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Chapter 43 Negative Use

Tang Yuling and Lin Cong had special identities and did not attend the press conference. When they were preparing for the press conference, the two of them had already left first.

All jewelers expressed their affirmation that the pavilion had recovered the stolen jewelry so quickly, and said that the exhibition had temporarily stopped introducing the exhibition, but if there was a next time, they would still come with confidence.

Zhuo Yi finally emphasized the strength of the exhibition hall, saying that no matter at any time, no matter how severe the scene is, the property safety of the exhibitors can be guaranteed. He also used the promotion language as much as possible to promote the exhibition hall.

After the press conference was held, the police and the jewelers left. Although some reporters followed them and interviewed them, most of the reporters still focused on two people, one was Yang Rui and the other was Yuan Yan.

Yuan Yan is a big star and is very attractive. Her news can also be used in multiple versions. In addition to being on social news and financial news, it can also be on entertainment versions.

Yang Rui received information from many websites today. He said that he was the security supervisor of the custody and was also pushed to the forefront. Now he finally came forward to clarify that he was not a custody and a robber, but became a hero in the tiger's den, which naturally attracted many reporters to interview, and they were all planning to use his own affairs to make a special topic.

"Mr. Yang, I wonder if you have seen a lot of news and comments online? Some people responded and said that they suspected that you were a custodian. Now you have come forward with Miss Yuan to clarify. Do you have any thoughts about this statement?" Some reporters directly threw the most concerned issue to Yang Rui.

Yuan Yan has already reminded him that reporters will definitely not miss this problem. The sharper the problem, the more newsworthy it is, the more attractive it is. Of course, this is because most local reporters do not know Yang Rui’s background. If they know that he is Yuan Zhifeng’s successful successor, many local reporters will be much more polite. The background of the four offices is deeper, which is enough to make them unable to post interviews.

Yang Rui himself has prepared the answer to this question: "To be honest, I don't have time to read online news yet, because we are very confused every day and I am not free for a day. But just now, I also heard about such things. But I would like to ask, why do people say such words? How do ordinary people know about this?"

When Yang Rui asked back, the reporters were stunned.

But some people still responded quickly, "What do you mean is that people deliberately create negative news about you on the Internet? Is it the purpose of slandering you?"

Yang Rui had no experience in dealing with reporters. Now he was copying Yuan Yan's classic expressions and kept smiling and said: "Of course not. I am just a security supervisor. What's the point of slandering me? But it's certain that these so-called insiders in the exposed areas must have other purposes.

Perhaps it is a group of terrorists who are creating trouble. They want to continue to smear the jewelry exhibition, or they may be that their commercial competitors want to smear this exhibition center. After all, we are a new exhibition hall. This is already a very negative news when we hold a large exhibition for the first time. If I smear me again, no one will have confidence in this place in the future.”

Whether it is intentional exposure, coincidental speculation, or conspiracy theories, the reporters are eager to dig up the land, so the materials are directly revealed by the parties involved.

Seeing that Yang Rui was so easy to deal with, a reporter immediately raised more questions.

After Yang Rui simply dealt with a few problems, he began to say goodbye. The reporters saw that it was getting late and they dispersed. However, there were still some places where they came only one person, so it was inevitable that after the interview, Yang Rui rushed to interview Yuan Yan quickly, or the other way around.

After a while, it was almost twelve o'clock that all the reporters were sent away.

Yang Rui had time to chat with Zhuo Yi and asked about the specific arrangements of the exhibition. From Zhuo Yi's mouth, he learned that the jewelry exhibition had been cancelled and he was also very distressed because he did not succeed in starting the army. However, Yang Rui and Yuan Yan finally came back in time and found the jewelry, which saved some face.

"Now that the press conference has been held, we have done it to clarify and express our opinions. Next, we have to find a way to let the reporters calm down the matter as soon as possible." Zhuo Yi said with a wry smile, "The local traditional media are okay and will give some face. But the Internet is in trouble. Not only are these news hanging all day long, but many of them are not affected by us."

Yang Rui frowned. The failure of the jewelry exhibition was not successful, which was both a trouble for Zhuo Yidi, and it was also a trouble for him. Both of them had messed up the opportunity.

"Old Zhuo, do this, don't calm down, let the reporters continue to hype this issue. Don't be low-key, accept newspapers, online interviews, and on TV. Everything is good, try to be high-profile! Yang Rui's eyes flashed.

"Brother Yang, did I hear it wrong?" Zhuo Yi looked surprised. Although he was older than Yang Rui, he knew that he was a local man of the big boss. He also called him Brother Yang.

"Haha, you heard it right." Yang Rui patted his shoulder and lowered his voice, "You should also understand my situation. We both got cultivated by the old man in this project. Now there are problems, both of them have lost and prospered. So, I say to you, all the heartfelt words, and it is also for my own good. It is like you hype me into a hero today."

Zhuo Yi understood this very well. He knew that Yang Rui was taken hostage with Yuan Yan, but today, he praised Yang Rui to the sky with politeness and vigorously praised him. But he knew in his heart that it could only fool ordinary people, and the old man must know it. But he and Yang Rui were on the same boat, and he also understood it.

"I know Brother Yang is for our own good, but I am a little slower to react. I don't understand why I did this. Isn't this aggravating our negative impact?" Zhuo Yi said in confusion and tactfulness.

Yang Rui would give such an opposite suggestion because he remembered that he had competed with Xiao Tangwen and Ji Shaohao twice in the first semester to hype the Internet. Although the nature of these two things is different, and it is not a problem of the same level, it still has a mutual reference effect in the nature of the things.

"Yes, the negative impact is intensifying."

Seeing Yang Rui nodding, Zhuo Yi smiled bitterly, "Brother Yang, don't have to fool me anymore. Just say anything. It's getting late now, and you have worked hard today. Let's finish speaking earlier and go back and rest. If it's really useful, I'd better drive out a plan overnight."

"The negative impact is intensified, and first of all, it must have an impact. We are a new exhibition center. Although we have invested in some advertising, our popularity is still very low. Negative impact is also an impact. Isn't this a good way to expand our popularity? Of course, I mean not to take the initiative to make yourself bad, but to make good use of the current situation and achieve relatively good results in the worst situation."

Zhuo Yi's eyes lit up. This time, Yuan Zhifeng's intention was to open up the popularity of the exhibition center through a successful large-scale exhibition. Now the jewelry exhibition can be considered a failure. But the popularity of the exhibition center has also been opened up. If this popularity can be pretended to be a positive influence, it would be a very low-cost local advertisement!

"Brother Yang, I understand what you mean. Your suggestions are good. But now we give people the impression that the jewelry exhibition robbery has become famous and has a little bit of infamous taste. Will the reverse effect be achieved when I do it in such a high-profile manner?" He was still not sure.

Yang Rui smiled and said, "You originally wanted me to cooperate with you today, but I was not as high-profile as you just now, and it was not as good as you did. Some things may be different from expectations. Think about it, usually when there are problems, they are usually in a low-key and cool manner, but this is even more annoying. Instead, they dare to stand up and explain the situation clearly, explain what should be explained, review what should be reviewed, and promised to be committed often make people feel more honest.

You can stand up in a high-profile manner, and others see it, not only our integrity, but also our confidence. It means we have no mood. In addition, we recovered jewelry within twelve hours and did not cause any losses, which is enough to reassure many people. You must know that capitalists focus on land not on influence, but on interests! Since we have not let them lose, the jewelry exhibition effect is also very good, and exhibitors will not resist our land."

"It makes sense, this is our hope to save it!" Zhuo Yi nodded repeatedly.

"Of course, you can find someone to design the specific public relations strategy and grasp it yourself. As for the online media you talk about, it is easy to deal with, and they can hype it up in a normal way, but there are also such slanderous things, without having to discuss with them, and send a lawyer's letter to the company headquarters of the website directly. There are many people on the Internet, but few dare to be responsible. This way, it will be solved quickly by the senior management..."

"Yes, yes, I'll handle this."

Yuan Yan came over and said, "What are you talking about? Yang Rui, go back with me, grandpa wants to see you."
Chapter completed!
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