.

Coupled with the 90 Hz lifting full screen and the Sony imx600 sensor that had no rival in the price range of 3,000 yuan at the time, it became a very comprehensive thousand-yuan phone at the time.

As for whether the newly launched Honor x20 can continue to regain its glory this time after Honor became independent, most netizens are still a little worried.

However, the success of the Honor 40 series has given this group of netizens a boost. Netizens have also begun to look forward to Honor's performance in the thousand-yuan phone market this time.

And Honor also started preliminarily promoting its own products before the press conference.

The first promotional poster was a chapter with pictures of three cups.

There are also three different letters printed on these three cups.

These letters translate to small cup, medium cup, and large cup!

Looking at these three cups, all netizens also understood that this time the Honor x20 series will ship three products.

The definitions of these three products can be seen from the promotional pictures.

The promotional poster for Chapter 2 will be out soon!

"If you never forget it, there will be an echo!"

There is a screen on top of this poster, and there are no holes on the screen.

Users who know the Honor x series will naturally understand that the most famous feature of Honor 9x and Honor x10 generations is the mechanical lifting full screen.

The meaning expressed on the current promotional poster is also very obvious. As a continuation of the entire series, Honor x20 will also continue to be equipped with a lift-type full screen.

On the third day, the promotional poster changed to something else.

There is only one screen on the paper roll poster, and this screen is shining with dazzling light, and in the middle of this dazzling light is a set of data.

"Peak brightness >700nit!"

Under the poster is this line of large characters: Honor x20 series challenges the best LCD screen in the industry.

Judging from the content published on the current poster, most netizens have also seen what this poster wants to express.

This time, the entire series of products will use LCD screens, and the quality of this LCD screen is very high, and even the peak brightness of the screen can reach more than 700nit.

We know that most LCD screens in the industry currently have a peak brightness of 500nit, and some even have a peak brightness of only 400nit.

It can be said that the peak brightness of the screen is greater than 500nit, which shows that the brightness performance of this LCD screen is already at the top level.

And this time Honor released such a poster, obviously telling everyone that the LCD screen of this product performs very well.

By the fourth day, the content on the poster became very simple.

The shadow of three chips!

Obviously this is telling many users that this time the three products use three different processor chips.

On the fifth day, the poster announced flash memory news.

Honor x20 will use a chip with tfs1.0 flash memory protocol.

With the exposure of the fifth poster, mobile phone manufacturers in the entire industry are wondering whether to do it or not.

The tfs1.0 flash memory chip is a very scary chip, and the price of this chip has basically reached the price of some entry-level chips.

Many domestic flagships have not used this chip. Now that Honor uses such a flash memory chip, it is a slap in the face to all manufacturers.

However, everyone also found a line of small words at the bottom of the poster: tfs1.0 flash memory chip is only used in the pro version!

And this line of small print also temporarily minimized the impact of this incident.

As the press conference gets closer and closer, the last poster also appears in public view.

This poster is very simple, with only a simple burning "x" symbol.

But the caption of this poster is indeed very interesting.

“Who says that a thousand-yuan phone can’t have a flagship experience?

Obviously, this Honor poster represents an attitude and the determination to make a thousand-yuan product.

It is estimated that the entire thousand-yuan phone market currently accounts for nearly 3.30% of the entire domestic mobile phone market.

This is currently the largest share of the domestic mobile phone market.

Honor also hopes that with the new products it releases this year, it can truly grab more shares in this market and become a national brand recognized by everyone.

Honor reached the pinnacle of the industry in 2018 and 2019. It can be said that in the past two years, Honor's market share has even exceeded that of major domestic manufacturers.

Honor has always had a very large base of users. We hope that with a product like this, we can attract more users back.

After all, the prices of the products released by Honor after independence are basically above 3,000 yuan, while most domestic product consumption power is still below 3,000 yuan.
Chapter completed!
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