Chapter 1571 Compromise
If Bai Ningyuan was just based on his personal preferences and was still the cynical writer in his previous life, then he would immediately check the order brushing behavior without hesitation, launching a vigorous counter-order brushing activity on the Tesco platform until the current cancer of order brushing is completely cut off from the Tesco platform, and consumers can have a clean and real shopping space.
However, Bai Ningyuan is now a boss and a businessman.
It is indeed very simple to start this counter-order brushing activity. For him, it is just a matter of one sentence. Zhang Yan and some other staff will carry out the implementation and solve it, but what are the consequences of doing so?
For consumers, the data is indeed true, but for merchants, it is undoubtedly a disguised drive and thankless.
If orders are gone, relying on the real transaction volume, the sales figures in each store will become very pitiful. Compared with Taobao's sales volumes that cost tens of thousands or hundreds of thousands, the low sales figures are undoubtedly telling consumers that Tesco is not popular. Many times, people have a herd mentality. When they see the pitiful sales figures, they will not consider the authenticity of the figure. They will only feel that there are too few people buying here, and then they will lose their attraction to them. In the end, it has become not their choice. Instead, they will go to Taobao to consume because the sales there are better.
Hello everyone, it's really good, isn't it?
As a result, consumers lose a lot of money, and merchants get less and less sales. The sharp decrease in sales is no longer attractive to consumers, and gradually forms a vicious cycle until all consumers and merchants withdraw from Tesco. By then, the Tesco platform can officially declare failure.
In other words, Bai Ningyuan's original intention, which is entirely for the sake of users, will only become the tomb burying Tesco.
What if you turn a blind eye to this kind of behavior? It seems that all prosperity is based on falsehood, but as Zhang Yan said, the current falsehood will also attract truth. After creating a passionate and naturally arouse consumers' curiosity, and under impulse, many real orders will be generated.
This is also why over the years, the behavior of order brushing has become more and more popular even though it is just a poison to quench thirst.
If someone else wins, if you don’t win, then the other party’s popularity will become more sales will be there, and you can only wait to die.
Therefore, whether it is Taobao or other e-commerce websites, they know that order brushing is a deception to users and a means of unfair competition among small and medium-sized merchants, but most of them choose a default attitude, because they cannot afford the consequences of strictly controlling order brushing.
Whether in the past, present or future, the saying "sales is king" is not just a slogan. The most intuitive way for people to evaluate the quality of a strange product is to rely on sales.
"Let's do this for the time being!" Bai Ningyuan let out a long sigh, then made up his mind and spoke to Zhang Yan.
He knew that he was no longer the influential self he was back then. There were many people under his command who were counting on him to make a living, and there were also many people who wanted to get more money from him through better performance. To be honest, he had become a combination of interests for many people. He could not use the hard work and efforts of many people to joke about his willful likes and dislikes.
When it comes to business, sometimes, even though they know that something is wrong, they still have to do it. If you don’t say anything else, just take the advertisements that users are most familiar with as an example, the boundary between exaggerating publicity and false publicity has always been very blurred. In fact, users are also very clear that what is said in the advertisement is obviously a scam and cannot be believed at all. However, in actual purchases and consumption, they will still be subtlely affected by the advertisements without realizing it.
Now is a critical period of rapid development of Tesco. He cannot destroy the current good situation because of his likes and dislikes.
"For things like order brushing, we must make a gesture. At least the verbal matter is important. We cannot tolerate all false behaviors such as order brushing. But in private, we should turn a blind eye. However, at the same time, we must monitor the store sales data and grasp the real sales situation." After making the decision, Bai Ningyuan quickly abandoned the pretentiousness of the previous ones and calmly made decisions and analysis on the current situation.
After seeing Bai Ningyuan's actions, Zhang Yan also breathed a sigh of relief. To be honest, just now, she was really a little afraid that Bai Ningyuan would choose to strictly control this matter. After all, in her opinion, Tesco was in this just-initiated stage, especially with countless pairs of eyes staring at them, the behavior of increasing performance and attracting attention is not undesirable. Zhang Yan was even prepared in his heart. Once Tesco's performance was not ideal at the beginning and could not achieve a good start, she would personally instruct the staff to use internal data brushing. Now, nothing is needed. Those merchants have spontaneously done what she wanted to do, which not only won a lot of attention and praise for Tesco, but also saved Tesco a lot of money.
To be prestigious is often more important than to have innate development advantages than to be lukewarm.
Who would refuse such a good thing that doesn’t cost money and makes money?
So Bai Ningyuan calmed down in time and was not affected by his view of good and evil.
"Don't worry, I know Tesco is a career you have planned for, and you will definitely deal with it carefully." Zhang Yan said softly with a light smile at Bai Ningyuan. In fact, seeing the Lexin handed over to him by Bai Ningyuan has become stronger in his hands, and has become a giant who is no less than any traditional Internet tycoon. Zhang Yan also has a strong sense of accomplishment in his heart.
Although the prosperity that Tesco is showing now is full of falsehood and moisture, from some real data, it can still reflect the huge potential of Tesco, which makes Zhang Yan more confident about Tesco.
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Chapter completed!