Looking at Jon's expectant eyes, Zhou Shaoming laughed unconsciously.

"You are right. Our target consumer group loves sports and parties. Sports require a certain amount of talent, but bar parties are places that any young person can go and want to go! I decided,

Just use bar parties for publicity! I want to set off a round of bar party carnival across the United States like "Spring of the Cowherd"! Although I can't get as good a publicity effect without spending a penny as "The Spring of the Cowherd", but it's still the same

Use the least amount of money to achieve the greatest effect!" Zhou Shaoming put down his wine glass, snapped his fingers, and said unhurriedly.

"Then tell me quickly! It's already whetted my appetite!" Jon geared up excitedly. He thought about it for a long time, but he didn't expect the bar party to have anything to do with "Resident Evil". He could only watch eagerly.

I looked at Zhou Shaoming, hoping that he could give me a satisfactory answer.

"National Bar Theme Month, Zombie Night! In all cities, only one bar can be officially authorized by us. Of course, it must be the largest and most famous bar. We will provide bonuses and let all bargoers dress up themselves.

Carnival as a zombie, the person with the best performance and the most zombie-like appearance can play the final boss in "Resident Evil" in my movie and directly enter the entertainment industry! The salary is one million US dollars!" Zhou Shaoming smiled slightly and threw

Come up with your own ideas.

That is, the draft!

Auditioning for a leading role is full of temptation for any young person who dreams of becoming a star. It is full of opportunities to rise to the top and become famous in one fell swoop. But even in 2000, there was no stage at all that could allow ordinary young people to

People have such opportunities.

In Hollywood in 2000, no one had to work hard in the film industry for many years before breaking into the world. The high salary of one million US dollars would make people break their heads and sharpen their heads to try to squeeze in.

In the real world, it was not until 2001 that talent shows first became popular in the UK. Before that, before British TV launched the originating talent show "Pop Idol", no one had seen the huge power of this talent show.

Jon looked at Zhou Shaoming dumbfounded. This unique idea made his brain freeze for a moment.

"Fortunately, the salary this guy said was not 10 million US dollars." Jon finally came to his senses. He recalled that Director Smith Zhou, who regarded money as dirt, once offered two million dollars to the cleaning lady at the first glance.

The film was paid in US dollars, and I wiped the cold sweat from my head with lingering fear.

Fortunately, this week Shaoming also figured out the salary situation in the American film industry. Although one million US dollars is not a lot, it can still be accepted by Lionsgate Pictures.

"So...so the promotion will start before the filming of the movie starts?" Jon calmed down and thought of the key point.

"Yes, who stipulates that the film must be promoted after filming? My publicity plan includes four parts: before filming, during filming, before release, and during release. The focus is on the audition before filming and embellishment during filming. In this regard, you are better than

I'm good at it. Before it was released, I concentrated my efforts on a large-scale bombing on the Internet, TV, and newspapers! The total publicity cost is estimated to be about 40 million US dollars!" Zhou Shaoming lay comfortably on the sofa and said slowly.

"Add the US$60 million for filming costs. That's US$100 million!" Jon's face turned pale, and the huge expenditure of US$100 million made him a little dizzy.

"Don't worry! You can make it back! If Frank feels unsure, he can call on movie giants like Paramount, 20th Century Fox, or Warner Bros." Zhou Shaoming said something else, if Lionsgate dare not invest

, he could have found another company with deep pockets.

You have to know how many film companies out there are eager to woo director Smith Zhou. They are all waving their checkbooks and making various promises, hoping that Zhou Shaoming will immediately leave Lionsgate, a small film company, and join their own company.

It's just that Zhou Shaoming has always missed his old friendship. He is not a person who forgets his roots and forgets his roots. Lionsgate Pictures helped him when he was in the most difficult time. He also wanted Lionsgate Pictures to develop in order to repay these many hardships.

kindness.

But if Lionsgate doesn’t believe in itself and is unwilling to invest, now with its well-known phenomenon-level brand, it doesn’t have to worry about having no funds to invest.

"Let me make a call with the boss. He has to make the decision on such a big matter." Qiao Si ignored the sweat on his face and ran over, picked up the phone and made a call.

Zhou Shaoming was leaning on the sofa, thinking constantly in his mind, trying to make his plan more complete and perfect.

Wait, was it just a casting call at a bar? Just an ordinary audition for movie actors?

No, no, no, it can't be that simple. This promotion, not to mention surpassing "Springtime of the Cowherd", must reach a new height among the target consumer groups of his movie, one that will once again shock young people across the United States.

, exploded again, and set the trend again!

At this time, American TV stations were talking about the puzzle program "Who Wants to Be a Millionaire". In this program, as long as you answer 15 strange questions correctly in a row, you can win 1 million US dollars. In 1999 and 2000

In 2006, ABC TV station relied on this program to reach an average of 29 million viewers every night, setting a record for the highest ratings of any television program in American history.

ABC claimed that the program was the most profitable TV program in its history, with total revenue of US$1 billion! However, ABC relied too much on this program and invested a lot of manpower and material resources instead of focusing on developing new program formats. In 2002, ABC

The program was broadcast for four hours every week, and eventually the audience became tired of watching it and lost their appetite. ABC's ratings also dropped to fourth place, and in the same year it suffered a financial loss of US$360 million.

Subsequently, in 2000, CBS's "Survivor" set a new high in ratings for a summer program in the United States. It not only defeated ABC's "Who Wants to Be a Millionaire" but also set a new record for CBS in this time period in 13 years.

ratings record. Since then, the craze of reality shows has quickly swept across the world, becoming the most popular program format.

But Zhou Shaoming's idea is to take the reality show to a higher level and reach the top directly!

Well, if there are 50 contestants in the United States who break out from their respective cities, then these 50 people will be trained intensively and turned into a reality show on live television. Then they will continue to compete and be eliminated, and finally they will be shown on television through the audience of the United States.

Isn’t it fun to vote to determine the real leading actor, giving him huge fame and a reward of up to 1 million US dollars?

It’s not just fun. In the original time and space, talent shows were so popular on TV that the whole world and even every country were crazy about reality shows. They each launched their own country’s reality show and it became popular all the time.

For more than ten years, there has been no stopping at all.

The resulting money and publicity effects are enough to drive any normal person crazy.

Yes, I am already a great director and have proven myself on the screen, and I will continue to focus on making movies, but wouldn’t it be fun to have some little fun on the way to success?

Zhou Shaoming sat upright excitedly and considered all the details carefully.

First of all, there is a bar party audition. This investment is very small, but the publicity effect will be great. Every city will focus on the bar. Those teenagers with extremely boiling hormones will love this "zombie night" to death.

of.

Then, taking advantage of the effect and east wind caused by the audition, we selected a TV station that covers the United States and is good at variety shows, and cooperated with it to bring the entire final casting process to every household, one after another.

Duel and PK will make the whole United States crazy and excited!

The money that came from this and the publicity for "Resident Evil" were overwhelming!

Just imagine, which movie can appear on viewers' TVs all day and all night without spending too much money, and grab the audience's eager hearts and constantly remind them to remember to watch this movie?

"Wow, this is such a good idea!" Zhou Shaoming waved his fist excitedly, and then took charge of the matter himself.

Before Jon could finish calling Frank, Zhou Shaoming stood up calmly and said: "I'll go find Industrial Light & Magic and Rick Baker first!"

Then he ran out without looking back.

Of course, I have to put the matter of the draft aside for a while. My main goal is still to work on the movie. I can only do this interesting thing after I have arranged the "Resident Evil" affairs properly.

Time waits for no one, and it is impossible for Zhou Shaoming to catch up with the summer movie, which has the highest box office. He plans to grab a piece of the Christmas movie. Although most Christmas movies are heart-warming movies, suitable for the whole family to watch together, Zhou Shaoming does not care. He

With this confidence, the "Resident Evil" filmed by me will definitely beat other movies and grab the largest share.

Therefore, no more time can be wasted.

After waiting for a long time, the well-dressed Vivian came up to her with a smile. Before she could speak urgently, Zhou Shaoming hurried out with his head lowered, without even looking at her. This dumbfounded beauty let Amy aside.

Li laughed until her stomach hurt.

Industrial Light and Magic is strangely not located in Los Angeles, where there are many movie studios, but is located under the Golden Gate Bridge in San Francisco. Perhaps it is because of its strong strength and respected reputation in the film industry that it does not care about this at all.

The scenery here is very pleasant. The Golden Gate Bridge looks strange and majestic in the sun. When Zhou Shaoming, who is tired of travel, rushed here, what caught his eyes was the huge signboard Industrial Light and Magic, and above the row of huge letters, its logo,

It's a light bulb, and the light doesn't radiate upward, but downward.

This may also have another layer of consciousness. The light bulb looks for the watch to find a solution to the problem, and the halo represents the human mind. When combined, it creates a solution to the problem. It is also the result of Industrial Light and Magic based on its strong talent and technological advantages.

Declaring his firm confidence in "creating the impossible" in the film industry...)
Chapter completed!