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Chapter nine hundred and twenty first overwhelming

The sales volume of Beijing Daily is very large. Generally speaking, even if there are advertisements, they only make a small advertisement in the newspaper. After all, the page of the newspaper is so large, and it is mainly about promoting national policies and major events that have happened, and making advertising fees!

It can only be said to be an auxiliary function. The leaders of the daily newspaper did not expect that KFC was going to open a store in Beijing. When they arrived in Beijing, they went directly to their daily newspaper to apply for a large page to make promotional advertisements.

It was also at this critical moment that another company called Zhongxin Fast Food also came to the daily newspaper and also put forward the requirement to have a full version, and this requirement was even bigger than that proposed by KFC, requiring two pages.

Zhongxin Company said that Beijing Daily is about this matter! There is no need to make any trouble. Just add two newspapers and put them in it. In this way, Beijing Daily will generate a lot of profits and the printing factory can also make a lot of money.

It is precisely for this reason that KFC’s advertisements account for a whole volume, while Zhongxin Fast Food’s advertisements account for one and a half volumes.

What kind of company is Zhongxin Company? People from Beijing Daily have never heard of it. They can’t understand why a Chinese company has such great courage and the famous fast food from the United States opens one day.

Although the advertisements published in the newspapers of Zhongxin Fast Food look very attractive, the leaders and editors of Beijing Daily are not very optimistic about Zhongxin Fast Food. After all, the name of KFC in the United States is there!

It is said that the fast food of KFC has been opened all over the world, and the whole world has a very high evaluation of this fast food.

Even if China's fast food is famous, it may not be able to compete with such famous companies in the United States.

Under normal circumstances, Wang Deqing wanted to make two whole pages or have more pages, but Li Zhongxin said that by virtue of his strength, he would be able to do things like competition, and by KFC, the Beijing Daily, and by KFC, the company, one and a half advertisements. If he could not defeat KFC in this way, then don’t open Zhongxin fast food.

The publicity efforts of Zhongxin Fast Food and KFC are different. Compared with the publicity efforts of Zhongxin Company, it is very different, and it may even be left behind the entire street.

At this time, Zhongxin Company's advertising followed a way of advertising in later generations, not only in newspapers, TV, but also on outdoor billboards and leaflets. It was like KFC was attacked by the army, while Zhongxin Company was a joint force of navy, army and air force. Not only was the scale much bigger than KFC's publicity, but it was also several times that of KFC in terms of gifts and discounts.

While Zhongxin Company opened its Zhongxin fast food restaurant in Beijing, it had a link of bringing leaflets to eat and give gifts.

What gifts should Zhongxin Fast Food give? The Zhongxin brand automatic pencil produced by Zhongxin Company's own factory. As long as there are children at home or those who want to lead the children here to eat, they will consider this issue.

A pen like Zhongxin automatic pencil can be purchased on the market for more than two or three yuan. You can get an automatic pencil of two or three yuan with a flyer or newspaper. Even if you don’t eat and only spend a few cents to buy a bottle of mineral water, you can get a automatic pencil of two or three yuan.

What about this matter! Zhongxin Company wrote it clearly in the newspapers and leaflets.

This publicity event was led by Zhao Yuanyuan, but it was just that! All the people who sent the flyers this time were hired in the local area of ​​Beijing, and no personnel were drawn from Zhongxin Company to Beijing.

First, Li Zhongxin felt that when transferring people from Jiangcheng to Beijing, the cost of car fares and accommodation is a lot of money, and the leaders of Zhongxin Company also need to worry about this kind of thing.

People who send flyers are generally the best at the aunt level, and they will not make people feel that disgusted. People like this are caught in a large number of people, whether in the capital or in other places.

After Zhao Yuanyuan arrived in Beijing, she organized several people to join her in Beijing. In front was a Fukang sedan from Zhongxin Company, who went to various places to find such aunts to hire, and behind was a half-ticket truck, which was specially designed to pull flyers.

"Aunt Wang, what are you sending?" Li Meili saw her neighbor Aunt Wang sending leaflets in the family area, and she couldn't help asking.

"Oh, it's beautiful! I'm sending a flyer from a fast food restaurant. Here, I'll show you it's so good! As long as I go to have dinner on the day of opening, I'll give you a small gift, take my child over, and give you automatic pencils. You have a high level of education. Look at this. If you are interested, you can take your child over for a meal or something. The beautiful lesbian who gave me the flyer said that when the fast food that was called "Talented" opened, not only did there be small gifts, but also programs that we can't see on TV, which is good!" Aunt Wang said while stuffing Li Meili a flyer without saying a word.

Aunt Wang is very serious about what Zhao Yuanyuan explained. Each person only distributes one leaflet. When distributing the leaflet, he will explain the general matter according to Zhao Yuanyuan's intention.

Not for anything else, just for Zhao Yuanyuan's trust and the income of two yuan a day, it is worth her help to promote it.

"There is such a good thing, let me see. If it is really like you said, I will take the child to have a meal at that time. Thank you Aunt Wang first!" Li Meili happily went home with the exquisite leaflet.

"She is here to give you a flyer. When you go home, you can take it to your children at home. This is a good thing. There is a fast restaurant in Qianmen that has a letter to open. When it is opened, there is a yangko team and a catwalk show. It is very lively! There are special Chinese meals sold there, no, it should be said that it is famous snacks all over the country, and foreigners have foreign fast food, which is good! Check whether your son and daughter-in-law have time. If you have time, let them go there and join in the fun. The writing on it is clear! After you get there, no matter whether you eat or not, you can get an automatic pencil as long as you hold the flyer." Aunt Li, who is most in charge of the matter in the courtyard, said to another old man beside him.
Chapter completed!
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