Chapter 284 Everyone's Beware
Chapter 284 Everyone’s Beware
Just after Yuzhen Semiconductor just concluded its technology summit, the four major domestic operators officially released new news.
The four major operators stated that they will have in-depth cooperation with Ropai and will create more products with Ropai in the future.
That's right, when Roupai entered the offline market this time, it first targeted the four major domestic communication operators.
The four major operators are still the main shipping forces in the entire domestic offline market.
You must know that the reason why Juchang was able to establish a foothold in the offline market so quickly was because the operators made a lot of efforts.
Even now, when many older users choose to buy mobile phone products, they first choose to apply for a package with an operator and then buy a mobile phone.
Of course, this time when Roupai entered the offline market, it still strongly learned from Juchang's entry style.
Make special customized machines for operators!
In return, in addition to earning corresponding profits from the corresponding operator's customized machines, you can also take this opportunity to successfully put your own flagship products into the booths of major business halls.
At the same time, it also allows operators to promote their own brands offline, thereby expanding the influence of their own brands in the offline market.
This is the first step that Roupai has taken to enter the offline market.
I want to use the power of current operators to increase the brand's reputation, so as to take this opportunity to gain rapid development opportunities offline.
After getting the opportunity for rapid development offline, we can take this opportunity to gradually open stores offline, thereby expanding the competitiveness of Roupai in the entire market.
Soon some netizens discovered that Ropai mobile phone products appeared in the halls of various operators, and even applied for corresponding 5G packages, and were able to get discounts when purchasing the products.
At the same time, promotional posters for Ropai's mobile phones have gradually appeared outside the doors of major operating halls, allowing offline users to know the mobile phone brand Ropai.
As the corresponding publicity was gradually put in place, a series of operator-customized machines also appeared in the Roupai mall.
The first product to debut is the FlexPai D1 product, which is a product customized for telecom operators.
1080P 120hz refresh rate LCD Tianma screen!
Tianxuan 7X1 ultra-low power processor chip.
Domestic UFS2.2 and Lpddr4X flash memory.
5000mAh battery with 44W charging.
Coupled with the corresponding 64 million OV68A main camera lens and additional dual cameras.
The overall product pricing has reached 1999 yuan!
With this configuration and price, compared with the products of the current cost-effective brands on the market, this product simply leaves cost-effective users behind.
The next three operators' products released in succession make the so-called customization clear and clear!
Basically the same core processor chip and configuration and the same camera.
The only changes may be the screen and battery size and charging.
The Flexpai T1 customized for China Unicom is based on the customized version of China Telecom, increasing the battery capacity to 6000 mAh and reducing the charging power to 30W, while the price remains unchanged.
The FlexPai G1 customized for radio and television is based on the telecom version, with the screen upgraded to Tianma's OLED screen, but the price has indeed increased by about 300 yuan.
The mobile version of the FlexPai Y1 has a back cover made of glass, and the charging level has been increased to 65W. The price is almost the same as that of the radio and television version.
Of course, these products specially customized for operators naturally have corresponding preferential package activities as corresponding bundles.
If you spend money to buy mobile phone products alone, it is really not worth it.
However, the deceptive behavior of Flexpai has also caused dissatisfaction among many online users and netizens, and many users have even complained that the current Flexpai has also begun to fail, and it has launched so many offline machines that are specifically designed to deceive people.
Of course, in the face of unanimous condemnation from netizens, Roupai said it didn't take it to heart.
After all, some things become more popular the more they are criticized, and both the senior executives of the Rouge Sect and Zhou Zhen are very clear about this.
And Zhou Zhen clearly understands that these netizens who complain are basically not the target users of these products, and these netizens who complain will not buy these products.
After all, judging from the product naming, this product is customized for specialized offline operators.
The main sales method is still based on operator bundled packages.
It is the most common offline upgrade package that comes with a mobile phone!
If it is sold according to such a bundled sale, in fact, excluding the corresponding communication costs, the overall selling price of this mobile phone is actually not very high.
After all, when SoftPai cooperates with operators, the cost of producing this product is only about 800 yuan, and the more expensive ones will not exceed 1,000 yuan.
The price sold to operators is only a profit of about 200.
As for the corresponding profit margin of 1,000 yuan given to the operator, it depends on how the operator currently operates this product.
After all, operators have made indelible contributions and support to Ropai's offline market expansion this time.
Such a move by Roupai has also attracted the attention of major domestic manufacturers.
Although Roupai has always been said to be very good in terms of overall brand reputation and tonality, the users who can buy Roupai have always been a wave of users who pay attention to digital products and high-end products.
As for some users who do not understand digital products, many users think that Roupai is just a no-name brand.
This also makes the current Flexpai, although it has very good technical strength and reputation, far behind the other major manufacturers in terms of overall sales volume and market influence.
This time, the cooperation between Roupai and the corresponding operators has also put a lot of pressure on the major domestic manufacturers.
As the domestic market gradually becomes saturated, various manufacturers have also begun to change their overall sales strategies.
Starting in 2019, some products with online brands began to crazily expand offline stores, and some corresponding offline channel manufacturers also began to launch online brands to squeeze the online market.
This also proves that the current competition among mobile phone brands has gradually entered a fierce stage, and each manufacturer is trying its best to find opportunities to defeat its opponents.
And this wave of cooperation between Roupai and operators has made these brands feel the pressure from Roupai.
After all, in the eyes of these brands, if FlexPai can develop well, with the influence of the high-end market and the support of operators, it may very well be the next Juchang.
Today's major manufacturers are often wary when talking about chrysanthemum factories.
After all, Juchang was able to swallow up almost half of the domestic market by relying on its online and offline capabilities.
Compared with Juchang, the current Roupai may not perform well in some aspects, but it surpasses Juchang in core technical areas.
As a result, various manufacturers have also begun to exert efforts in the offline market, and at the same time, they are wary of Ropai's crazy investment in the offline market.
Overseas market!
Sansang and some storage semiconductor technology companies have a lot of headaches.
The most basic version of FlexPai's flash memory and storage chips have been upgraded, and the price has still been maintained at the original price. This has directly dealt a huge blow to the entire international memory chip market.
This has brought the prices of UFS4.0 and LPDDR5X flash memory and storage chips, which have been falling in price, to a new low again.
Obviously, in the eyes of most manufacturers, the latest flash memory and storage protocol chips released by Yuzhen Semiconductor are far higher than the current chips from Sansan and other manufacturers in terms of overall cost performance.
Many manufacturers have even begun to hand over all orders from this company to Yuzhen Semiconductor.
Fruit Company, Cook!
He is also always paying attention to the current development of the entire global technology field, and now he has set his sights on Yu Zhen's latest flash memory and storage chips.
Guozi products have always had relatively high requirements for the hardware of their own products.
The current fruit company feels that purchasing Yuzhen Semiconductor's flash memory and memory chips is more in line with the company's future sustainable development.
After all, as a top technology company, who can refuse a flash memory and computing chip with a higher overall transmission level and a more favorable price!
As for the global technology company alliance, all of this has been completely forgotten by Guozi.
After all, in Guozi's view, the impact of global technology on Guozi is not very serious, and what Guozi values most is the company's future development possibilities.
As for the so-called interest disputes in the global technology circle, these have nothing to do with Guozi.
So the fruit company personally sent people to China to seek a deeper cooperative relationship.
Zhou Zhen did not refuse Guozi's request for cooperation.
After all, the technology used in these flash memories and storage chips sold to fruit companies is currently regarded as "backward" technology in Zhou Zhen's opinion!
Although these flash memory and storage chips are still at the top level in the entire industry, in Zhou Zhen's opinion, they are just that!
After all, Ropai has already begun preparations to use the revised flash memory and storage chips of the 2.5 protocol on its own products.
The current mainstream flash memory and storage chips are still based on TFS1.2 and TPDDR1X protocols, and even the protocols used by some domestic high-end flagship manufacturers only have version 1.5 protocols at most.
It can be said that Zhou Zhen didn't even hesitate at all when selling these corresponding products to fruit companies.
After all, you can take this opportunity to make a lot of money from the fruit company.
When enough revenue is obtained, it can be converted into technology points to upgrade other branches of the technology tree.
At the same time, we also take this opportunity to consider breaking the current global technology situation, and the fruit company is obviously a very good breakthrough point.
Chapter completed!