In the early 1980s, mechanical pencils were very expensive, and the price of a beautiful mechanical pencil reached a terrifying three yuan.

Three yuan a piece is not the most important thing. The most important thing is that you may not be able to buy it with three yuan.

This kind of mechanical pencil is only sold in a few places in Shanghai, Beijing, and several large cities in Guangzhou. It is impossible to buy a mechanical pencil without a special ticket.

Seeing Deng Fuchun and Yu Lei arguing about the automatic pencil, Li Zhongxin had an idea and picked up the automatic pencil that Deng Fuchun said was damaged. He casually removed the cap part of the front of the automatic pencil and put the automatic pencil directly.

After disassembling it, I fiddled with the small metal head on the front of the plastic core twice, and then told Deng Fuchun that the mechanical pencil was not broken, but had a slight problem.

After calming down a small storm, Li Zhongxin saw some business opportunities.

After school, Li Zhongxin called Zhao Futian in the provincial capital and asked him to help him find some information.

Among the information about mechanical pencils he received on the third night, Li Zhongxin saw that the world's first mechanical pencil was invented in England in 1822.

In 1915, the Japanese Tokuharu Hayakawa invented a mechanical pencil. In order to export it, he named the pencil "Every-Ready Sharp Pencil".

At first, this new writing instrument was not recognized in Japan. It was not until export orders surged and it was recognized abroad that domestic demand grew rapidly. Hayakawa Company also expanded with the sales of mechanical pencils.

Mechanical pencils began to become popular in Japanese campuses in the late 1970s and were mass-produced by Japan's Sharp Company. Before use, mechanical pencils need to be filled with a thin refill made of graphite (commonly known as lead). After inserting the refill, close the lid behind it.

To prevent the refill from falling out.

There is a spring inside the mechanical pencil. Pressing the cover at the back can make the pen core extend out from the front end at a fixed length, and write fonts of the same thickness.

In order to maintain smooth writing, wooden pencils need to be sharpened from time to time. The emergence of automatic pencils is in line with people's needs for convenience. Automatic pencils, as the name suggests, are pencils that do not need to be sharpened and can automatically or semi-automatically remove the core.

For things like mechanical pencils, the most common mechanical pencils cost one yuan and a half to two yuan each, and the more exquisite ones cost as much as three and a half yuan.

The cost of this kind of thing is nothing more than a small spring and a plastic pen tube made from a mold. The most difficult things to get are the small metal head inside and the plastic item that comes out of the plastic core.

If mechanical pencils are produced individually or in small quantities, the cost may be higher. However, once this kind of thing is mass-produced, the cost will be reduced to nothing more than expected.

At this time, Japan already had very mature technology in the production of mechanical pencils. The raw materials for this kind of thing are very simple, and the workmanship is nothing more than a few small things. As long as such an assembly line is introduced, it will soon be

can carry out large-scale production.

Li Zhongxin thought that China's stationery market would be a very huge market in the future, and supermarkets owned by Zhongxin Company were also selling stationery. He should consider producing some mechanical pencils as stationery projects under Zhongxin Company.

Li Zhongxin doesn't have the energy to think about making paper and books, but it should still be quite possible to produce things like mechanical pencils.

Small businesses and small workshops can make money by producing these things. If he invests a sum of money in this area at this time, the rate of return will be very high in the future.

Zhongxin Company's investments in many aspects are large-scale investments, including scientific research bases, animation bases, and small investments. In many aspects, Li Zhongxin has lost too much interest.

But! This kind of investment in mechanical pencils can still be operated.

The automatic pencil is a pretty big project, and the refills for the subsequent automatic pencils are also a big project. As long as there are students using automatic pencils, then the automatic lead will be involved.

The production of automatic lead cores in Japan is all done on assembly lines, and basically does not require much labor. In other words, these two things will be quite profitable.

Although Li Zhongxin directly priced each mechanical pencil at the lowest price on the market, Li Zhongxin was prepared to improve the quality of the automatic pencils produced by Zhongxin Company to the best.

In this way, it will not have too much impact on the automatic pencils on the market. After all, China's stationery market will need a hundred schools of thought to contend in the future. If he directly raises the price of automatic pencils and automatic lead cores to a point that other factories cannot accept,

It will have a negative impact on the Chinese stationery market and Chinese stationery companies in the future.

Recently, Li Zhongxin has also been doing some reflection. Just like the Longjiang brand electric fan owned by Zhongxin, it has ultra-low price and excellent quality. As soon as the Longjiang brand electric fan was released, it immediately became popular all over the country. For those domestic manufacturers

That would be a devastating blow to the electric fan company.

Although Li Zhongxin made some remedies in the later period, the manufacturing process and injection molds of Longjiang brand electric fans could be sold to other electric fan manufacturers, but the effect was not huge. After all, most companies that make electric fans would not

Like Zhongxin Company, with only a small profit, in the eyes of those manufacturers, the profit of Longjiang brand electric fans is really too low.

It is precisely because of this reason that many Chinese electric fan manufacturers have begun to switch projects.

Another example is Anershu sanitary napkins owned by Zhongxin. Each pack of sanitary napkins is priced at 50 cents. Because of the large sales of Anershu sanitary napkins, when purchasing things, the purchase price is also extremely cheap. Each pack of sanitary napkins costs 5 cents.

The production cost is about 7 cents to 8 cents, and the net profit is about 10 cents per pack.

It can be said that now in 1985, apart from Anershu sanitary napkin manufacturer, there is no other sanitary napkin manufacturer in China. This will affect the contention of hundreds of sanitary napkin manufacturers across the country.

A monopolized industry makes money, but if it is too monopolized, it will affect the survival of other manufacturers.

Li Zhongxin remembers very clearly that shortly after he and Masako Mitsui ordered a sanitary napkin production line, a domestic company ordered a production line after them. However, as of now, the only brand of sanitary napkins is Anershu Sanitary.

As one kind of sanitary napkin, Anershu is used by women all over the country, and other brands of sanitary napkins are not produced at all.

Li Zhongxin feels that his share of domestic sanitary napkins is already large enough. When the Chinese New Year comes around, he will make some appropriate adjustments to the price of sanitary napkins, at least a little higher, to allow other companies that want to make sanitary napkins to

Come into it.

The most important thing for Zhongxin Company's sanitary napkins in the future is product upgrades and assembly line upgrades, rather than focusing on price. After the one-time adjustment is in place, new sanitary napkin manufacturers will gradually emerge. In this way, there will be
Chapter completed!