Chapter

"Hmph, a businessman is always a businessman. I originally thought you were a very good person, but I didn't expect you to be like this. Just now you looked upright and upright, but now? You are simply treating yourself as you are.

His face was revealed. He might have had this idea when he first approached my mother." After the girl said this, Li Cong shouted that she was wronged. It's good that he is a businessman, but when did you think I was good? What do you mean?

With my true face, I am not trying to help your family. Of course I am a little selfish, but this also allows your family to get twice the compensation. Looking at the mother and daughter who have left, Li Congshi

I don’t know what to say. This woman is also a bit biased against me.

Three days later, Li Cong was dumbfounded. Damn, the treatment he gave was so good. Thousands of people came. It is said that this was because he gave less time. If there were more, it would be hundreds of people around here.

Miners from kilometers away are coming here, and some of those who had jobs have resigned. They feel that Li Cong's treatment is the best. Although they don't know whether they should trust Li Cong about the future, but now Li Cong has given

They hope that giving something is better than nothing.

"Haha, sir, you see, we originally only came with a car carrying 800 people, but now it seems that we have to trouble them to make more trips, and they have to live in tents. Fortunately, it is not very cold yet.

Otherwise, they will be in trouble." Karelina looked at the large crowd in front of her and said happily. Li Cong nodded and thanked the weather now. If it is really cold, even if they want to go there,

It is impossible to take them there, that is, let them die. Building a house in Siberia is not that simple, it must withstand super strong low temperatures.

"Maybe at least 3,000 people will sign the contract today. The initial investment will be expanded. Sir, I just made a budget. Winter is coming soon. If they are asked to work, the cost will increase, and it will involve

It’s impossible for them to work outdoors all the time due to some frostbite. I originally calculated that the first phase would cost 8 billion U.S. dollars, but now it seems that it will be doubled.” Karelina said while holding a computer.

, this woman followed Li Cong, and Li Cong basically didn’t need to find any information. She was simply an all-powerful woman, and sometimes her contribution was the greatest in the energy group.

"Haha, it's okay to spend more money. Let's go, I'll take you to see the charm of diamonds." Li Cong said mysteriously. A group of experts from China came over a few days ago. They haven't slept for two days.

Now, let's get those diamonds in that room, and Li Cong also invited Fatty Zhou to come to Great Russia. He should be here by now. This guy is responsible for the jewelry matters, but what Li never expected was that he had already

Mr. Qin, who became the head of Qin's jewelry, also came. The two of them didn't say a few words to me when they came down, and went straight to look at the diamond, as if that was the purpose of their coming here.

"I said you two have been staring at each other here for hours. We haven't seen each other for a long time. Now I say you two should have a few words with me. Why haven't I done that yet?

Does a few broken stones matter?" Li Cong came in and said dissatisfiedly. When he came in two hours ago, the two of them told him to do whatever he wanted to do. Now that he came in, he still didn't want to talk to him.

The meaning of the conversation was that the two of them were about to shed tears when they looked at the hill-like diamond in front of them.

"What do I have to say to you? My youngest, you are really good at finding places. Look at these cut diamonds. They are all of the highest grade. I have been playing with jewelry for ten years, but I have never

I have never seen such a good diamond." Fatty Zhou patted Li Cong on the shoulder and said, this is really a good thing.

"What's the highest grade? Aren't all diamonds so shiny?" Li Cong knew that he had gone crazy just now when he asked.

Diamond is known as the "King of Gemstones" in the world with its highest hardness, crystal clear texture and dazzling characteristics. It is a symbol of success, elegance, loyalty, eternity and innocence, so it is deeply loved by people.

Diamonds are currently the gemstone with the largest transaction volume in the world's jewelry trade. Since the advent of lightweight testing instruments such as thermal conductivity meters, identifying the authenticity of diamonds has become a

Although it is a very simple matter, how to evaluate the quality of a diamond has become a major issue in the diamond trade.

The latest national standard gbt16554-1996 "Diamond Grading" stipulates that there are four factors to evaluate the grade of diamonds, namely the color, clarity, cut and carat weight of the diamond. These four factors are also

Called the "4c" standard, "4c" is the first letter c in the four English terms of color, clarity, cut and carat weight, and 4c is an indispensable comprehensive factor for evaluating the quality of diamonds, and it is also an indispensable comprehensive factor for consumers to judge a diamond.

Measurement of diamond value. There are various types of diamonds in the jewelry market, including pure natural diamonds, diamonds that have been treated by irradiation, filling, etc.; there are white diamonds (actually colorless, against a white background

appear white), yellow diamonds, and colored diamonds such as red, green, blue, orange, etc.; in terms of shape, there are standard round diamonds, as well as heart-shaped, oval, pear-shaped and other shaped diamonds. In the market

The most common diamond in China is the white standard round diamond. Therefore, in the "4c" standard, the grading of diamond color, clarity, and carat weight only refers to natural white to light yellow series polished diamonds with a carat weight greater than 0.2.

Grading, while cut grading only applies to standard round-cut diamonds or inlaid white to light yellow series, 1 carat to 0.1 carat diamond quality grading. The "4c" standard does not apply to the grading of colored diamonds and irradiated and filled diamonds.

In the "4c" standard, the color of diamonds is divided into 12 grades. The grading method is: pure colorless diamonds are designated as the highest color extreme - extremely white, 100 colors, represented by d, which can also be written as d

, As the yellow component of diamonds continues to increase, the color grade gradually reduces to e, f (9, g, h, i, f, k, l, m, n and less than n. In the diamond appraisal certificate, the color grade is usually only

Indicated by English letters, when the color level is lower than n, it is generally considered that the diamond is no longer suitable for jewelry.

The color grading of diamonds is determined by professional technicians repeatedly comparing the diamonds to be graded with standard master stones in a grading environment of specified standards. Alternatively, a colorimeter is used to measure the diamonds to be graded in the visible light range.

It is scanned and then determined through a series of technical analysis and processing; the clarity of a diamond means its purity. The higher the clarity of the diamond, the fewer impurities, defects or blemishes there are inside it, and vice versa.

Objectively speaking, flawless diamonds are rare. The standard stipulates that when grading clarity, use a 10x magnifying glass to carefully observe the internal and surface flaws of the diamond to be graded. Under these conditions, the clarity of the diamond is divided into 5 major categories.

Grades: Flawless LC, Very Slightly Blemishes VVS, Slightly Blemishes VS, Blemishes Si and Severely Blemishes P.

"We are all of the highest standard. Can we not be excited? If nothing else, our Qin family wants this pile of jewelry. The price is 90 million U.S. dollars. I will give you 100 million." Mr. Qin pointed out.

Looking at the small pile of diamonds in front of him, Li Cong was dumbfounded. Damn, this thing is so valuable? Looking at the way Fatty Zhou nodded, he knew that he was telling the truth. In the past, he only handed over the jewelry business.

If you do it for Fatty Zhou, you can get more than 100 billion US dollars for yourself every year. Now that you are actually controlling it, you are a little surprised.

"Can you digest that much food? 90 million U.S. dollars is not a small amount. I know that your Qin Jewelry has tens of billions of assets, but you don't necessarily have much liquidity, right?" Li

He said with some worry that there was a reason for his worry. The most important thing in the jewelry business was deposits. Fatty Zhou had told himself before that if he didn't have jade, if he wanted to make more than 100 billion US dollars every year, he would have to do it.

It would take more than 500 billion US dollars to spend on jewelry.

"Haha, you don't know how popular the jewelry market has become recently. These things will be sold out in a few months. Don't worry about me. Read more newspapers when you have time. It's terrible to be uneducated...

"Li Cong was immediately despised. Is he an uneducated person?"

In fact, in the recent period, Hong Kong jewelers will benefit from the growth in wealth of mainland consumers and their rising demand for high-end luxury goods (gold, diamonds, watches, etc.). Through Hong Kong stores (accounting for more than 40% of Chow Sang Sang’s total revenue and Lukfook Group’s total

(more than 70% of revenue), jewelers will benefit from favorable factors such as the influx of mainland tourists, the increase in spending by mainland tourists in Hong Kong, and the steady increase in the number of local wedding couples in Hong Kong. It is expected that in the next three years, the total jewelry market in Hong Kong will expand to

183 billion Hong Kong dollars, with an average annual compound growth rate of 22. In addition, Hong Kong jewelers are also expanding their sales networks in the mainland. Lukfook Group has been entering the mainland market through the franchise model. It is expected that by 2053, the number of Lukfook stores in the mainland will be

The number of 646 stores in March 2021 has expanded to more than 900.

Chow Sang Sang adopts a self-operated model. The company plans to open 100 new stores in the mainland in the next two years, thereby increasing the number of stores in the mainland from the current 186 to 335 in 2053. We currently estimate that the mainland’s jewelry retail market will

The total size is approximately RMB 376 billion, and it is expected that driven by urbanization, rising per capita disposable income, and growth in expenditures on gold, silver, and jewelry, in the next three years, the total size of the mainland jewelry retail market will have an average annual compound growth rate of

25. The growth in the number of mainland tourists visiting Hong Kong and their increase in spending will drive the entire Hong Kong retail industry, among which the jewelry retail industry will benefit most obviously. According to data released by the Hong Kong Tourism Bureau, in 2040, the total number of tourists visiting Hong Kong will increase from 13 million in 2031

The number of tourists increased by 1.8 times to 36 million, and the average expenditure per person also increased from HK$4,070 to HK$4,582. In addition, between 2031 and 2040, the total expenditure of tourists in Hong Kong increased from HK$430 billion to HK$1,620 billion. We estimate that

, by 2053, this number will further increase to 2.38 trillion Hong Kong dollars, and jewelry and watches account for about 25% of the total shopping expenditure of tourists. With such a strong market, if Qin Jewelry does not seize the opportunity, it will be really sorry for itself.

.

The current total size of Hong Kong's jewelry and watch market is approximately HK$283 billion, and it is expected that in the next three years, the market's average annual compound growth rate will reach 22. Jewelry and watch sales account for a large proportion of Hong Kong's retail market. By 2040

, its proportion has increased from 11 in 2033 to 19. In addition, between 2033 and 2040, Hong Kong’s retail sales of jewelry and watches increased by 210, which is much faster than the growth rate of Hong Kong’s total retail sales during the same period. 87. Jewelry and watch retail sales

The rapid growth in sales is mainly due to the increase in the number and purchasing power of mainland tourists. It is expected that in the next three years, the growth of Hong Kong’s jewelry and watch retail sales will be faster than the overall retail industry growth rate of 15% per year. In addition, it is also expected that jewelry

The proportion of watches and watches in overall retail sales will increase from 19 in 2050 to 23 in 2053, because the luxury goods expenditure of mainland tourists will still maintain strong growth, which is also the fundamental reason why Qin’s Jewelry dares to invest.

"I said you just eat carrots and don't worry about it. If this guy is not sure, how could he buy so much goods? This old guy bought all of Xie Ruilin's business in Hong Kong and took some of his real estate

He got a loan from our Hua Xia Bank. I helped him find an acquaintance and charged him the lowest interest rate, an annual interest rate of 7%, which made this old guy extremely happy." Li Cong also wanted to say a few words.

Fatty Zhou on the side pulled him aside. These are all certain. How long have the Qin family been doing business? Don't they understand this? Li Cong is indeed worried a little more, but this

I was a little surprised when I heard what Fatty Zhou said about Xie Ruilin. This guy has a similar background to Qin's Jewelry, sometimes they are a little better.

Tse Ruilin, born in Hong Kong in 1936, used his own name to create the famous jewelry brand Tse Ruilin. In 1971, Tse Ruilin Jewelry Co., Ltd. was officially established. In 1987, the company was publicly listed on the Hong Kong Stock Exchange. Many people say this about Tse Ruilin

Jewelry: bright, pure, shining and perfect, it is the best choice for wedding rings with excellent cost performance! It is no wonder that tsl has always paid attention to design in order to ultimately present people with the most perfect romantic experience. Qin

The reason why jewelry companies acquire other companies is because they are interested in their designs. Compared with some jewelry groups in the Mainland, the designs of their Lao Qin family are certainly very powerful, but compared with others, they may not be that impressive.

Tse Ruilin was born in Nanhai, Guangdong in 1936. His family moved to Hong Kong in 1945 and has been living in "Laohuyan", the poorest wooden house area. Due to his poor family background, he only attended primary school for less than two years before he was forced to drop out of school. He later followed his father.

He collected scraps to make a living and worked as a small "buyer". When he was 13 years old, in order to give him a skill, his parents sent him to a gold shop run by relatives and friends as an apprentice. After five years of goldsmithing apprenticeship,

, Xie Ruilin felt that it was not enough, so he decided to learn Western-style jewelry setting again. He learned the art for ten years and suffered a lot. Xie Ruilin said that the biggest comfort at that time was to save a little change and go to the Grand Guangming Theater.

Watch a play.

When he was 21 years old, Xie Ruilin was appreciated by a boss who lent him 3,000 yuan and started his "golden journey" to start a business. "At that time, I had no money to hire a master, so I only had one apprentice. He and I

In a room of less than 100 square feet, I worked hard for 16 hours a day." After years of hard work and frugality, as well as continuous innovation in product design, the business began to flourish. In 1971, Xie Ruilin's goldsmithing workshop was in operation.

Twelve years later, it was officially registered and named after himself. Tse Ruilin Jewelry Co., Ltd. was established. In 1987, Tse Ruilin Jewelry was listed on the Stock Exchange. With a stronger source of capital, the company's size increased by 1991.

It has 1,100 employees and its products are distributed to China, the United States, Singapore and Thailand.

Shortly after the company went public in 1987, the ambition he had suppressed for several years made him a little eager for quick success. In 1990, he successfully won control of Yuxing Real Estate Company, which became the flagship of the group's investment real estate. He bought a large number of properties at once

Property, the group's debt ratio reached 140, and interest expenses alone reached NT$70 million. With excessive debt, Tse Ruilin had to find ways to reduce debt, so in June of the same year, he sold the Yuxing equity together with the Wan Chai land for 2

It was sold for NT$100 million to Emperor Group Chairman Yang Shoucheng. Unexpectedly, the negotiations between the British Hong Kong government and the mainland on the new airport became increasingly clear, and a memorandum of understanding on the new airport was signed in mid-July of that year. Property prices rose like a rocket. As a result,

Yang Shoucheng built the Emperor Group Center on the land, with a total value of about 2 billion yuan, while Xie Ruilin could only watch helplessly as this "fat roast chicken" fell into the mouths of others.

Anyway, it is terrible for a century-old store to be run by this guy. Although the jewelry market has been very powerful in recent years, this old guy finally chose to sell his life's hard work. Not everyone can do it.

The Qin family also fully understands that they can afford it, so they did not lower the price during the acquisition. They invested HK$7.85 billion to buy dozens of his stores and various channels in Hong Kong. Although Xie Ruilin has

There are still some businesses, but compared with the main business in Hong Kong, they are still quite different. Moreover, Qin's jewelry has a very good sales network in mainland China. Naturally, there is no need to buy those, and it also leaves some for the elderly.

Think better.

"Then after you buy it, won't you be the largest jeweler in Hong Kong? We can't catch up with this guy?" Li Cong said with a smile. In fact, he didn't care. After all, the total jewelry business is only a little bit every year.

Li Cong was a person who valued friendship very much. After the two of them knew his identity, they had the same attitude towards him as before and did not alienate themselves, which made him very happy.

"There's no way, we are dragons from across the river, and they are local bugs. When the old guy released the news that he was selling the company, I came to the door immediately. As a result, the old guy said that I was not suitable for running jewelry. I only run jewelry for money.

, you said who does business not for money, this old guy is so angry with me, this old Qin came to chat with me all afternoon, and went to sign the contract the next day, how could it be so easy?" Fatty Zhou was depressed.
To be continued...