Chapter 311 Continuous Acquisitions
Zhao Chen negotiated with two large comic shops at the same time. He went to Akita Bookstore himself. After all, Akita Bookstore was the largest in size and its role after acquisition was also huge.
Of course, it is not that Yoshimoto is not as good as Akita Bookstore, but the two are of different natures. Akita Bookstore has various types of youth comics, and teenagers are undoubtedly the largest group in comic audiences, while girls can only be considered the third group, and the number is several times different from that of the youth group.
Although Tianxia Society has become the do1 of the island country, there are only four real publications, and the other comics are basically used to make up the numbers, and even if they can make money, they can't make much money. In this way, Tianxia Society still lacks a large number of mature publications. As long as they have these publications, the acquired publications will undoubtedly be further improved under the strong halo of Tianxia Society.
This is not a joke, but a fact, which is the so-called brand response. How do the comic publications of the World Xiashe sell them? Naturally, they are not sold directly to comic fans in need, but to agents in various regions. These agents are basically the bosses of bookstores or the bosses of book companies, and they are the main points of departure for selling comic publications to comic fans.
Although Tianxia Society has only been established for nearly five years, due to the abnormal sales of its comic magazines, under such a trend, more and more profit-seeking businessmen have begun to turn their attention to Tianxia Society, and after getting some sweetness, they are even more out of control. Because in their opinion, although Tianxia Society has been established for a short time, the quality of the comic publications published is the best, so they have become the golden cake in their eyes.
It is such a simple factor that the comic magazines of Tianxiashe will be popular in the island country. To be honest, Zhao Chen really wants to thank these profit-oriented merchants, because the wine is fragrant and afraid of the deep alley. Even if the quality of the comic magazines of Tianxiashe is good, if there is no support from these booksellers, it will probably take a lot of time to reach the current level. With these booksellers, the process of Tianxiashe will be accelerated.
Nowadays, the main publications of Tianxia Society are often placed in the most prominent position by major booksellers. In the past, this position was often ShueiShe's "Youth Jump". However, since the feng shui began to change, Tianxia Society's "Youth Sora" sold more than "Youth Jump". Because of this, those booksellers exchanged their positions for the sake of interests.
Although I just exchanged for the position, in addition to this being a symbol of status, due to the better position relationship, more comic fans can see it. For some comic fans who are confused about their inner choices, it is sometimes very important for the first glance, so this indirectly promotes the sales of the publication.
In addition to the locations of the four major publications, the locations of other publications in the World Xia Society are not bad. Although the sales volume can only be considered average, booksellers will still raise their position by a certain level according to the sales volume. This is the so-called nepotism effect.
Just like the current location of Akita Bookstore publications, as long as Akita Bookstore is incorporated into the World Club, many bookmakers will immediately place the original Akita Bookstore publications in a better position. On the other hand, even if the quality of Akita Bookstore publications remains at the same level, the sales volume of each issue will inevitably increase a lot.
The president of Akita Bookstore is named Sadami Akita, a famous strong woman in the comics industry. She is also the founder of Akita Bookstore. After years of struggle, it has been improved to this point.
Because of the business and the proximity of both parties, Zhao Chen and Sada Akita are not unfamiliar with each other, but are a little familiar. In Zhao Chen's opinion, the reason why Akita Bookstore has sunset in recent years is also the reason why Akita Bookstore has set in the west in recent years is also the reason why Akita Bookstore has been in control of the decision-making level. Because Akita Sada has become older and has been controlling the decision-making level of Akita Bookstore, its thoughts have become aging and rigid, which has led to the failure of various decision-making in the recent years, which directly led to the two publications of Akita Bookstore entering the closure period in the past two years.
This is an undisputed fact. I'm afraid even Sadami Akita herself knows it, but Sadami Akita's rights are too strong, and all the shares of Akita Bookstore are in her alone. In addition, the success of the past few years has made her heart inflated, which has led to her always controlling the power of Akita Bookstore instead of finding a professional professional manager to help with the company.
Although Zhao Chen didn't know the specific age of Sadami Akita, from the perspective of appearance, Sadami Akita should be around 60 years old. For ordinary people, this age has basically retired long ago. It is really because of physical strength, energy and thinking that is far less than that of young people. As for whether Sadami Akita had ever thought about retirement, Zhao Chen naturally didn't know, but he still hoped that Sadami Akita would have the idea of retirement, so that he could be more confident in swallowing Akita Bookstore.
"President Zhao Chen, sit down!" Although Sadami Akita has a very high status in the industry, it depends on who she compares. She can rely on her qualifications, status and age and most people don't have to pay attention to it, and no one can do anything about it. However, Zhao Chen is just the few people who cannot offend, so she seems more enthusiastic in terms of attitude.
"President Akita, I took the initiative to disturb you this time."
"Where is it a blessing for President Zhao Chen to come to my Akita Bookstore. We can't even invite him."
"President Akita is still so polite. My subordinates said that President Akita has recently had the idea of transferring Akita Bookstore. I wonder if there is any such thing?" Zhao Chen was completely making up when he said this. He did not get this information. He just guessed based on the current situation of Akita Bookstore. If he guessed it, the effect would be better, and it would be harmless if he couldn't.
As a businessman, profit-oriented is a must, and you must also have a shameless face that ignores everything. This is how easy it is to do things. If you are too thin, then you can be a businessman. It is better to go home to farm, so as to save money and even lose out on your crotch pants.
It is precisely because of this that Zhao Chen said this. Anyway, you cannot believe everything about a businessman, especially when talking to another businessman. It is like a bragging person bragging in front of you. Regardless of whether he is really doing it or not, he will definitely show a respectful expression on the surface, and often feel disdainful in his heart.
"I didn't expect that President Zhao Chen's news was so fast. It's good. I've been feeling overwhelmed recently and don't want to hand over the company to other management for no reason. I'm not at ease with others. So after thinking about it, I wanted to sell the company. But I didn't seem to tell the idea to others."
Sadami Akita is old and is about sixty years old. Her thinking is no longer as good as the times. She is even more overworked by years of overwork. Sadami Akita seems very tired.
When Zhao Chen heard Sadaki Akita said this, he was a little surprised. He was secretly happy. He didn't expect that he would accidentally plant the willows and become a shady person. Who would have thought that he could guess what he was talking nonsense. As for Sadaki Akita's doubts, he naturally didn't say it. Could it be that he would say it was completely nonsense?
"I can't say this anymore. After all, it's a commercial secret, but I think President Akita won't blame him."
"It's true, but it's always uncomfortable if you have a traitor around you."
"Everyone is the same. Let's talk about the world club. Who can guarantee that the employees of the world club are not bribed by their opponents. In fact, everyone is the same. The salary of these ordinary employees is just that, and they will naturally take risks for the sake of profit. You and I know it clearly, why bother to investigate slowly."
"This is right, but President Zhao Chen, are you here this time trying to acquire Akita Bookstore, right?"
Sadami Akita nodded in agreement, but at the same time she also guessed Zhao Chen's purpose from the dialogue between the two sides. She was already past the age of talking nonsense with the other party and was also clear about her own weakness. She did not hide it, but explained everything she wanted to say.
"I can't hide it from President Akita. But I think President Akita is a wise man. Although the current form is still clear, it will be hard to say soon after."
What Zhao Chen is talking about is the merger of the three major clubs. Although many comic clubs are aggressively prosecuting the monopoly of the three major clubs, in the current form, the process of the merger of the three major clubs has not only not interrupted, but has a tendency to accelerate. In this way, as long as the three major clubs merge, it will be a giant in the industry. At that time, except for comic giants, it will be difficult to have the life of other comic clubs. And this is the strength of monopoly.
When a brand's fame reaches unparalleled in a country, the ones that can withstand are those who also stand at the top of the pyramid, but no matter how much they resist, it will gradually weaken over time. Just like the mobile, Liantong and major mobile card suppliers in later generations, the development of Mobile and Liantong is actually not much different at the beginning, but when Mobile becomes bigger, those suppliers will be wiped out at an extremely fast speed, while China Unicom can still withstand it. However, as time goes by, the gap between the two gradually widens, which leads to the widening of the gap between the two sides as time goes by, and in the end, Liantong becomes even more stagnant.
This is the gap in the grades of major comic clubs. The comic industry is one of the largest industries in the island country. It is because those who can become leading companies often have a considerable reputation in China. Just like the most powerful online companies in the mainland in later generations, you can not play their software or games, but you have always heard of them. When you want to play, most of the choices are one of them, and this is the level of fame to make decisions.
The higher the ranking, the greater the benefits, and even if the quality is slightly worse, it can be offset. If the three major societies really merge, it will overwhelm the world and Kotanshe, thus a situation. Similarly, the sales channels of the three major societies will also be superimposed. With more suppliers, their publications will naturally increase, and the placement of publications will be better. Once this happens, the major comic clubs will be the first to be affected. As time goes by, comic giants will also have a huge gap in fame between the two, and it will be much more difficult to offset this gap, even Zhao Chen’s world societies are no exception.
Therefore, Zhao Chen had the idea of acquiring other comic clubs to enhance his own scale. If he successfully acquired Akita Bookstore and Fangwen Club, even if the three major clubs were successfully merged, the gap between the world clubs would not be very big, and at least it would not be completely suppressed.
Although Akita Bookstore and Yoshimoto Club are only at the level of large comic clubs, if the two are added together, they can definitely compare with the previous Baiquan Club in terms of scale, and the degree to which the World Club can suppress Shuei Club, the gap between the two will naturally not be big.
"You are right. In fact, when I got the news of the merger of the three major clubs, I had the plan to sell it. When I was old, I no longer had the courage and arrogance I was when I was young, nor did I have the intrigue. But this is my decades of hard work. Friendship is due to friendship. President Zhao Chen wants to acquire Akita Bookstore, but it must be a good price."
Sadami Akita rubbed her forehead. Although she felt reluctant, the situation was better than others. She knew very well that it would be better to sell it as soon as possible. Otherwise, if she really waited until the three major clubs merged, it would not be Zhao Chen who came to her to discuss the acquisition, but if she wanted to sell it, no one would be willing to take over. Also, at that time, the price would naturally be lower. Instead of doing this, it would be better to make a decision earlier so as not to lose the waste of the bamboo basket.
"President Akita, you can rest assured about this. However, because your company is too large, I hope that President Akita can sort out a detailed company scale. Then we will negotiate. What do you think?" Zhao Chen thought about it. He came in a hurry, so he naturally did not prepare these things. Even if he was ready, he also needed to evaluate it. Otherwise, if he paid too much money, he would lose a lot.
"I will have someone prepare!"
Sadami Akita hesitated for a moment and finally agreed.
The two continued to chat for a while, both of them were imaginations about the future situation. Although Sadaki Akita's view is relatively conservative, there is still some common point between the two, that is, as long as the three major societies merge, the comics industry will face a trend of reshuffle.
This is an opportunity. But it is even more of a crisis. It is obvious that the crisis is far greater than the opportunity. When the three major clubs merge, other comic giants may take more or less necessary measures. Once it continues, the worst thing will undoubtedly be comic clubs like Akita Bookstore, which are the best cannon fodder.
As long as the visionary comic club president is probably thinking about how to protect his own ideas at this time. However, in the face of absolute strength, no matter how good the ideas are, there will be a possibility of failure. In this way, there are probably many comic club presidents who want to sell them.
After saying goodbye to Sadaki Akita, Zhao immediately went to the Yoshimitsu Club again. Compared with Akita Bookstore, the Yoshimitsu Club is undoubtedly smaller in scale. However, the atmosphere of this comic bookstore is far superior to that of Akita Bookstore. At least Zhao Chen feels so.
In addition, the future development of Fangwen Club is still very good. It is simply another reduced version of Baiquan Club. It is also the most famous Lily Comic Club. It has the reputation of professionalizing Lily for N years among comic fans.
However, to Zhao Chen's surprise, he thought that this acquisition would be relatively unstoppable at the beginning. After all, Fangwenshe's current development momentum is good, but unexpectedly, after Zhao Chen expressed his intentions, Fangwenshe's president Xiaoshou Fangchun began to be moved. He also had little confidence in the future, fearing that Fangwenshe would not like it after the merger of the three major societies.
This is not impossible. After all, Fangwenshe was the main competitor of Baiquanshe before. As long as Fangwenshe is killed, the proportion of girl comics occupied by the three major societies will increase significantly. This situation is really hard to say.
Zhao Chen would not let go of this unexpected joy. So in order to let Xiaoshou Fangchun sell Fangwen Club, he said some generous acquisition plans, of course, mainly the money issue.
Although it is undoubtedly cheaper to acquire the three major cooperatives after they merge, there will be no time to prepare at that time. There will be a period of adaptation after the merger. How could Zhao Chen use this difficult situation? Instead of doing so, it is better to spend more money.
After Zhao Chen returned to the Tianxia Society, he immediately started to form a professional acquisition team to analyze and understand the situation of the two associations, and then put forward appropriate acquisition intentions.
So it didn't take much time. Before the New Year, Zhao Chen finally spent a lot of money to successfully acquire Akita Bookstore and Fangwenshe.
The main publication of Akita Bookstore is "Weekly Youth Champion", a comic weekly magazine mainly composed of youth comics. It was founded in July 1969. Its current circulation is about 400,000 copies and is sold every Thursday, with a price of 240 yen per book. Compared with other weekly Youth Champion, "Weekly Youth Champion" has relatively loose restrictions on the style and expression methods of the comics it publishes.
The main publication of Fangwenshe is the Youth Comic Weekly "Weekly Comics Times", which is the first Youth Comics Weekly in the island country. Youth Comics is a comic that is deeply loved by young people as the main group. The comics that attract young people are undoubtedly the kind of comics that are a bit lustful. Among them is the most famous Lily Comics in Fangwenshe, which is the type of comic that often only has the heroine but not the male protagonist. This type of female characters is often more beautiful, such as loli, young women, and royal sisters, and other characters often have the purpose to attract young comic fans with different preferences.
Weekly comic times was founded in November 1956 and is released on Fridays. Each issue has sales of about 300,000 copies before the acquisition, which is already considered a very high for Girls Comics.
At present, the three major societies have not yet merged, and Tianxia Society has acquired Akita Bookstore and Yoshimitsu. This news is simply an earthquake-level for industry insiders. Because in this way, Tianxia Society has truly confirmed the title of the No. 1 comics club, both in terms of scale and total sales.
This also made the three major societies start to speed up the merger. They do not want the world societies, the biggest opponent, to always be on their heads, even if they pay a huge price.
Chapter completed!