Chapter 1673 Disadvantages
"Hurry up, hurry up, search for me to see how many Lynx is now reserved?"
On April 2, just after eight o'clock, Xu Liang hurried to the secretary and shouted loudly at the secretary.
Xu Liang, who just turned 40 this year, can be said to have a complete interpretation of what "the counterattack" is and what "the winner in life" is.
Since entering a state-owned car brand in 1997, he has become an ordinary salesperson. Until now, he has become the deputy general manager of a joint venture between a state-owned car brand and a Deutsche car brand, holding unparalleled power, and this took only less than 15 years.
Xu Liang, whose career is going well, is filled with flowers and applause every day. As the vice president of the most powerful joint venture brand in China, it is not an exaggeration to describe it as one person or ten thousand people. It can be said that he is at the peak of his life.
Xu Liang felt that his life has really not been in vain.
What power brings is not only a status improvement, but also economic benefits.
The car company he works in can be said to be the best-selling joint venture car brand in China. It is deeply trusted and loved by users. With the good reputation he has established before, he can easily achieve a top-notch sales without any marketing. Not to mention the supply is in short supply, if you want to pick up a car, you have to increase the price. It can be said that you can make money even if you lie down.
And who doesn’t jealous of such a brand?
Opening a 4S store of this brand is quite profitable and has become a consensus in the industry and society, so I wonder how many people are eager to open such a 4S store.
As mentioned earlier, due to the considerable return and the layout of sales outlets is limited, even if you have enough land, factories, working capital and maintenance workers to meet the standardized requirements for building a store, it is not easy to get a quota for a 4S store, especially popular brands like Xu Liang is in.
With such fierce competition, if you want to get what you want, the most effective way is to use money to enlighten the way.
In this way, Xu Liang, who controls the ultimate authority to open a store approval, is naturally the object of favor that countless people have favored. It is not an exaggeration to arrange people who want to give him gifts and get along with him.
It can be said that Xu Liang is now completely frugal with money.
That's why Xu Liang has the confidence to show off his strength.
In this era when sales were king, the sales volume that ranked among the top every year was his biggest reliance.
At the same time, after reaching the peak of life, Xu Liang seemed to enjoy the taste of admiration from thousands of people, gradually lost in these flatteries, and became more and more fond of showing off.
For example, this time, Lynx is launched. Although the price of Lynx is in contrast to many products of Xu Liang's car company, anyone with discerning eyes knows that Lynx will not pose any threat to Xu Liang's car company's products for a period of time. After all, both parties are not at the same level in terms of user recognition.
But even so, when interviewed by media, Xu Liang still criticized and made unremarkable statements about Lynx, criticizing Lynx's sales model, criticizing Lynx's hype, and making a confident assertion that Lynx's sales in half a year will definitely not exceed three digits.
Although during the interview, Xu Liang was retorted by unbearable reporters, this matter became a laughing stock in the industry and was circulated. As Lynx's scheduled development day approached, his interesting story was suddenly revealed and spread online again, and it became so popular and became a topic of concern.
Originally, when he was beaten by the reporter that day, Xu Liang felt very unhappy and immediately ordered the reporter to be banned in the company. In the future, the company will no longer accept all interviews from the reporter, but this matter still spread.
The vice president of a well-known joint venture car company was actually criticized by a young reporter. Of course, it was laughed out by people from other car companies, which made Xu Liang secretly hate it.
Fortunately, everything was only within a small range, and other car companies took turns to take action during this period, slandering and attacking Lynx, and the matter gradually became incomplete. But who would have thought that it was revealed at this stall and made it look well known.
In this way, if Lynx sells well, it will undoubtedly mean that his previous swearing assertions have become a complete joke, making him seem mentally retarded. By then, it will not only be a shame in the industry, but will be thrown into his grandma's house.
So Xu Liang also had to pay attention to Lynx's sales issues.
As soon as the reservation was opened at 8 o'clock, Xu Liang couldn't wait to run to the secretary, wanting her to see where Lynx's sales have reached now.
He is a well-known person after all. If he is really slapped in the mouth, where is his prestige? What kind of face does he have to appear in front of his subordinates again.
Hearing Xu Liang's words, the secretary did not dare to neglect and quickly turned on the computer. She was very familiar with the temper of her leader. If she really angered him, she would get angry, regardless of the details and sometimes she would take action.
The secretary had already seen the reservation process of Lynx early on. After all, even she had secretly followed the car herself, so she logged into Lynx's official website and clicked on the reservation page, which revealed the real-time reservation data of Lynx.
To be honest, even though Xu Liang used his experience in the domestic automobile market to judge, Lynx may not be too highly accepted in China, but Lynx is still a product in a new field and cannot be used to speculate with common sense. In addition, the crazy buying of Lophones before, Xu Liang was really afraid that after opening the page, he would see a number that shocked him.
But at this moment, when Xu Liang saw the relevant situation on the reservation page, he couldn't help but be slightly stunned, and his eyes subconsciously widened. The next moment, there was a shocking laugh, and the sound was so loud that he could almost hear the entire corridor clearly.
The people in the office next door were shocked when they heard the crazy laughter that sounded without any warning. After hearing Xu Liang's voice clearly, they were puzzled in their hearts. What disease did Old Xu have been sick?
"Hahahaha, it's true that's not what I expected. Let's see how you ended this time!" Xu Liang almost burst into tears. He suddenly realized that his previous worries were simply worrying about nothing.
After all, he has been immersed in the automotive industry for more than ten years and has rich experience. Just now, he would doubt whether what he said might be wrong. This is simply an insult to his experience over the years.
"This EMP is really not worthy of being a rival." Xu Liang shook his head, sighed to himself, then turned around and walked towards his office leisurely. The worries on his previous face had completely disappeared.
Due to the production capacity limitation and 1/3 of the time has passed in 2012, this time the reservation of Lynx only released a reservation quota of 1,000 units.
Although this quantity is not large, it is almost equal to the sum of the previous domestic Falcon and Unicoin. More importantly, this open booking is more like an EMP test of the current sales model and the domestic market response.
Originally, in the eyes of EMP, although the popularity of new energy vehicles in China is not high, and EMP has never regarded the domestic market as the center of gravity in recent years to develop and cultivate, no matter what, with the success of the first two models of EMP in international success, EMP successively acquired Land Rover, cooperated with Qirui and Jili to acquire Jaguar and Volvo, and then cooperated with Ferrari to develop the electric supercar brand Blue Automobile, EMP's popularity in China should still be very high, so the reservation of these thousand units should be relatively easy to accept. After all, these new energy vehicles are not a rare thing, and you can often see them on the streets.
But a few minutes passed, and the reservation amount on the Lynx reservation page was still a big "0".
This is very embarrassing.
Even the EMP manufacturers couldn't help but look at each other, looking in disbelief.
You should know that although the public debate was quite strong before, and they expressed their opinions on the pros and cons of new energy vehicles, no matter what, the attention of this car is still quite high. This can be seen from the themes and clicks of Lynx related sectors on websites such as Auto Home. In other words, there are still many people who are interested in this car. The various functions and the advanced technologies they use have been introduced quite clearly on the website. Originally, everyone thought that even if the sales in the early stage were not very satisfactory, this would still be loved by someone, but after several minutes, a single transaction was not reached, which made them who are used to Lo international products being snapped up, and they feel like they are shivering.
Is there something wrong with the data on the page?
The staff subconsciously opened the backend and began to check it carefully, but the number of viewers displayed in the backend was a pretty good number. In other words, in just a few minutes, the reservation website had tens of thousands of views, which still reflects people's attention to this car.
But why is there no deal?
The EMP staff were full of doubts.
Or? Let’s take a look? Maybe everyone is waiting and watching. After all, it’s only eight o’clock now, and maybe everyone hasn’t woken up yet!
The EMP members couldn't help but comfort themselves with such reasons, but the entire office was still in a depressing silence, as if a layer of dark clouds were deeply shrouded in everyone's hearts...
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