Chapter 395 Go to China to promote - the first stop, the ancient city of Xi'an!
Chapter 395 The first stop for publicity in China, the ancient city of Xi’an!
"The Incredible Hulk" has been released for nearly a month, and within this month, "The Incredible Hulk" has achieved very good results. The North American box office has exceeded 600 million. The final North American box office performance should be fixed at 6.3
Looks like 100 million.
Globally, this visual blockbuster has also achieved good results.
Especially in the Chinese film market, it unexpectedly achieved very good box office results.
Jon was surprised and later sincerely apologized to Zhou Shaoming.
But Zhou Shaoming himself had other plans.
In September, "The Incredible Hulk" was released in China, which has brought movie fans a visual shock that they have never experienced before. There is no doubt that the movie produced by Supernova must have some fans in China.
Striking while the iron is hot, Zhou Shaoming thought it was time to take his work "The Fuse" to China to promote it.
If the movie "The Incredible Hulk" only lets the audience know that Supernova can produce such a high-level entertainment company.
So, what Zhou Shaoming wants is to use the movie "The Fuse" to make Chinese audiences fully recognize the strength of Supernova Entertainment Film and Television Company and earn brand and reputation in mainland China.
Can Zhou Shaoming's ambition to be recognized in the Chinese film market in a short period of time really be realized?
There are advantages, at least compared to other big-name Hollywood directors, Zhou Shaoming is Chinese, which is a great advantage.
But there are also disadvantages, that is, the style of Hollywood blockbusters may not be well accepted by Chinese audiences in a short period of time.
But no matter what, Zhou Shaoming is willing to accept the challenge and win an opportunity for the long-term development of Supernova Company.
When they learned that Zhou Shaoming wanted to go to China for promotion now, other people in the company were a little different, especially Jon, who was still worried. In the office, Jon said: "Zhou. Although "The Hulk" is indeed in
The Chinese film market has achieved quite good box office results, but compared to the North American market, we are still losing. Now, you are spending huge sums of money to go to China to promote "The Fuse". Isn't it a bit too much?"
Zhou Shaoming looked at Qiaoen's expression at this time and smiled.
After objecting to "The Incredible Hulk" going to China for promotion last time and causing certain losses to the company, Jon apologized. But he became more and more concerned about Supernova Entertainment focusing on the Chinese market.
Zhou Shaoming said: ""The Fuse" is originally a Hong Kong-style police film. If it doesn't go to China to promote it, how can it be worthy of the Chinese audience?"
Jon looked at the confident Zhou Shaoming and said, "I know this, but 80 million in publicity expenses don't need such extravagance."
Zhou Shaoming laughed and said: "How can there be returns without investment? Don't you still believe me?"
Jon said helplessly: "When did I stop believing you, but I am still very uneasy. I don't know if the movie "The Fuse" can earn back our huge investment in the Chinese market? The investment in this movie is really
It’s huge, not to mention other things. Just talking about the leading actors will cost a lot of money, and we also have to include the martial arts director, special effects department, etc.”
Jon said and prayed: "Just don't lose. Just don't lose."
Zhou Shaoming shook his head helplessly and said, "It seems you still have no confidence in me."
Jon opened his eyes and quickly explained: "No, how could the movie you made not have box office? But I'm still a little worried."
Zhou Shaoming patted Qiaoen next to him and said, "We will definitely find out in the future. Please prepare in the past few days and submit a plan to me."
Zhou Shaoming believed in his own vision, and his heart was full of expectations, looking forward to what kind of sensation the movie "The Fuse" would cause in the Chinese market.
At this time, Jon, who heard Zhou Shaoming's instructions, couldn't help but put down his glasses and said to Zhou Shaoming: "Don't worry, I will take care of this."
On September 1st, one month before the global release of "The Fuse", the post-production of "The Fuse" was almost completed. Zhou Shaoming and the crew of "The Fuse" began to vigorously promote "The Fuse" in China.
movie.
Zhou Shaoming's every move attracted enthusiastic attention from the media. When Zhou Shaoming first arrived in the ancient Chinese city of Xi'an, many media began to report on it.
"This time, I really think Smith has lost his mind. When "The Fuse" is about to be released globally, he abandoned the important battlefield of North America and went to the Chinese market, which has no box office results at all. We don't need to look forward to "The Fuse"
"No matter how it goes, its box office performance is destined to end disastrously." Kevin Clark, USA Today
"Smith once again did the unimaginable this week, and his failure has become a certainty, beyond any doubt." Kevin Reed, Los Angeles Times
"It is something that is beyond the expectations of people all over the world. Looking at Hollywood blockbusters, who would pay too much attention to the Chinese film market? But Smith Zhou went against the current. While he was worried about the box office performance of "The Fuse", he would more or less
There is some expectation, after all, Smith Zhou’s talent is there.” Mike Reed, Chicago Daily
During this trip to China, Kristina stayed with Zhou Shaoming, because everything in the company was now on track and she could just leave it to Jon, who happened to be accompanying Zhou Shaoming.
Seeing these boring reports, Christina was very angry and said, "I hate it. What these people say is so irritating."
Zhou Shaoming looked at Kristina's glowing face, which was so beautiful when she was angry. He couldn't help but touch her face and said: "Why get angry about those boring things and ruin your body? Look at you like this
They are no longer beautiful."
Zhou Shaoming doesn't care at all what these media say? Because these media can't see the big picture at all. Besides, "The Fuse" has repeatedly made headlines in North America since the filming started. At this time, Zhou Shaoming still needs to spend a lot of time to film in North America.
Doing publicity?
Just a few days after the filming of "The Fuse", the poisoning incident of an extra in the play occurred. Although it was a few months ago, when "The Fuse" confirmed the exact time for its global release.
These things that happened in "The Fuse" were brought to the media again, undoubtedly to promote "The Fuse" in North America.
In addition, after Zhou Shaoming finished filming "The Fuse", he staged a battle to chase the thief on the road. This made people's eyes shine on Zhou Shaoming, a famous director, and they are even more looking forward to the release of "The Fuse".
With the news that "The Fuse" will be released globally on October 1st, movie fans in North America are excited. After the audience has seen the magical movie "The Incredible Hulk".
Who is not looking forward to "The Fuse" produced by Zhou Shaoming? Under such a situation, does Zhou Shaoming still need to spend a lot of time and effort to promote it with his team in North America?
Even Zhou Shaoming did not expect this situation.
At first, Zhou Shaoming was thinking about how to arrange the promotion period of "The Fuse" very appropriately, because time was too tight.
Zhou Shaoming wanted to focus the promotion of "The Fuse" on Asia, especially the Chinese film market.
However, in just one month, can we really promote "The Fuse" in North America and Asia?
Obviously not. When Zhou Shaoming was still worried, Jon unexpectedly reminded Zhou Shaoming with one sentence.
Yes, when Zhou Shaoming was filming "The Fuse", he caused some troubles due to the poisoning incident and the arrest of car thieves. Now it is time to pay back. These two major news made "The Fuse" accumulate a lot of popularity.
It was on this basis that Zhou Shaoming had an idea and decided to focus on promoting China!
As time goes by, the posts about these two things have sunk down, so Zhou Shaoming wants to make these two posts resurface in front of people. That is not a very simple matter.
When two incidents related to "The Fuse" surfaced in front of people again, Zhou Shaoming released a promotional video for "The Fuse" and announced the time for its global release.
When Jason Statham, Wu Jing, and Hugh Jackman performed a shocking fight in the promotional video, the audience's eyes lit up. On that day, the number of clicks on the online promotional video for "The Fuse" exceeded 150,000.
Zhou Shaoming couldn't help but smile slyly when he saw the number of clicks. Even Jon on the side was in admiration.
Netizen Jack said: I have never been so looking forward to a movie like this. Just hearing about director Smith Chou's courageous efforts to catch the thief makes people excited, and I am even more looking forward to the movie "The Fuse" he will make.
An anonymous netizen left a message: Although I have never seen a movie made by director Zhou Smith, I often hear people around me talk about his movies. I watched the promotional video "The Fuse" out of boredom. Wow! It's so shocking.
It’s the first time I’ve seen such a fierce fighting scene, so I’m looking forward to it!
Netizen Nike left a message: I have always been a loyal fan of Smith Chou and have watched all the movies he has made. When I heard that his new promotional video for "The Fuse" had been released, I couldn't help but watch it.
As expected, I didn't disappoint myself. I kept praying in my heart that the time would come soon. There was only one month left, and I was really waiting to death.
The number of clicks on "The Fuse" online and the numerous comments from netizens gave the media a loud slap in the face.
"With not only a genius for making movies, but also a market acumen, Smith once again surprised everyone. With such careful planning, "The Fuse" will definitely surpass the box office performance of "I Am Legend"." The New York Times.
Christina frowned and said, "Really? Is it really that ugly when I look angry?"
Zhou Shaoming said with a serious look: "You will know when you look in the mirror."
When Kristina was about to take out the mirror and look at it, she realized that Zhou Shaoming was playing tricks on her. She said to Zhou Shaoming who was sitting next to her: "Ignore you."
Kristina looked out the car window and asked strangely: "Why should we choose Xi'an as our first stop?"
Zhou Shaoming took a puff of his cigar and said to Kristina: "You just said you were ignoring me, why are you taking the initiative to talk to me now?"
Kristina acted coquettishly, took Zhou Shaoming's arm, and asked: "Tell me what you want!"
Zhou Shaoming blew out a smoke ring and said to Kristina: "The reason why we came to the city of Xi'an for the first battle is, of course, not only to promote "The Fuse", but also to visit the scenery of the ancient city and see the majesty of the Terracotta Warriors and Horses."
Christina pouted and said: "Don't lie to me. I don't know you yet. You must have other purposes. Tell me quickly."
Suddenly, the car stopped, and Zhou Shaoming said to Kristina: "If you want to know, get out of the car with me."
Kristina knows Zhou Shaoming very well. Zhou Shaoming is not a person without purpose.
However, when Kristina followed Zhou Shaoming out of the car, she saw the crowds of people on the road, and there was only a bridge in front of her.
Kristina was stunned. Seeing Zhou Shaoming walking forward, Kristina couldn't help running forward, holding up Zhou Shaoming's arm, and asked impatiently: "What kind of riddle are you doing?"
When the two of them walked to the bridge, Zhou Shaoming looked at the theater in front and said, "Look over there."
Christina was still a little confused and said: "What do you want me to watch? Is it just a shabby movie theater?"
Zhou Shaoming smiled and said: "From now on, this West China Cinema will change its owner and will be changed into Supernova Entertainment Film and Television."
Kristina was stunned. Zhou Shaoming had already achieved considerable results after starting his plan to acquire some small movie theaters in North America. Why did he pay so much attention to China now?
You know, it is much more difficult to have your own shadow line in China than in the United States. It costs a lot of money and time.
Although it consumes time and money, Zhou Shaoming still proceeds as planned.
Christina pouted and said, "When did you complete the acquisition?"
Zhou Shaoming said with a sly smile: "Just a moment ago, Jon called and the procedures were all completed."
Christina took a deep breath. She didn't expect that while Zhou Shaoming was with her, he would acquire the theater company without anyone noticing.
Christina said: "Then what do you plan to do in the future?"
Zhou Shaoming said without hesitation: "In accordance with our Supernova Entertainment Company's requirements for theaters, we have begun to renovate all the theaters of this theater company. You know, this theater has more than 200 theaters in China. With such a scale,
There are not many theaters in China like this.”
Kristina looked at the proud Zhou Shaoming beside her. Although she was a little helpless, she understood that with the development of Supernova Entertainment, the company was very eager for the cinema.
Chapter completed!