Chapter 39 Singles' Day Shopping Spree(1/2)
The night before Singles' Day, there was a boys' dormitory in a university in the university town.
"Hey, brother, tomorrow on Singles' Day, let's call the boys at work and go to the girls' dormitory to call the building!" A boy put his arm on his roommate's shoulder and said excitedly.
"Call for a ball." The roommate despised, "It's strange if someone pays attention to you."
"How could it not be?" The man was very dissatisfied. "Didn't the senior brother say that before? This is our school's Singles' Day repertoire, and the dormitory manager will not care about it."
The roommate shook his head and sighed: "Auntie doesn't care, but there must be someone in the girls' dormitory."
"What does it mean? Why is there no one in the girls' dormitory?" the man asked in confusion. After a while, he suddenly opened his eyes wide. "No way? Are all the girls in our class having boyfriends? It's just Singles' Day?"
"..." The roommate's mouth twitched, "No, but it's more exciting than having a boyfriend."
!!! The man looked shocked, "Can't he... have two boyfriends?"
The roommate couldn't bear it anymore and grabbed his head and pressed it to his computer screen: "They probably will go to the commercial area to go shopping tomorrow."
The man: "..."
His eyes dripped to the computer, and he saw that the interface of the Zhugao Alliance was opened on the screen. At this time, posts with the same keywords were floating on the screen.
Title: Have you seen the promotion of the commercial district? 50% off promotion for Singles’ Day commercial district?!!!
Title: What about the discount for autumn and winter supplies? I happened to want to buy winter quilts and down these days, but it was too expensive and I haven’t bought it yet! If it’s 50% off, I’ll buy it!
Title: We are all single in the dormitory. We originally made an appointment to have dinner together tomorrow, but now we have changed to go shopping together...
Title: There is nothing that cannot be solved by buying and buying. If there is, the discount is not low enough!
Title: Inhumane!! Now even Singles' Day is going to be used for promotion????
Title: Very good. I’m in my senior year. I used to be very eye-catching on Singles’ Day. This year, everyone is concerned about the discounts in the commercial district, and no one noticed that I am an old single!
Title: Summary of discount product information for Singles’ Day commercial area!
Title: Get discount coupons with your school card! Let’s see what discounts you can get with your school card!
Title: Summary of group buying product links: Leave registration information in the relevant links, and the group is full of people.
The guy was obviously shocked by the pages of posts, with his face full of:????
The roommate knocked his head in a desperate situation: "I'm still calling the building, and you don't look at the class group. The girls in our class are now discussing what to buy tomorrow. Who still remembers what Singles' Day is?"
The guy: "No... the commercial area is too much, and you won't miss Singles' Day, and you'll have the lowest discount for the whole year? Someone can believe this kind of nonsense?"
The roommate said "Haha" twice: "I didn't believe it at first, but..."
He clicked on the search bar and searched for a post: "Look at this."
Title: Big news! The commercial district promises: If you find that a merchant has a lower price than Singles' Day within half a year, you can use a small ticket to refund the difference!!
Brother:!!!
Brother: "There is still such a thing!"
The roommate spread his hands: "It's just that, so give up and spend this lonely Singles' Day with peace of mind."
"What a loneliness!" The guy suddenly jumped up, grabbed his roommate's mouse and clicked on a new post, "The classic x brand sneakers are 50% off, and you can also get a care! What kind of bullshit, who has loved and who has gone through it, let's buy shoes!!!"
Roommate: “…???”
You deserve to be single!
Meanwhile, girls dormitory.
"Ahhhh, I'm so angry. The pair of shoes I just bought, I just saw the link on the forum. It's 50 yuan cheaper on Singles' Day!"
"Forget it, there's nothing you can do about this, why don't you look at other offers!"
"Da Fei, do you remember the quilt you wanted to buy in the East District store but thought it was too expensive? I saw that store started a group purchase. The quilt with an original price of 300 yuan can be purchased for only 200 yuan on Singles' Day. However, if you have to register for more than 50 people, please go and register quickly. I'll send you the link."
"Ao--really?" the girl who called Dafei shouted excitedly, "I'll sign up right away!"
"You read this post. The store where Jiang Qiuqiu works also has activities - any purchase of more than 200 yuan in the commercial area on Singles' Day can be obtained from their store with a small receipt."
Dafei: "Ah, then, wouldn't I be able to get a lipstick after buying a quilt?"
"Yes, but it's only the top 300, you have to hurry up."
Another roommate heard the conversation and said, "I rarely hear this brand of Xueshan. Does the lipstick look good? It feels like a sales routine..."
Before he finished speaking, the roommate in front interrupted her: "It looks good. Jiang Qiuqiu has sent a Xueshan lipstick test patch. Those colors look good. If I can't get it, I'm willing to spend money to buy one myself!"
"Ah? She posted a new post? There are too many posts on Singles' Day events these two days, and I haven't noticed it. I'll go and have a look now."
...
Similar conversations can be seen everywhere in student dormitories of major universities in the university town.
Singles' Day has been popular among colleges and universities for a while. Every year on this day, there must be boys crying and howling everywhere in the school. It is an indispensable preservation project to go downstairs of the girls' dormitory to shout at the bottom of the girls' dormitory at night.
However, this year, due to the sudden promotion in the commercial area in Zhuchuan University Town, all the students' attention was diverted.
It was really that this Singles' Day shopping carnival was done too well, and the early publicity was also very good, which completely captured the students' psychology and started to talk about the entire university town almost overnight. Even other universities outside the university town received news that they would go to the university town to experience the festive atmosphere on Singles' Day.
This event was naturally planned by Jiang Qiuqiu.
Guan Jie's wail reminded Jiang Qiuqiu that there was still one year before the birth of the "Double Eleven" online shopping festival, but they might try to make a small, own celebration for students of the Zhugao League in the commercial area of the university town.
According to Jiang Qiuqiu's understanding of business district merchants, this idea is completely possible to be adopted, because college town merchants are different from merchants in other places. They have to face more than a month of winter vacation every year, so the inventory pressure on merchants is greater. If they use cleaning up the backlog of goods as a breakthrough, it will be easy to impress them.
However, this idea was finally adopted and implemented by merchants, and it was the result of efforts from multiple parties.
One of them is Aunt Chen. Aunt Chen has been unable to open for a while due to the upgrade of the store recently. On the one hand, the store has been suppressed and on the other hand, she is also worried about the loss of customers. After hearing Jiang Qiuqiu's proposal, she immediately realized that this is a good way to gather popularity. She can clear out some of the backlog of goods and also advertise their new store in advance.
As a local demolition household, Aunt Chen is a member of the commercial district management committee and is very familiar with the owners of the commercial district, so she immediately went to the management committee to discuss that the members of the management committee all live by collecting shops and renting. Naturally, she hopes that the popularity of the commercial district will be as good as possible. After listening to Aunt Chen’s proposal, they all expressed their support.
With the support of the Management Committee, it will be much easier to implement it to the merchants.
When the merchant heard that he wanted to sell a discount, he was not willing to do so, but as Jiang Qiuqiu expected, after learning that the main force of the promotion would be placed on the backlog of goods in their inventory, everyone immediately loosened.
The backlog of goods is a big concern for merchants. In the past, not to mention selling, sometimes they had to spend money to deal with it. If they could use this Singles' Day event to sell it at a low price, even if they make less money or even lose a little, it would be much more cost-effective than spending money to deal with it. Moreover, it could also bring popularity and drive the sales of other products.
The second person who promoted this was Yang Xin. Yang Xin lost the internal strife in the company and held her breath. After hearing the activity proposed by Jiang Qiuqiu, she quickly realized that this might be an opportunity for her.
To this end, she not only sponsored a large number of products to her association in accordance with the original agreement, but also encouraged the company to cooperate with Aunt Chen’s store. On Singles’ Day, she used Aunt Chen’s store as a base to conduct a limited-time promotion event, and on this grounds, she sponsored a batch of promotional materials for this event. This is also one of the reasons why the promotion of the event was launched.
Others include the Her Association and the Ocean Arts Association to help build momentum. These two associations have many members and are girls who are naturally passionate about shopping, which has played a very positive role in promoting this matter.
However, what Jiang Qiuqiu unexpectedly was that the person who played the most important role in this matter was Zheng Xu.
According to her plan, this Singles' Day event was spontaneously participated by merchants, and the merchants' promotion and the materials they invested were also borne by each other. When they were responsible for their own profits and losses, many merchants naturally worried that if the results were not good, they would inevitably look shabby in the preparation of promotional materials.
Therefore, how to use the smallest investment to achieve the greatest publicity effect has become an urgent problem for them.
In order to solve this problem, Jiang Qiuqiu was so busy that he almost got bald. He also posted a message: The first bald man in 2008 came earlier than in previous years...
As soon as she sent it out, she received a message from Zheng Xu: [Bald?]
Jiang Qiuqiu: [You discovered it too fast?]
Zheng Xu: [Just online.]
Jiang Qiuqiu:【Not that, it’s too bald qaq】
Zheng Xu: [Is it the sequelae of concussion?]
Zheng Xu: [I will accompany you to the hospital for examination?]
Jiang Qiuqiu:【…】
Jiang Qiuqiu: [I thank you, this is an adjective]
Jiang Qiuqiu: [Even if I am bald, I will not be bald in 2008!]
The teenagers in 2008 were not troubled by the problem of baldness. Zheng Xu obviously didn't understand this description very much, so he replied with an ellipsis after a while.
Zheng Xu: [What's wrong?]
Jiang Qiuqiu did not hide it, and told him about the preparations for Singles' Day activities in the commercial area. He didn't expect that after listening to it, Zheng Xu only thought for a moment and replied: [I'll help you solve it.]
Jiang Qiuqiu was stunned for a moment: [What to solve?]
Zheng Xu: [Problem]
Jiang Qiuqiu:【…】
The straight male senior brother's speaking skills are really impeccable.
But soon, Jiang Qiuqiu knew what Zheng Xu had solved.
The next morning, Zheng Xu sent her a message: [The cost problem of Singles' Day activities has been solved.]
Jiang Qiuqiu was sleeping in, but when he saw the information, he woke up and quickly replied: [Senior Brother, I know you are very rich, but this matter cannot cost you money.]
Zheng Xu: [...not me.]
Jiang Qiuqiu: [Ah? Which local tycoon did you cheat?]
Zheng Xu only replied after a while, and he was a little helpless: [It's not a pitfall.]
Zheng Xu: [It was the developer who bought the land in the East District.]
Jiang Qiuqiu:!!!
To be continued...