In Li Zhongxin's memory, in later generations, he came to Wuhan, but his friend spent ten times the price of the paradise umbrella at that time, so he bought Su Hengtai's oil-paper flower umbrella and gave it to him.

At that time, his friend told him that this kind of umbrella is a good thing in the intangible cultural heritage of Wuhan and an old craft passed down for a century. It can be said that this is the case in the country that there are almost few places to make such oil-paper flower umbrellas.

His friend told him that the Su family had a very long time ago, they had the awareness of paying attention to quality.

This umbrella-making workshop pays attention to the best raw materials.

The skeleton material of the oil paper umbrella is derived from Yiyang, Hunan, and the bamboo in Chaling is derived from its "thick meat, hard texture," and is not easy to bend and deform; the crust paper covered with the umbrella is derived from Yunyang, Hubei, and is strong in the weft and weft; the umbrella surface is applied to tung oil in Changde, Hunan, and is both purity and luster.

Occasionally, the supply of raw materials is insufficient, so it is better to reduce production and sales than to reduce the quality by substituting the best, and to reduce the quality for decades.

It is precisely for this reason that customers cast "Su Hengtai's umbrella", which makes Su Hengtai's oil-paper umbrella famous far and wide and well-known.

In the 1930s, in order to strengthen market competition, the third generation of the Su family devoted themselves to researching and improving product quality and implemented the umbrella paper oil immersion process.

The variety of umbrellas has been increased to four categories: flower paper, improved blue surface, blue surface hook handle and red surface large handle, and the moisture resistance and durability of umbrellas have been improved.

In order to win customers, when Su Hengtai Umbrella Store sells umbrellas, it also adds a layer of oil in front of the customer, and can also write names or paint on the umbrella surface according to customer requirements.

It was recognized by people at that time and once became the most popular oil-paper flower umbrella in Wuhan.

"Brother Hong Bin, isn't Su Hengtai's umbrella you mentioned very famous? Why did it suddenly become the business department of Xiangtan Umbrella Factory?" Li Zhongxin asked Hong Bin with a little confusion.

Li Zhongxin knew in his heart that Hong Bin would explain this to him clearly about such a matter.

"To talk about Su Hengtai's oil paper umbrella, it sold well in the early days of the founding of the People's Republic of China. However, with the popularity of plastic umbrellas and floral umbrellas, oil paper umbrellas gradually lost their dominant market position. In terms of quality and durability of plastic umbrellas and floral umbrellas, they were much better than oil paper umbrellas, and were naturally eliminated, and paper oil umbrellas withdrew from the market.

However, the Su Hengtai umbrella, which emphasizes quality and is cheap and durable, has a high reputation. The market recognizes Su Hengtai's umbrellas very much. The most important thing is that the people of the Su family have umbrella making technology and strong business capabilities. Therefore, the state-owned Xiangtan umbrella making factory chose to jointly operate with Su Hengtai Company.

The first business department of the Xiangtan Umbrella Manufacturing General Factory appeared. "Hong Bin slowly talked about the fact that Su Hengtai Umbrella Manufacturing General Factory at this time to Li Zhongxin.

Looking at the oil-paper umbrella sold in only a small location, Li Zhongxin fell into deep thought.

Li Zhongxin did not expect that when he arrived at Hanzheng Street, he would actually evoke his later memories of Su Hengtai umbrella.

Su Hengtai's handmade umbrella has always been kept by him as a collectible. In later generations, Su Hengtai had become an intangible cultural heritage, and handmade paper oil umbrellas were sold all over the world.

The fallen flowers are always blown away by the rain and wind. At this time, Su Hengtai actually looked like this, and Li Zhongxin felt a sense of sadness.

The memory of Chinese craftsmen and craftsman spirit are world-famous, but during the Qing Dynasty, they began to step down from the altar because of their seclusion and feudal dynasties.

As long as China's inheritance is rich with a century-old brand, it will shine in later generations. However, at this time, it is just the business department of an umbrella factory.

The times create heroes, the world plays a role, and fate plays a role!

At this time, Li Zhongxin did not change his idea of ​​such a situation. After all, Su Hengtai is now the business department of a national umbrella factory.

It is not realistic for private enterprises to gain time-honored brands and to compete with large state-owned enterprises, but it is not realistic! Li Zhongxin had an idea. If possible, he would let Shi Yuanmao contact the helmsman of Su Hengtai during this period. If he could cooperate with Zhongxin Company, he could still have a private Su Hengtai umbrella.

While sighing at the fate, Li Zhongxin told Hong Bin that a batch of high-quality umbrellas here would be purchased and he would give some to the middle and senior management of Zhongxin Company.

What about the umbrella! After Hong Bin officially takes office in Hei Province, it is a small benefit for Hong Bin to give to the middle and senior management of Zhongxin Company.

From the first business department of Xiangtan Umbrella, Su Hengtai's current business premises, Li Zhongxin was surprised to see that there were many middle-aged women carrying shoulder poles on Hanzheng Street, carrying goods that looked heavier than their bodies, walking past him.

When Li Zhongxin led Wang Bo and Feng Banshan into Hanzheng Street, he also saw that most people here used shoulder poles to transport goods, but he did not expect that at this time, such a powerful woman took on the burden of family life.

In the 1980s, it was normal to use a shoulder pole to carry goods. Even if Zhongxin Company was very rich, it used a large cart or trolley for short-distance reversal.

Li Zhongxin looked forward as the people carrying goods carrying goods. He was surprised to see several hollow circular words in the small commodity market on Hanzheng Street.

When he went to Hanzheng Street with Hong Bin, Li Zhongxin had never paid attention to this matter. He basically paid attention to the items sold in the market and the old wooden buildings on Hanzheng Street.

Li Zhongxin saw that at this time, the gate of the small commodity market on Hanzheng Street was very simple. Although it was an iron arched door, it was not even as big as the plaques of the large shops inside. There were only a few red five-pointed stars on it.

Looking at the dilapidated plaque and the uneven buildings on Hanzheng Street, Li Zhongxin sighed from the heart that the country is still too backward!

Li Zhongxin has no good idea to develop the country's economy quickly. After all, it is the era of state-owned enterprises, and it is already quite difficult for private companies to survive.

However! Li Zhongxin firmly believes that with the continuous development of Zhongxin Company, this lifeless stagnant water will eventually stir up.
Chapter completed!