Throughout May, domestic filmmakers have been rejoicing in the recovery of the film market, and it is indeed worth cheering.

Compared with last year due to the impact of the epidemic, the film market in the first half of this year was quite lively. Before the release of "First Love" and "First Time", there were imported Hollywood films to help.

"The Lord of the Rings: Almighty", released in March, had a box office of 90 million, ranking first among Hollywood blockbusters in recent years.

"Cold Mountain", released in April, although it features two beauties, Nicole Kidman and Renee Zellweger, was not favored by the industry due to its subject matter and delayed release.

But such an unpopular war romance film grossed 15 million at the box office in the first week, and finally achieved an impressive record of 30 million at the box office.

Feedback from the market seems to indicate that audiences are no longer picky and people watch all types of movies.

There was also "Memory Crack" in the same period, which was the last Hollywood movie by great director Wu Baige. However, domestic audiences did not buy it, and the final box office was less than 15 million.

The usual "white pigeons flying and the sound of gun battles" used in movies are now somewhat outdated.

Also released in April, there was another domestic film that broke through and made 20 million at the box office, shocking everyone in the industry.

"Close Your Eyes when Dark" is a film directed by Forrest Gump. It is a film that combines psychological horror and visual horror. The plot content is presented through the entertainment method of "killing game".

This thing is the prototype of the "script killing" that became popular more than ten years later.

The type and scale of the film are quite bold. In Dong Xi’s opinion, it can only be said that he was lucky if it passed the review.

This director also has another movie this year, which is a love-themed work "Jet Difference". It was the movie that Chen Guanxi was forced to make.

It can be seen that the overall movie market this year is very hard. Perhaps it is due to the retaliation after the epidemic. People are willing to go to movie theaters to consume. Not only movie theaters, but also entertainment venues are overcrowded.

KTV, bars, saunas, and even Internet cafes and game arcades have all had a positive impact.

In normal years, the ceiling for a movie like "First Love" is only tens of millions, but due to the right time and place this year, it became Xizi Film and Television's sixth mainland box office movie with a box office of over 100 million.

More importantly, this movie restarted a genre - the youth movie.

The production costs are small and medium, with relatively similar theme content and narrative strategies, and minor changes within the larger framework.

To put it simply, when cooking hot pot, you add different ingredients and mix them with different sauces.

But whether it’s sausages, meatballs or abalone, sesame paste or oil dishes, what you eat in the end is still hot pot.

This type of movie is simpler than comedies, which have a wide audience but require extremely high scripts.

We can even take pictures of the complex social processes in the country, including the post-50s and 60s going to the countryside, the post-70s reform and opening up and the student movement, the post-80s exam-oriented education and job selection, and the post-90s computer network.

People of every generation have youth, and the troubles and joys of youth may be different, but in the final analysis, it is still growth.

Youth movies are used to commemorate the rebellion, conflict, compromise, adjustment and integration in the process of growing up, and reflect the psychological changes and spiritual world of teenagers.

The representative work is "Sunny Day".

But Jiang Wen's style is too sharp, and it would be difficult for others to imitate it successfully. Instead, it would have the effect of being like a tiger instead of a dog. The significance of "First Love" is that it lowers the entry threshold for youth films, allowing others to

There is an illusion that anyone can take the photo.

Ordinary viewers will think that the movie's box office exceeding 100 million is the result of the script, the director, and the actors, but only insiders understand that this is entirely dependent on the publicity and distribution capabilities of Xizi Film and Television.

In other words, based on the quality of the movie, it is not qualified to enter the 100 million yuan box office club.

Huayi Brothers, Chairman's Office.

In the small space, the Wang brothers read the newspaper and chatted and laughed.

"Cheng Hao's liquidated damages are 100 million? The man named Wu is really willing to spend the money!" Xiao Wang crossed his legs and said a little playfully. As "First Intimate Contact" was fully drawn, Cheng Hao and Xizi

There is no need to continue to hype up the breakup drama in movies and TV shows.

As the company's first-line star, Cheng Hao's contract penalty is as high as 100 million. In theory, if her new owner cannot pay the money, Xizi Film and Television has the right not to let her go.

However, Dong Xi said that they wanted to have a good time together, so naturally they would not impose liquidated damages on the other party, but it was impossible to get nothing.

In the end, the two parties negotiated a termination fee of 50 million to allow Cheng Hao to move to a new company.

However, in the public announcement, both parties agreed to use 100 million liquidated damages as the publicity standard.

[The "heartthrob" changes owners, the most expensive transfer fee in history!]

[Net worth over 100 million? Cheng Hao becomes the first actress born after 1975.]

[Revealing the background of the “heartthrob” new owner.]

The liquidated damages were as high as 100 million, which became the most sensational focus in the mainland entertainment industry, and Cheng Hao's fame instantly reached its peak.

People in the world call her: Sister Yiyi!

It seems that Xizi Film and Television suffered a heavy loss, but the cash income of 50 million is not a small amount. Originally, the other party wanted to exchange the company's shares for shares, but Dong Xi rejected it.

Although he does not intend to engage Cheng Hao, it does not mean that he will turn a blind eye to the poaching incident. The 50 million can only be regarded as interest, and he will have plenty of time to play slowly in the future.

"The liquidated damages can't be that high. It's just a gimmick played by both parties." Compared with Xiao Wang's gloating about his misfortune, the big king knows better.

"Whether it's a gimmick or not, it will be beneficial to us if this dragon crossing the river makes a splash in Dong Xi's palm."

In recent years, under the strong power of Dong Xi and Zhang Yimou, Huayi Brothers, once the leader in the domestic entertainment film market, has somewhat disappeared.

But in fact, their life is pretty good. The signing of Wang Jinghua and his artists, and the return of Feng Xiaogang are all good news.

Especially last year's Lunar New Year release, a "Mobile Phone" and a "Heroes of Heaven and Earth" both made the company a lot of money.

This also makes their waists harder, otherwise they would not choose to invest in the poet's "The Promise" this year.

"Chairman, Director Lu Chuan is here.

"Hurry up and be affectionate!'

The Wang brothers looked at each other and understood that Lu Chuan's visit at this time must be for the release of his new movie "Kekexili". At first, because Feng Xiaogang was preparing to leave Huayi to go it alone, the Wang brothers decided to support Lu Chuan, but now

Different from the past, the Huayi brothers now have no shortage of directors.

Not to mention Feng Xiaogang who has returned to the company, this year they also invested in Chen Kaige's "The Promise" and Zhou Xingchi's "Kung Fu". Although it is just a cooperative relationship, they already look down on the arrogant and hot-tempered Mr. Lu.

"Xiao Lu, you have to understand that not all movies can be released in the summer season. The competition in this period is too fierce!" In the office, the king advised earnestly.

Of the two brothers, he usually plays the bad guy, while Xiao Wang is the red-faced one.

"Based on my works alone, I'm not afraid to compete with anyone!" Lu Chuan twisted his head and refused to back down.

"You are so confident, why don't we make a bet? If this movie can gross over 30 million, your next movie's salary will be doubled. Otherwise, you won't get paid for your next movie." Xiao Wang stood up and stimulated the other party.

"this

Lu Chuan hesitated. Unlike Dong Xi, he was not short of money.

"How about going to international film festivals first to get a reputation... Seeing Lu Chuan's hesitation, the king kindly advised..."

"Okay, let's bet!" As if his pride was hurt by the king, Lu Chuan decided to take a gamble.

In the office, the Wang brothers looked at each other and smiled. This was a sure-fire business.

If the box office of "Kekexili" can reach 30 million, then Lu Chuan will definitely have to increase his salary for his next film, but it doesn't matter if it doesn't reach that level.

You can let Lu Chuan make youth movies

The upcoming June is destined to be unstable for the mainland film industry.

On June 7, Cheng Long joined hands with a group of stars to bring "New Police Story", and on June 9, Lu Chuan's movie "Kekexili", which he had prepared for more than two years, was released.

Before that, on June 1, the fat panda will land in major markets around the world.
Chapter completed!