"Hahaha~"

“That’s so funny!”

"what is this?"

Bursts of laughter erupted from the screening room of the cinema, arousing the curiosity of the audience waiting in line.

However, what was playing on the big screen was neither "First Time" nor "First Love", but a naive panda.

"He is full of murderous intent, and his fierce moves dazzle his opponents and make them blind!"

"He acts chivalrously, is handsome and fierce, and asks for nothing in return!"

"No matter how many opponents he faces, they will all fall into defeat at his hands. Never has that panda been so majestic!"

"So admired~"

"Even the unparalleled heroes and the Mighty Five also paid homage to this master..."

On June 1, 2004, "Kung Fu Panda" was released simultaneously worldwide.

For the two movies with a 5.1 schedule, the pre-roll ads in theaters are all the first trailer of "Kung Fu Panda". The 1 minute and 45 seconds long trailer uses the daydream of the panda Xi as the starting point.

In order to distinguish between dreams and reality, this "Axi Dreaming" episode uses 2D hand-drawn animation, but it takes more time and effort than CG production.

The short 2-minute trailer seen on the screen actually required 3,000 paintings and took more than 10 painters three months to complete. It was definitely a labor of love.

A new level of computer stunts, with epic momentum on the ultra-wide screen.

The production of kung fu animation this time has brought computer stunts to a new level. In order to achieve the fast, ruthless and accurate moves of each animal master, the animators used the most advanced computer technology to strengthen the control points on the characters, making the movements smoother, more fluid and compact.

Bring unprecedented visual stimulation to the audience!

With the help of state-of-the-art computer stunts, as well as carefully designed characters, scenes and art, the panda + kung fu gimmick successfully stole the show from this trailer.

In addition to theaters, national TV stations including CCTV Children's Channel will also release trailers during the cartoon slots of many provincial and county-level satellite TVs.

In overseas areas, advertisements are placed on landmark buildings such as Times Square in New York, Eiffel Tower in Paris, Tokyo Skytree, and Big Ben in London.

The production cost of "Kung Fu Panda" was 300 million, and the advertising and distribution alone reached 200 million. This was a gamble that lasted for many years and cost 500 million!

Dong Xi spread his hands and said, "I have no idea about money."

This CG animated film also used all the channels and resources of Xizi over the years. It is truly the first global work.

Compared with live-action films, animated films are more likely to make a difference in the global market.

Akira Kurosawa is a master, aren't Osamu Tezuka and Hayao Miyazaki the same?

In the cinema, the panda Ah Xi made his exit, and two movies released by Xizi Film and Television in 2004 were officially released.

At this time, there were not many cities with midnight screenings. They were concentrated in first- and second-tier cities. The midnight screening schedules of the two movies were almost the same, but the main difference was in the daytime screenings.

In Chaoyang, Beijing, the four screening halls of Black Cat Sheriff Cinema, a subsidiary of Xizi Cinema Line, were all wet with rain and dew. Two of them showed "First Time" and the other two showed "First Love".

However, the screening halls are also different. There are ordinary halls and VIP halls, and the number of people they can accommodate is also different. They seem to be starting from the same starting point, but in fact they are still different.

However, the atmosphere in the screening room where the two movies were playing at this time was completely different.

From the beginning to the end of "The First Time", a faint sadness permeates the air, as if there is a brown butterfly dancing lightly deep in the flowers.

Regardless of whether he has read the original work or not, Zhang Fang's control over the script perfectly interprets the connotation of the film.

The ruffian Cai played by Deng Chao is joking, and behind the joy is Cheng Haoqingwu's sorrow and pathos. Through scenes of "a big Coke and two French fries", "Titanic", "Perfume Rain" and other storylines,

The relationship between the two quickly heated up.

According to the routine of ordinary love stories, what follows is a rhythm of spreading dog food, but in fact the ending is a light dance that makes life soar.

The relationship between the two goes from joking at the beginning to sincere at the end, without too much exaggeration. The actors' excellent acting skills make the audience unconsciously involved in it.

Just like at the end of the film, ruffian Cai went through all kinds of hardships and finally came to Qing Wu Fei Yang's hospital bed. On his deathbed, Qing Wu Fei Yang said to him: "The film has ended, but life must go on...".

Audiences with delicate emotions were silently wiping their tears and sniffling.

When the movie ended, the audience in the theater stood up silently, and some were immersed in the sad atmosphere of the movie and couldn't let go for a long time.

In the screening room of "First Love" next door, there was constant laughter and laughter. It was a very relaxing movie.

The heroine "Amei" evolves from an ugly duckling to a white swan, and gradually catches up with her "male god". The ups and downs in this process linger in the hearts of the audience like youth.

Although Leslie Cheung was a director for the first time, he controlled the rhythm of the film extremely well, and added many easter eggs that made people smile in the rich plot.

The cute and youthful Zhao Liying and Chen Guanxi, who is at the peak of her looks and handsomeness, are simply kings.

The final open-ended “happy

ending", it filled the audience's curiosity and expectations.

"The two of them haven't confirmed their relationship, so why is it considered first love?"

"Perhaps what you haven't had is what makes you miss it more!"

"I don't understand. Did they get together in the end?"

"Who cares?"

The audience who walked out of the theater after watching "The First Time" bumped into the audience who had watched "First Love" and watched the other side chattering happily discussing the plot. The audience of "The First Time" could only remain silent.

"Human beings' joys and sorrows are not the same."

The endings of the two movies make the viewers who have watched the movies feel like they have eaten twice, one is a white thing and the other is a red thing.

At around 2 o'clock in the evening, Eggplant Dianping.com updated on time, "First Intimate Contact" scored 8.5 points, while "A Little Thing About First Love" temporarily took the lead with 8.8 points.

It seems that the audience still prefers comedy movies.

Both movies achieved empathy, but because "The First Time" was too depressing, many fans unconsciously gave it a low score.

Sometimes bad reviews are also love.

However, this data deviates greatly. After all, the audience at the midnight show is still a small number. When the first ray of dawn rises, the war between the two sides officially begins.

The most healing movie in 2004 vs. the most depressing movie in 2004, Xizi Film and Television competed with each other.

The media under Xizi Film and Television are even more crazy and the best among them are Pumpkin Weibo and UC Browser.

Compared with Weibo, which is steady and steady, uc browser is a little eccentric and crazy in its rhythm, for fear that others will not know that it is a clickbait.

[No one can watch the movie without crying - "First Close Encounters"]

[Things to note in "First Intimate Contact", first bring tissues...]

【I laughed, what about you?】

[Secret love is the Chinese romance - "A Little Thing of First Love"]

This full of marketing flavor may not be useful in future generations, but now people are not very defensive about this routine, and many people fall easily into it.

The quality of the two movies is no problem. People who watch the movies will not feel disappointed, but can't wait to express their thoughts online.

In the past, people would choose Eggplant Dianping.com, but after the birth of Weibo, many people shifted their positions here.

After being instigated by trolls, viewers of the two movies started an online battle.

Initially, both sides held their own opinions, and the battle was considered evenly matched, but when film critics joined in, things became tense.

At this time, domestic film critics mostly regarded themselves as writers and literary and artistic workers. They still had some integrity, but they were arrogant and felt that their own aesthetics were superior to ordinary people.

The two films are of average quality in the eyes of film critics, and their reviews are surprisingly consistent.

"The First Time": The plot is old-fashioned.

"First Love": Too childish.

Perhaps in their eyes, romantic films are inherently inferior commercial works, and they are expected to say good things about them.

Need more money!

But they overlooked one thing. Weibo is different from Eggplant. The users here are younger and are not interested in so-called "movie experts".

Contempt authority and dare to resist!
Chapter completed!