Chapter 9 When a basin of snow water is on the head, the heart is cold!
With such a situation, Li Fei went back with confidence.
He didn't sleep all night and kept tense. At this moment, his heart was relieved, and his tiredness couldn't help but surged up, so he simply went home to sleep.
When I got up, I found that the sun had set in the west, so I immediately got up.
Forgot to let Du wake herself up!
But I'm afraid even telling Du that she wouldn't call herself up on time. After all, it's certain that she loves her son when she is a mother.
He hurried out and found Niu Zhu, and then headed to the Chen family.
After leaving the Chen family, Li Fei's face was a little gloomy.
He hurried to the other five houses.
The result was like a pot of snow water, poured directly on his head!
I saw the conversion rate of the twenty or so leaflets yesterday in the morning, and I thought that after half a day, the more than one hundred in the morning should be better.
After all, the number is even larger!
However, what disappointed him was that from the morning to now, although the number of customers in the six stores increased a lot, the conversion rate was less than half of that in the morning!
There is a problem with this!
Li Fei thought for a long time and slapped his head!
It was my mistake!
When I went to Chen’s house to eat dumplings in the morning, the flyers had been sent in the morning, and many of them started to convert more than 100 copies.
But I counted some of them to yesterday, so I was so happy too early!
If this continues, based on the share calculated yesterday, you can get half a tael of silver tonight. How can you do this?
This is too far from your goal!
We must come up with new solutions!
But, where exactly is the problem?
According to Li Fei’s original idea, if these more than 100 leaflets are sent out, there will be more than 100 potential customers - remember, more than 100 households!
Nowadays, people who are literate are probably middle-class or close to middle-class people. The family has at least five or six owners, and the family is about ten.
Although it is only one or two days, these people also have relatives and friends. Even if one-tenth of them pass on word of mouth, there are almost thousands of people who know the content of the flyer and feel that they are new, right?
But what about now?
The conversion rate is not even 30%!
Li Fei knew that if he couldn't figure out the joints, no matter how many flyers he wrote tonight, even if he sent them all out tomorrow, the situation would not change much.
So, where is the problem?
Li Fei forced himself to calm down and began to start stroking.
Judging from the two dozen flyers yesterday, my promotional effect is still very good.
At least now, when there are not many advertising methods, leaflets are very helpful in expanding the audience of products.
However, this help is not as great as I imagined...
As he thought about it, Li Fei had a clue in his mind!
When the leaflets are sent out, they are all for those who recognize words!
but!
In this world, more than 95% of people who are illiterate are accounted for, but less than half of them are recognized!
The food on the leaflets I wrote myself is eaten by ordinary working people. Most of the literate class are middle-class and can taste it at most, but they will never treat it as a staple food, and they will not pay attention to it.
On the contrary, ordinary people will choose which one is more tasteful, which one is more cost-effective, and which one is more affordable, which one is more affordable, that is, they will pursue the cost-effectiveness of those ones!
I made a mistake in the publicity audience!
After finding the problem, Li Fei immediately began to think about countermeasures!
You must think of countermeasures before dark!
...
While Li Fei was busy, Pan Yidao did not wait for two days before collecting the deed.
Although Pan Yidao is brave and ruthless, he is not a brainless person. He can gain a foothold in Yongningfang. In recent years, he is naturally smart.
When he returned from the Li family, Pan Yidao immediately called his subordinates and ordered:
"Ma Er, go and stare at the Li family boy, write down his every move, and then come and report it to me!"
"Zhao Si, go and warn the shops that are familiar with the Li family and tell them that they must not borrow money from the Li family! In addition, go to several nearby pawn shops and tell their Chaofeng that if the Li family goes to ban things, I will put the price to death! It must not exceed three taels of silver!"
After one instruction was issued one by one, Pan Yidao sat down with a big golden sword.
The girl who was in charge of the family hurriedly came forward to pour water for him, pinched his arms, and fed fruits.
Pan Yidao naturally didn't know how to do this, but once he went to his backer and saw the other party's trick, he was so envious of him and immediately learned it.
In the past, he would enjoy it with his eyes closed, but today, as soon as he closes his eyes, Li Fei's calm expression when facing him will appear in front of him, which makes Pan Yidao very uncomfortable!
In Yongningfang, although Pan Yidao's name does not mention Zhier Ti, it definitely has a strong deterrent effect.
Those who disobey him or dare to fight him will either be dealt with by him, either dead or obsessed by him.
No one young man dares to look at him like this, and even calls himself "Dwarf Pan"!
You know, even if you are your backer, you will take good care of your emotions and will not call yourself a fool who has not been called for many years!
This revenge must be avenged!
The next day, when his hands came down to report the matter one by one, Pan Yidao listened to Li Fei's whereabouts yesterday and today.
"What? The paper with the words written on it? Food rankings? What is this? Is it sold? White hair? Is he crazy? Cooperating with a food store? How much can he earn?"
After summarizing the situation reported by his subordinates, Pan Yidao couldn't understand it.
But this made him even more uneasy!
The half-best boy of the Li family definitely did nothing good!
Maybe if he did this, it would be a real success!
"You mean, this kid ran to the He family's fish sashimi shop and said that there were insects in other people's fish sashimi?"
Pan Yidao asked while tying his ears, "Will the He family give up?"
"That kid ran fast, but the He family didn't catch up." The subordinate answered honestly.
"Since that's the case, just go to He's house and just say what I said..."
After Pan Yidao gave instructions, he took the flyer he had snatched from his subordinates. Although he was illiterate, he already knew that the number one ranked above was the Chen family’s dumplings.
"Well-Zhao Si, I remember that your relative's house also opened a dumpling restaurant. Go and call your relatives, I have something good to come to him!"
The subordinates left one by one again.
After giving instructions on everything, Pan Yidao felt relieved.
At this time, Bai San bent down and said with a smile:
"Boss, it's just a small yard. We don't need to spend so much effort, right? That yard is not worth much money... If you really want it, our brother secretly went over for a few nights and beat the kid, he would naturally hand over the yard!"
This is not the first time Bai San has done this, and he is familiar with it.
"What do you know?" Pan Yidao did not like Bai San's intention this time and glared at him: "This time, the boy from the Li family fell on my face in front of so many neighbors, and I was going to win the yard with dignity! Let the poor people in Yongningfang know that I, Pan Yidao, are not easy to mess with! I haven't achieved this yet, so don't everyone know that I did it?"
Bai San was scolded, but he was not dissatisfied at all. He smiled and said, "Boss, I understand. When you take back the yard tomorrow, I will beat him up. No one dares to say that at that time!"
Chapter completed!