Chapter 390 Billionaires
Although there were hundreds of advertisement invitations handed over, Han Jin finally chose two.
One is an advertisement invitation for Seiko watches, with an endorsement fee of up to 250 million yen, which is also the general value of Han Jin now.
His previous advertising endorsement cost was 200 million yen in two years. After a successful and popular national tour, his popularity has further increased, which has further increased his value.
Two hundred and fifty million Japanese yen in two years, although it is less than the 300 million Japanese yen in two years, Sakura Bank has a 2018-year reward, but it is already the highest male star in the Japanese family now. Even the most popular Hideki Nishiki, Mahiko Kondo, etc. cannot be compared with him.
His invitation to choose this Seiko watch is also his first step toward the luxury world. Although Seiko watches are only the lowest-ranking roles in the world's famous watch rankings, they are not a little bit inferior to those such as Patek Philippe, Vacheron Constantin, and Hooge. Even Rolex, Cadia, and Omega are not as good as those of them.
However, watches like this are already considered a good choice for working people. World-class watches such as Vacheron Constantin and Patek Philippe, a watch can cost hundreds of thousands or millions of Japanese yen, and buyers are not rich or noble. Buyers like this have their own consumption habits and will not deliberately make changes just because they like a certain star.
Therefore, Patek Philippe has never invited any celebrity spokespersons. Their slogan is "No need for endorsement, the watch itself is a celebrity!" It demonstrates their confidence and pride.
For example, Seiko watches are only tens of thousands of yen per piece, and most of the people who buy them are working-class people. They are easily tempted by advertising. And because Han Jin is very popular in Japan, it is naturally the best choice for Seiko watches.
For Han Jin, although Seiko watches rank at the bottom of the world's famous watch rankings, they can be regarded as luxury goods. Being able to endorse it is indeed conducive to enhancing one's image.
Han Jin also designed two advertisements for Seiko watches. In one advertisement, he performed a big windmill and turned sixty circles in one minute. The slogan was "precise, precision, precision. No matter how many seconds it is!"
Another advertisement is that he practices dancing day and night. From morning to night, from night to morning... and Seiko watches have always been with him and have never stopped due to lack of motivation.
The first advertisement demonstrates the precise and meticulous characteristics of Seiko watches; the second advertisement demonstrates the strong power and endurance of Seiko watches.
Both of the advertising ideas he proposed were accepted by Seiko watches and were subsequently shot into advertisements. After the TV screening, Seiko watch sales soared three times, setting a miracle in the Japanese advertising industry.
Han Jin also received unanimous praise from the advertising industry for these two advertising ideas. His two advertising perfectly combines his image characteristics and the image characteristics of Seiko watches, which is the best example in the advertising industry.
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The second advertisement invitation that Han Jin chose was a bit puzzled, and he actually chose a lipstick advertisement.
As we all know, lipstick is a cosmetic used by women, and its spokesperson has always been actresses. Now Han Jin is actually going to take on lipstick advertisements, which is really shocking.
After the news came out, not only the Japanese people were shocked, but even Hong Kong citizens were shocked when they came to Hong Kong. They even questioned whether Han Jin wanted to change his gender or had a tendency to become a gangster. Otherwise, how could he endorse some lipstick for no reason?!
Even Zeng Huaqian, Sister Mei, Zhao Yazhi, Chen Yulian, Lan Jiemiao, Chung Chuhong and others were unbelievable, and they called him to ask if the media reports were wrong?!
Hearing that they were worried about that on the phone, Han Jin smiled, "What's so great about endorsement lipstick? Do you think my mouth is not good-looking?"
"Good," Lan Jiemiao hesitated, "But, A Jin, won't it be strange for a man to advertise lipstick?"
"What's strange?" Han Jin asked with a smile.
"Yeah...Yeah...it makes people feel like they are homosexual." Lan Jie said in a scammer, "It's not what I said, it's all the legends in the market."
"Don't listen to them talking nonsense. You should know the most clearly whether I am homosexual or not." Han Jin smiled and immediately made Lan Jie's face blushed.
"Okay, don't worry, I'm definitely straight, not homosexual. I took this advertisement and thought about it after careful consideration. You don't have to worry about me going around." Han Jin said with a smile.
"Okay, since that's the case, I won't advise you anymore." Lan Jieyu nodded, "When will you go back to Hong Kong, I miss you."
"I miss you too, don't worry, I'll go back soon." Han Jin said with a smile, "You're waiting for me in Hong Kong!"
"Well, I understand." Lan Jie's mother nodded.
Although Han Jin dispelled the doubts of all beauties such as Lan Jiemu, he did not dispel everyone's doubts. On the one hand, everyone raised doubts about his lipstick advertisement, and on the other hand, they also raised doubts about the effect of the advertisement. After all, there has never been a male star endorsing lipstick before, and Han Jin has become the first person to take the lead this time.
The lipstick manufacturer Yumei Co., Ltd. was not sure. They submitted a lipstick invitation to Han Jin because of the strong recommendation of Lichuan Advertising Agency. They believe that the sales of female stars endorsing lipsticks have reached saturation and cannot attract more consumers, so they need to change their thinking and hire male stars to serve as lipstick spokespersons, which may lead to different gains.
Because of Han Jin's young and handsome appearance and outstanding musical works, he has a high popularity among the younger generation of Japan, so he has become the key recommendation target of Lichuan Advertising Club.
With the idea of giving it a try, Yumei Co., Ltd. sent an advertisement invitation to Han Jin. I thought he would not agree. However, he agreed in the end, but the reward was indeed very high, reaching a sky-high price of 500 million Japanese yen in two years.
This made it difficult for Yumei Co., Ltd. to accept it for a while. Fortunately, Han Jin proposed to add it. He could pay 250 million yuan in two years first. If the advertising effect meets expectations, he would then pay the remaining remuneration, otherwise the remaining remuneration would be completely free of paying.
After this proposal, Yumei Co., Ltd. finally made up her mind and signed a contract with Han Jin. Han Jin then took two advertisements and four advertising posters for Yumei Co., Ltd.'s lipstick.
One is "Trying" where Han Jin put on lipstick by himself, and the woman standing beside him was also attracted to apply this lipstick. Another advertisement is that there is a woman who is wearing lipstick next to Han Jin who is raising her head and pretending to sleep. After that, she secretly applied the lipstick to Han Jin's lips in her sleep. This is "Fake-up"
These two advertisements immediately caused a sensation after they were broadcast in Japan.
People have never imagined that men can be so sexy when applying lipstick, and Han Jin's lips are so beautiful. Especially after applying lipstick, it is even more charming and erotic. It makes people can't help but kiss it after seeing it.
Women in Japan are seduced by Han Jin's sexy lips, and even some men think Han Jin's lip balm is very sexy.
As soon as his advertising poster was posted, it was secretly exposed and taken back as a souvenir. Even in broad daylight, a girl risked being prosecuted in front of everyone and blatantly removed Han Jin's poster posted in the car, which surprised everyone in the car.
The frequent theft of advertising posters has also led to the printing volume of posters being ten times higher than usual. This also highlights Han Jin's popularity and the popularity of this advertisement.
Within two months after the advertisement was broadcast, the sales volume of lipsticks of Yumei Co., Ltd. reached 3 million pieces, while the sales volume of the previous year reached 500,000 pieces, which was considered a hot sale.
It can be seen that the advertising effect of Han Jin endorsing lipstick is really amazing. It not only surprised the Japanese advertising industry and admired it, but also surprised the people in Hong Kong, Southeast Asia, Taiwan and other places. It was sighing that Han Jin's popularity is really amazing, and it has reached the point where both men and women take advantage of each other.
Yumei Co., Ltd. was even more excited. Unexpectedly, this was a good bet, and sales actually exploded, which increased the company's profit by nearly 1.5 billion yen in two months.
Therefore, they happily paid Han Jin the remaining remuneration, which also made Han Jin set a record in Japan and even East Asia with a two-year advertising endorsement fee of 500 million Japanese yen. The 500 million Japanese yen accounted for Hong Kong dollars, which is more than 30 million, which is even higher than Cheng Long's pay for filming movies.
During the previous Japanese tour, Han Jin not only received a high appearance fee, but also sponsorship fees, income from peripheral products, etc., which combined also earned him 1.5 billion yen.
In addition, the tour has stimulated the sales of records and added a lot of money to him. The concert videos have also been released recently. Many fans who have not bought tickets to watch the concert live have also purchased them. Fans who bought tickets to watch the concert themselves also wanted to buy one to come back for collection. Therefore, sales have also increased steadily, allowing Han Jin to make a big profit.
Overall, in the past month and a half, Han Jin had gained more than 2.5 billion yen in total. Even if he deducted the taxes he should pay, Han Jin himself still had nearly 1.7 billion yen in income, and he was still the most profitable star in Japan and even East Asia, and even made more money than Cheng Long.
The news that Han Jinguang paid 800 million yen for tax payments was spread, which not only scared the Japanese people, but also the Hong Kong people.
Although everyone knows that Han Jin can make money very much, and he can sell for a sky-high price of 4.2 million yuan for a song, he never expected that he could make such a profit.
In just less than two months, he had already made so much money, and it was scary to say it.
After statistics, Han Jin's current net worth has long exceeded 200 million Hong Kong dollars, and now he can occupy a place on the ranking of emerging wealthy people in Hong Kong. He was still a penniless artist three years ago.
Such a legendary experience is really enviable. Not only does the Japanese media want to interview him, but I hope to introduce his successful experience to everyone. There are media in Hong Kong, Southeast Asia, and even Taiwan who want to interview him.
Japanese people have always like to praise the strong, such as Konosuke Matsushita, who started from scratch, Sony CEO Sony, etc., who are regarded as the business masters by the Japanese, and their successful experiences are also learned over and over again. What they say is even regarded as the golden rule by the Japanese people.
Now Han Jin has started from scratch. From obscurity to now having billions of Japanese yen wealth, it can be regarded as a miracle in Japan.
Hong Kong people also like to worship the strong, such as Lee Ka-shing, Huo Yingdong, Guo Bingxiang, Lee Zhaoji, Ho Hongshen and others, the history of making their fortunes has been mentioned over and over again, which makes people envious.
Now Han Jin has become a family from scratch. He has become a billionaire in just two years since he is a supporting actor and has become a billionaire and is on the Hong Kong rich list. Such a rocket's rapid rise speed is really enviable.
However, Han Jin did not respond positively to the media's pursuit. To be honest, such a large amount of wealth was exposed, but it was not what he wanted. He yearned for high-profile work and low-key profit. The so-called wealth is not revealed.
He also wanted to secretly make a fortune in the "Platform Agreement". Once it is exposed, his assets will be in the spotlight of the media, which really makes him very passive.
Therefore, in order to avoid the Japanese media's follow-up visit, Han Jin had to take Zeng Huazhi back to Hong Kong overnight. (Please search for Astronomy not completed, the novel is better and faster!
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Chapter completed!