Chapter 37 Cooperation with the Platform (Part 2)
Of course Li Xianyun is just a joke.
Under normal circumstances, such films with an investment of one million may not be able to fully B level, but giving Li Xianyun face, it should be fine to have all B level.
But Class A?
Haha, the rules are not so broken.
Zheng Xia looked at Li Xianyun speechlessly.
Li Xianyun laughed: "I'm having fun with you, why are you anxious?"
Zheng Xia smiled bitterly: "You are the big boss now. Your big boss teases me. I am scared in my little person."
"Get out, it's all brothers who say this nonsense. I'm just a dish in front of your boss, and I'm not even a big deal in front of your boss's boss."
The backstage of Boss Xunjie is the largest Internet company in China, Super Tencent. The Chinese website where Li Xianyun served in that year was also theirs. A platform as large as Xunjie is just a holding company under Tencent.
Li Xianyun came out to start a business and went around, but he could not escape the magic claws of Tencent.
Wherever you go, you will be the life of working for Goose.
As he was making jokes, Li Xianyun came over and said, "To be honest, it's enough to protect a B in other movies. It doesn't matter if I deserve the A-level movie. There are three more movies I think you can pick and give an A."
"Which movie?" Zheng Xia asked.
Li Xianyun opened the notebook and it was Dong Zixin's campus love and the two pieces of Cao Hongyue and Xu Han.
Zheng Xia quickly went forward and read it, saying, "These two movies are reasonable, but after all, the investment is small and the cost is insufficient. I will tell the boss that it is almost the same to evaluate one. There is no special effect on this campus love, so let it go."
According to Zheng Xia's meaning, he chose one of the films of Xu Han and Cao Hongyue.
But Li Xianyun pointed to Dong Zixin's campus romance film: "I hope it is this one more."
"This movie?" Zheng Xia was puzzled.
Li Xianyun answered very seriously: "This is a good movie. A real good movie is not about special effects, not about investment, or whether you have any intention. I only gave the director one million cash to this movie. She organized a group of students to shoot it. From any aspect, they are all very immature, but they are definitely a good movie. Look, now, I don't have that state. This kind of movie needs to be watched carefully. You go back and watch it slowly at home, and then reply to me after watching it."
Hearing that he was so serious, Zheng Xia also said seriously: "Okay, remember what you said. That's the matter of cooperation..."
"Okay, I'm going to shoot the Super English series soon, you know this."
"Well, but not your director."
"I am the director of the Fifteenth film. I have planned all of them from the beginning. Don't worry, I won't let you down. I will continue to shoot later and set up a cooperation plan. I want a discount. One A is not enough. In addition, these Fifteenth films cannot give you shares, mainly with Lan Yuan, you know."
Zheng Xia understood that Li Xianyun made 150 million yuan from Lan Yuan and then transferred it back to Lan Yuan, so it was not easy to calculate based on the share ratio, so the Chaoying series would not need to take shares, so it would be better to talk about Chaoying after it.
He thought for a while and said, "If there is no problem with the investment in subsequent films, it will be based on the actual proportion and you can just read the script and recognize it. The key is still the share of publicity and distribution?"
Li Xianyun smiled and nodded.
Yes, the investment is calculated based on the discount ratio, and the key is the issue of promotion and commission.
Fifteen percent is too high.
After all, platform promotion and promotion are different from theater promotion and promotion. The cost is much lower, so there is room for bargaining.
"The films you directed are 8%." Zheng Xia said.
Eight percent of the promotion and distribution share is already a top-line treatment.
Li Xianyun is a newcomer in theaters, and the only theater that he produced has not yet been launched, but in the field of Internet, he is already a great man.
But Li Xianyun was not satisfied.
Because this is a standard contract, you should know that what the platform wants is cooperation, and they are not satisfied with 8% but have to add additional investment. But in this way, Li Xianyun feels it is not worth it.
You didn't give me more discounts than other top-tier directors, why did I ask you to inject additional funds?
Now, the special effects cost of Li Xianyun's films is astonishingly low, which is basically recognized. Although he shouted, "Oh, our special effects are so expensive, and each one loses money, who believes it?"
Have you lost to such a big company?
Ghost City Film and Television has begun to promote it outside. Small businesses may not have heard of it yet. How can the three major platforms not know about it?
So Li Xianyun frowned, and Zheng Xia saw Feimao knowing the elegance and smiled and said, "The films directed by other people under your company are calculated at 12%, but the specific choice is to be taken at that time. We will participate in your films in the future, and we will sign long-term cooperation contracts."
“Where is the promotion intensity?”
"Except for what should be, the others are based on the standards."
"Add a few more."
"Damn, you didn't even ask what to add. Don't always think that platform promotion resources are not expensive. There are so many people in the company, and there are only a few promotion pages. If you give them, you can't give them to others."
This is because the cost is low, but it is actually because the cost is fixed. After sharing, every recommended position is still money.
Zheng Xiayi said: "I have to report to the boss just that."
Li Xianyun said: "Not counting promotion, I can only make up twenty points, and I also need resources to convert them."
Zheng Xia is going to stare at you. I’m giving you such a big discount, but you still want to cheat resources?
Li Xianyun quickly said: "My resources are not cheated, and you can choose clearly. If you say it is in place, it will definitely be in place."
After hearing what he said, Zheng Xia understood.
He looked at Li Xianyun and suddenly smiled: "It's rare that such a affordable businessman is now. But I don't recommend doing this. I would rather have a higher proportion. If you are a little bit sluggish, no one cares about it."
"But my return on investment ratio will be reduced, which is not good for my reputation." Li Xianyun replied.
He smiled and said, "I may not be able to make hits in my life, and I may never become a world-renowned director, but I must be the most profitable director. My return on investment cannot be less than five times."
Hold!
Is this the fucking awesome director OK?
Five times the return?
If you do a theater chain, it would be equivalent to investing 300 million yuan in films to ensure a box office of 4 billion yuan.
Save!
The key is the word "guarantee"!
Who can protect this?
Of course, NetDa is different from theaters. NetDa has received a return of 100 times in history.
Taoist priest* mountain.
That year, the Dream Company spent less than 300,000 yuan to produce this online movie, and earned nearly 30 million yuan.
But that was the luck. At that time, the Internet was just starting out and the platform promoted it. The famous director Chen happened to release another Taoist priest film. The Taoist company borrowed this Dongfeng to get the reward and became the number one Internet company at that time. It was impossible for normal situation.
Five times the return? It would be awesome for a director to give twice the return each time.
For film and television companies, hits are important, but low risks, high output and stable returns are more meaningful!
Li Xianyun's stable five-fold return is simply a fantasy, and only Boss Cameron can do it in the world.
What Li Xianyun said now made Zheng Xia speechless.
After thinking about it, Zheng Xia nodded: "I'll go and react to the boss."
Ten minutes later, Zheng Xia came back.
A strange expression.
He said: "Boss asked you, are your company planning to raise funds?"
Chapter completed!