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1067. The boom in the copyright market

 During this period, the publishing house had more contact with Gu Cheng. On the one hand, there was indeed a lot of business that needed to be communicated. In addition, the content of the communication was also focused on the copyright of his new book.

For many writers, most of their income comes from copyright sales. Compared with the royalties from the sale of books, the copyright transaction is insignificant. As long as a copyright is granted,

All of them can bring you very generous returns.

Moreover, these copyright transactions are also settled based on years. A grant only takes about three years, and you can receive millions or even tens of millions in feedback. And the greater the reputation, the higher the excellence of the work, and the corresponding copyright

The transaction amount will also become more and more generous.

Gu Cheng's previous works have received a lot of rewards through the adaptation of TV series and movies respectively. Even if these works become more and more excellent after two years, more film and television companies will come forward to seek to purchase remake rights, and even

To a certain extent, you can also sell your rights to remake and change things abroad.

Compared with other industries, literary works and novelists may be equally good when translated into other languages. In addition, several surrounding countries have been influenced by Chinese culture in their development process, so they often buy works from their own countries.

The writers' works are then adapted to be more relevant to their own living customs, and the resulting content is also greatly appreciated locally.

Gu Cheng’s first sale of copyright was very cheap, and he didn’t even make much money. Apart from the busy work, 7788’s was just textual, but it has to be said that although the price of the first copyright was

It's very low, but the work produced is very good, and to a certain extent, it also brought more attention from book fans and fans to the work Gu Cheng released later.

The prices of several subsequent works also skyrocketed with the changes in the market. By the time the last work was awarded, the price had risen to the level of 8 million, which was considered a first-tier price in terms of performance, and because of previous record changes

is hot and may continue to rise at any time.

The original price after almost entering winter last year has changed again at the beginning of spring this year, because the box office performance of the last adaptation of Gu Cheng's work almost broke the domestic box office record, although this result depends to a large extent on the director.

and the efforts of the actors, but as the author of the original work, Gu Cheng was also affected by this popular trend, and continued to push the price of his copyright transaction a little further, and became a favorite among film and television workers.

.

There is almost no risk of failure in projects that have changed Gu Cheng's works, and the investment ratio of each project is about 1:100 times. In the eyes of film and television practitioners, this is a job that is sure to make money without losing money, and they do not expect to truly achieve this kind of feedback.

The ratio, even if it is kept around 1:10, is enough to make you rich. You must know that no matter what industry, when a person fails enough times, it will also drive the entire market and investors' confidence in you to decline.

, this is a fatal crisis of trust for film and television workers.

The adaptation of Gu Cheng's work not only has a natural box office audience, but after the work is adapted, the fan base will spontaneously promote it, and even watch and become a member of the box office, contributing to their favorite works. This is already

It greatly reduces the chance of losses and premature failure of this project. To a certain extent, it also becomes a very simple matter to make oneself profitable.

Although it has not been revealed now, and Gu Cheng has always spoken in simple terms, not many people can break through the obstacles and find him to seek copyright transactions, and Haohan Publishing House has played the role of a broker very well. They have a good relationship with Gu Cheng

There is a relatively clear understanding of the popularity of this film and television market change.

Although Gu Cheng's new book has just begun to promote, too many film and television companies have already sent requests for copyright transactions to Haohan Publishing House, and the quotations are higher and higher, and soon exceeded the tens of millions mark.

It is making steady progress towards the amount of 20 million, and there seems to be no sign of stopping.

Compared to going to the market to collect the works of ordinary writers and treating them as subjects for their own adaptation, writers who repeatedly use their works to prove that their adaptations are popular are more favored and sought after by capital. For capitalists,

Stagnating one's career is a huge loss. Instead of trying and error with different low costs, it is better to increase one's investment and get more feedback. In their eyes, Gu Cheng is indeed worthy of so much price. Instead of worrying about whether he can

If you can recoup the cost of this work, you might as well worry about whether you can get Gu Cheng's approval and complete the copyright grant this time.

It is precisely because of Gu Cheng's trust in Haohan Publishing House that most of the pressure is now allocated to the publishing house. As Gu Cheng becomes more and more popular in the market, Haohan Publishing House has also lowered its position in the publishing house again and again.

The share ratio of this kind of copyright transaction has gradually been reduced from half and half at the beginning to 28 points now. And according to what Yu Qi said, the current senior management has begun to discuss whether to continue to reduce the share ratio and change it to

The 1:9 share is to avoid being kicked out by Gu Cheng one day, and at the same time, it also gives more profits to the other party, tying the other party to the chariot of Haohan Publishing House.

Although this work only promoted the name and specific outline and introduction, the specific content was not known to the public. However, in the eyes of film and television practitioners, Gu Cheng has had too many experiences to prove himself.

There is no worry at all about the quality of the new book, and there is no fear that the other party will overturn it.

And compared to mystery novels, love is almost a long-lasting theme in the film and television industry. Seeing that Gu Cheng has set his sights on the theme of love, their confidence in the new book is even stronger.

, almost don't care at all, what kind of story is written. In their eyes, the other party has already created an undefeated golden body. In order to enjoy the rewards brought by this golden body,

They don't care at all how much benefit they pay.

According to the news exchanged between Haohan Publishing House and Gu Cheng, it is learned that the current copyright transaction income has almost come to an end. Although it may continue to be delayed, it can bring more feedback. As the sales data explodes, the price will also rise linearly.

Rising, but for the sake of safety, they still prefer to complete this kind of copyright transaction in the early stage of release to avoid more mistakes, and the data quoted now has reached the baseline of copyright granting, no matter how high it is,
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