"Next, let me talk about Haotian Advertising's business last year." Chen Houdao, "In 2008, the company took over a total of 66 cases.

Among them, there are 20 advertising businesses, 10 photos, 8 MV shootings, and 28 movie promotion and distribution businesses, with a total revenue of 52 million.

After removing costs and taxes, the net profit was 16.25 million, an increase of 19.62% year-on-year."

"Last year, Haotian Copyright spent a total of 27 million yuan to purchase copyright!" Xiaoying replied.

As film and television adaptations continue to succeed, although the concept of IP is not yet mature, the prices of games and other games with adaptation potential have increased significantly.

Moreover, in order to obtain copyright, Chen Hao directly spent 2.5 million US dollars on his new film, which was the largest expenditure.

"Let me talk about Qidian Chinese Internet Cafe. With the increase in salary and the expansion of other distribution channels such as publishing and comic adaptation, we have retained a large number of excellent writers.

However, the market share has declined. In addition to Shengda Literature, portals such as Xinlang and Sohu have also focused on online literature.

Last year, they launched their own online literature websites, which were a newborn calf, and seized a considerable market share.

Fortunately, Qidian defended their offensive and is still the dominant one in our family, followed by Shengda Literature, and many other new literary websites are eyeing each other.

In addition, Qidian won many honors last year.

At the 2008 Forbes Chinese Celebrity Celebrity Celebrity Celebrity Award.

At the same time, he won the award of "2008 Most Influential Enterprise in Copyright Industry".

In 2008, the Huaxia Copyright Association awarded the "Honorary Title of the Most Influential Enterprise in the China Copyright Industry".

And in December 2008, he won the 'Newcomer List of the Year' in 2008," said Wu Wenhui.

Chen Hao nodded when he heard this. Chen Hao didn't value the honor and other things very much, but the market share was the most important.

Chen Tianqiao's Shengda literature is not the focus. When there is a problem with his physical condition and he persists for this period of time, he will no longer have the intention to engage in online literature.

The biggest enemy of Kaidian’s future is BAT!

"Last year, the company selected the 10 most popular online books to publish, and sold a total of 1.5 million copies, with a net profit of 8.85 million yuan.

At the same time, 10 comics launched by Qidian Comics, including "Evil Feng Song" and "Shushan", have been enthusiastically sought after by fans. Although the comic website is still losing money for the time being, it has become the second most users in the country." Wu Wenhui said and looked at Chang Hongsong.

Obviously, the one with the most registered users in the country now must have acquired Hao You Yaoqi Animation Network, which has the Yaoqi!

"In 2009, the company will continue to expand in-depth distribution channels such as publishing and comic revision, and we have selected 10 copies.

They are "Infinite Terror", "Cunming Raid", "Star Change", "Zhang Sanfeng Travels in Another World", "Veterinary in Another World", "God Tomb", "Beauty of the Mountain", "Starring from Scratch", "Ghost Blows the Light" and "Qing Yu Nian"!" Wu Wenhui said.

Chang Hongsong smiled and asked, "Qidian Comics has opened ten more comics? Are there enough talents?"

After hearing this, Wu Wenhui laughed and said, "We already have a signing mechanism and have recruited many newcomers to join, so there is no big problem."

Chen Hao shook his head as he looked at the two of them. Wu Wenhui dug up Chang Hongsong's corner. Now the two animation websites are ranked first and second respectively, and the competition is fierce, so it is no wonder.

"At present, Sihai Haotian Cinema has its own 66 theaters, a total of 320 screens, and 90 screens of 25 theaters it has joined. Now Sihai Haotian Cinema has a total of 410 screens.

Both the number of theaters and screens are ranked first in the country.

Of course, Huaying has three theaters, Star Mei, Digital and Southern Shinkansen, with a total of 218 theaters, with a total of 558 screens, and is still the country's number one publisher.

The current Sihai Haotian Cinemas, the company holds a total of 73% of the shares, Huaying 5%, Magic Shadow 13%, and CGV9%!

In 2008, the company did not add any more cinemas, but focused all its attention on the improvement of 3D projection equipment.

The company bought a total of 66 sets of 3D projection equipment last year, and the installation and modification costs totaled RMB 72 million!

Although the cost is a little more, we can now say that Sihai Haotian Cinema is definitely the theater with the most 3D screens in the country, and it can give the audience a more exciting and real sensory experience." Chen Xiangang said.

Chen Hao knew that these 66 sets of 3D projection equipment were actually purchased from future 3D companies, each set of equipment worth US$150,000.

However, Chen Hao felt that these were not enough. The future 3D projection equipment of cinemas is basically standard for every big screen. Now only every cinema has a 3D large screen, which is far from enough.

Sihai Haotian Cinema also needs the crew to introduce 3D projection equipment.

"At the same time, the total box office of Sihai Haotian Cinema successfully exceeded 200 million in 2008, reaching 286 million yuan, doubled compared with last year, accounting for 6.65% of the total box office in the mainland for the whole year.

This is a achievement with 34 theaters nationwide.

From this we can also see that the box office of the Sihai Haotian Cinemas accounted for nearly 7%, so many Cinemas may have box offices of less than 50 million, and should still be in a loss.

Sihai Haotian Cinemas made a box office profit of RMB 148.72 million in 2008, plus income of RMB 9 million for snacks and beverages, pre-screening advertising, etc. Excluding basic expenses such as salary, training, and taxes, as well as 3D modification costs, the net profit was RMB 36.06 million!" Chen Xiangang said.

Chen Hao nodded and said, "It seems that the development of theaters is very fast, which means that the film market in the mainland is becoming more and more popular, which is a good phenomenon."

"Yes, the box office of theaters has more than doubled, almost reaching 300 million yuan, which is more than the total in previous years." Chen Xiangang said, "But this has also led our competitors to join forces."

"Oh? Is there something wrong?" Chen Hao frowned.

"In our base camp, Su Province, due to profit and scale issues, the fourth-ranked theater chain and the second-ranked theater chain merged to form Oriental Pictures.

Now seeing the scale, equipment, environment, management and other aspects of Sihai Haotian, it is a bit unstoppable.

The two of them are likely to join forces in the near future to form a new theater with 63 theaters and 133 large screens." Chen Xiangang said.

Chen Hao raised his eyebrows when he heard this. It’s not that the blue sea of ​​happiness is coming out!

"Just join forces, don't take it seriously for the time being." Chen Hao thought for a while, "You have two tasks this year, one is to continue the 3D screen transformation of theaters, and the other is to prepare to acquire Shenlong Cinema, a subsidiary of Poly."

"Acquiring Shenlong Cinema?" Chen Xiangang raised his eyebrows when he heard this.

Sihai Haotian Cinema has been rectified for a whole year and has not continued to expand, but its scale is already the largest in the country, so Chen Xiangang has no other ideas.

Unexpectedly, my boss actually wanted to continue to expand. Is he planning to directly exceed Huaying's distribution scale?

"Yes." Chen Hao said, "This work is already done. You can contact Yu Dong of Pauli Berner. As for the funds, I will contact you then."

"Okay, I will connect with Mr. Yu." Chen Xiangang nodded after hearing this.

He also heard about the conflict between Poly and Bernard. Now it seems that the two companies are really going to separate, but he didn't expect that their company would have to intervene and acquire Poly's Shenlong Cinema.

"Then let me talk about the Haotian special effects!" Chang Hongsong smiled, "In 2008, the company mainly participated in the production of "2012", "Painted Skin" and "Red Cliff". In these three projects, the company's total revenue was 86 million yuan.

At the same time, the company has launched three animated films, in addition to "Kung Fu Panda 2" with an investment of 90 million yuan and "Journey to the West: The Return of the Great Sage".

There is also a "Big Fish and Begonia" that has invested 20 million yuan!

In addition, the company is still recruiting people. Now the company has more than 800 employees, but the gap is still far from the world's top special effects studios.

Especially more than half of these 800 people still need training and learning, and they are still a long way from being truly independent." Chang Hongsong said.

Everyone couldn't help but be amazed when they heard this. There were more than 800 employees in Haotian Special Effects, which was too many.

However, a movie "Kung Fu Panda" directly won the global box office championship in Chinese movies, and generated more than 1 billion yuan. Even if you make money, Chen Hao would probably not stop him.

Judging from this posture, Haotian special effects seem to be constantly recruiting people, but now the number of people in Haotian Holdings has exceeded 1,200, and this four-story building is probably about to be unable to squeeze out.

The key is that there is such a big gap outside and it is really helpless to not allow building buildings.

Chang Hongsong continued, "The company's main task in 2009 is to produce new films by Mr. Chen and Xu Ke. As for the animated films that are not to be released for the time being, "The Master of Training the Dragon" should meet you next year.

I would also like to say that Hao Youyou Yaoqi has now more than 8 million registered users, and it is still the animation website with the most registered users in the mainland!”

"After selling the Happy Female Voice brand to Xiangnan TV, Haotian Production did not produce new variety shows for the whole year in 2008, but went to South Korea to produce the reality show "Birth of the Family" with MSE.

Through cooperation with South Korea, we have benefited a lot and learned a lot of experience in program production, especially the production of reality shows, which has allowed us to learn a lot.

This year we will continue to cooperate with MSE to produce new variety shows. The specific time to launch variety shows in China is to be determined." Long Danny said.

"Latest Happy Mahua created and performed the new drama "Latest Happy Mahua 2008·No one is allowed to laugh", "French dinner for two people", "Axiang" and "Sweet and Salty".

Last year, the company joined new actors such as Mary and Wei Xiang, with a total of 120 performances and a revenue of 1.2 million yuan." Zhang Chen said.

"This year, in addition to continuing to create new dramas and tours, we are planning to continue to explore new markets. We are preparing to enter the Jinling, Magic City and Pengcheng markets." Zhang Chen said.

"How much does it cost to buy land in three cities to build your own or renovate the theater?" Chen Hao asked.

Zhang Chen hesitated for a while and said, "According to the investigation we conducted, it should be at least 15 million!"

"Okay, then it's 15 million!" Chen Hao nodded directly, "But you must buy the land no matter what, you can make your own land anyway."

"Don't worry, Mr. Chen!" Zhang Chen promised after hearing this.

"Haotian Music released three albums in 2008, namely Li Yuchun's "My", Sister He's "Only Not Angel", and Jane Jane's "UPDATE*JANE".

Among them, the physical album of "My" sold 620,000, and the digital album reached 1.02 million.

Jane Jane's "UPDATE*JANE" has physical sales of 310,000 copies, and digital sales of 750,000 copies.

Sister He's "It's Clearly Not Angel", with 220,000 physical pictures and 410,000 numbers.

In 2008, the company sold a total of 1.15 million albums, with physical revenue of RMB 40.25 million, digital revenue of RMB 21.8 million, and tax revenue. The company's net profit in 2008 was 32.2 million." Huo Shaowen said.

Haotian Music's physical sales dropped by 700,000 copies in 2008 and 2007, which is still the case of Li Yuchun, an idol singer with a high popularity and amazing sales!

Now, Jay Chou is probably the only one who can sell albums sold in the mainland for millions of yuan. Other singers who can sell 300,000 yuan should be considered a big sell.

And over time, the physical sales of albums will only get lower and lower.

Fortunately, the sales of digital albums performed well, with revenue exceeding 20 million, and there is great potential in the future!

"In 2009, the company is preparing to release three albums, namely Zhang Hanyun's "I'm Not a Replica", Zhang Jie's "Love Me Again", and Xue's previous "Love You Deeply".

This year, the company focused on digital albums and strives to create new glory." Huo Shaowen said.

Chen Hao nodded when he heard this. The future physical albums can no longer be sold. Perhaps they can only be used for limited sales and for collecting them by iron fans.

Digital music is the future!
To be continued...