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Chapter 41 Counting birds with one stone

When Dai Can saw Song Yang, he was stunned.

Because he was led here obediently by Bian Kai, and after seeing Bian Kai knocking on the door of a room for a while, Song Yang opened the door sleepily and came out.

After a while, another woman came out yawning from another room, and as soon as Song Yang saw her, he said: "Sister-in-law, there will be no fighting next time. How can I drink better than you two!"

After saying that, he ran his hand along his hair and walked over: "Long time no see, Dai Can. Are the tapes sold out?"

"...Teacher Bian, what is this?"

"He is looking for you, and he has no contact information." Bian Kai shook his head and explained, going over to cut the watermelon.

"Is this Teacher Bian's house?" Dai Can asked softly.

Song Yang smiled and replied: "Yes. Don't blame me for harassing you. I could have called you myself if I asked, but you are so mysterious, so I'd better not remember your home phone number."

"...How can it be that exaggerated?" Dai Can was embarrassed, "You are looking for me just because of the tape? If you had known, I would have brought the money."

"How is that possible? I'm looking for you because of another matter." Song Yang patted his face, "You eat some melon first, and I'll wake up. I drank too much last night."

So Dai Can was really enjoying himself.

Because Song Yang turned around and said with admiration: "Brother Bian, you are really not bragging about your good drinking ability. You can actually get up and pick Dai Can over."

Dai Can didn't understand: Did he come to Yanjing to eat and drink, and call him brother and sister-in-law? Shouldn't it be teacher and mistress?

Bian Kai brought the watermelon over, and Dai Can quickly stood up and politely thanked him.

"I won't care about you at noon. I have something to do when I go back to school."

Dai Can was a little restrained when he saw Bian Kai and Qin Yue'e packing up and leaving. Then he asked in confusion, "Teacher Bian is so safe to leave you at their house?"

"You make me sound like a bad person, why are you worried?"

There are some things that Dai Can doesn't need to know for the time being, unless he completely gets on board later.

No matter what, Bian Kai also wants to save face in school.

So Song Yang asked cheerfully: "How is it? I am thick-skinned, right?"

"...What do you want from me?"

Song Yang ate a piece of watermelon to cushion his stomach, then wiped his mouth and said: "I have been to Lao Dong's house before, and the BP machine has been discussed. But actually, I want to kill one stone with one stone by doing this.

Damn it. Saving the first big sum of money is one purpose, helping my dad, who is about to lose his job, to pave the way for a career is another purpose, and opening up opportunities for the industry I really want to do later is the main purpose."

Dai Can opened his mouth and said after a long time: "I don't understand."

"The upgraded version of selling ideas, actually what I want to do is in the advertising industry." Song Yang did not explain much about his layout and went straight to the key points, "There is a large clothing company in my hometown, and they are openly soliciting groups.

After the transformation of the brand name, logo and slogan, the winner will receive a remuneration of 25,000. I already have an idea, but I can’t draw the logo.”

"I can't draw either!" Dai Can understood now, "It's not the same as ordinary drawing, right? After all, it's the company's image logo."

"I understand the regulations!" Song Yang raised his eyebrows, "After all the tapes are sold out, I will give you and Shu Guangfu some additional shares. The effect of the lyrics book is quite good. And for this brand VI design project, if I were like this

If you choose the side, I will give you 2500. I already have an idea, you just have to draw a set of things according to the specifications as I described."

Dai Can was really shocked: "Brand...V...I? What is it?"

"Brand visual identity system..."

Song Yang explained to him for a long time, but Dai Can became more and more numb as he listened. In the end, he could only ask: "How do you... understand this?"

"Aren't we people who can get into Yan University? All we need to do is find a few books and read them. After I told you this, don't you understand?"

Dai Can thought to himself that I am also from Yan University, but have you misunderstood?

I could understand what he said, but I felt like I didn't understand it at all, because...

"You are going to compete with people who specialize in this industry based on these half-baked understandings?"

Song Yang used his trump card: "Give it a try! Besides, don't you think it's very challenging? Can you learn a lot during the attempt? If you are selected, then you will be a member of a large group with annual sales of hundreds of millions in the future.

The logo was drawn by you!”

As expected, Dai Can felt numb and a little irritated after hearing this.

But he still doubted his ability.

Song Yang asked: "Are you dissatisfied with the lack of money? Let me tell you, although you only get one-tenth, I still have to write a whole set of content, including the explanation of the logo and slogan, as well as the

In the future, the enterprise will standardize and unify the planning of office equipment, packaging styles, flags, signboards, displays and many other application scenarios!"

As soon as he opened his mouth, he kept talking about the layout format of business cards, stationery, information bags, contracts... "In short, I have to make it more standardized and high-end than others, and highlight the quality of a modern large enterprise!"

"...It's not about money, it's just about me...Is there such a big company in your hometown?"

Song Yang nodded: "Yes, it's called Weifang Woolen Garment Factory. It was developed as a township enterprise. Now it is probably one of the best group clothing customization companies in the country."

Looking at the newspaper clippings Song Yang brought over, Dai Can confirmed the authenticity of this matter.

Then, I saw that Song Yang had written a lot of things one after another in a notebook.

"Profess?"

"Yes. Proface Group, Pro-Face Clothing!" Song Yang said with certainty, "Their main business now is to customize group clothing for enterprises. Pro refers to professionalism and professionalism. As the saying goes, clothes are people.

In the future, they will mainly focus on business suits, high-end suits and dresses, so the slogan is: Provis, professional in every aspect, success is visible."

"Look at the design advertisements again: Lizi can withstand scrutiny. Face is not just clothes. Professionalism is attitude, direction, and belief. Because professionalism, it is naturally excellent. When you first meet, you will know the depth. Pro-Face, every aspect of professionalism,

Success is visible.”

"The logo is designed like this: it is generally in the shape of a tie, but it also looks like a flying bird..."

Song Yang told Dai Can his thoughts, and Dai Can was already attracted by Xiu Ma.

Although I don’t understand it very well, it sounds very professional and it’s true.

It is a brand name conceived for the main business direction and future development direction of this company. It emphasizes professionalism and wants to give customers the same feeling: wearing their clothes will make them appear professional, and it seems that they will be on the path to success.

Spreading your wings and flying high is just around the corner.

For Song Yang, this name is also a bit risky. Because he knows that although the business of the company in his memory is still developing better and better, the brand name Yelia has been decided...

What do you mean? The typical company is not small, but the brand is not promoted at all.

At first glance, I thought it was a women's clothing brand.

I don't know what I thought at first.

As for the Western-style name, it has its own characteristics of the times: it looks high-end, like a foreign famous brand.

Now, with a more mature brand design concept, Song Yang decided to help the company in his hometown with an overall plan.

It’s not just the collection of brand names, logos, and slogans they need, but also more things.

He firmly believes that no other competitor at this time can come up with a better plan than him.

Whether it is in terms of comprehensive value or just in the standardization and professionalism of the brand VI system.

After all, at this time, the brand's CI theory had just received domestic attention due to the success of Sun God. Now, Song Yang is carefully helping them make plans with the theory that has been continuously improved since then.

With this done, Song Yang can get a batch of high-quality suits at a lower price. Song Guowei will have a foundation for his career in Uyghur, and his first shot at entering the advertising industry will be launched.

The marketing activities of the BP machine are part of the clothing factory's brand name collection program, and bidding for the clothing factory's brand name collection is also part of using that classic routine to make a wave of money.

The joint marketing activities of paging stations, BP machines and clothing brands are also part of Song Yang's grand plan to break into this magnificent era from the advertising industry.

Dai Can didn't know this. Now he looked at Song Yang's clear list of things that needed to be drawn, as well as the poor diagram he had hastily drawn, and he couldn't help but look at him in shock.

"It's 2,500 yuan. I'm at least 90% sure of winning the prize. After all, when you finish the drawing, I will go to a professional printing house to make the plan, and then I will go back to my hometown and report my plan in person."

Song Yang pointed at himself, "Use my brain and this tongue."

Dai Can thought about his unusual awesomeness and quickly ate a melon to relieve his thirst.

This is much more challenging than drawing a lyric book.

Song Yang looked at Dai Can with far-reaching eyes.

In addition, this process is used to attract potential or experienced talents inside and outside the school.
Chapter completed!
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