Chapter 69 The Best Way
[PS: Sorry, the previous number of QQ users was based on data from February 2001. The number of registered users at that time was 20 million. But according to the latest data found, QQ had a breakthrough number of registered users in early 2002.
100 million people, with active users exceeding 20 million.
The current time point in the novel is September 2001, so taking a middle number, the number of registered users is 50 million and the number of active users is 12 million.
This data will be used as the standard in the future.]
"Manager Zhang, you can eat whatever you want, but you can't talk nonsense. You said OO already has 1.2 million active users. Do you have any evidence for that?" Li Dan immediately asked, "After all, according to our backend data,
We just lost so many users! Is your conclusion supported by data?".
"I also look at the backend data, but I don't look at the new increment, I look at the average online time of users!" Zhang Zhidong sighed. "After receiving the meeting message, I went to the backend to check more.
For more detailed data, I found that in June, the average daily online time of our active users was 3.23 hours. By July, this data became 3.05 hours. By August, the average daily online time was only 2.82 hours.
It’s been a long time.”
"This is just that users spend less time online. What does this have to do with OO users?"
"Of course it does. You have forgotten that July and August are not ordinary time nodes, but the days when the country is on summer vacation. Among our users, the combined proportion of high school students, junior high school students, and even elementary school students
It exceeds 70%, so it stands to reason that their average online time in July and August should be able to improve a lot."
"However, the average online time in July and August did not increase but decreased, but the number of active users did not decrease much. What does this mean? This means that we have a lot of users who are using QQ.
And when using OO at the same time, as a result, the online time of QQ will decrease, but the number of active users does not seem to decrease!" Zhang Zhidong said.
"..." Li Dan stopped talking because he found that he could not refute Zhang Zhidong. Everyone was not a fool. There was no point in trying to defend himself.
"Actually, there is a more obvious data, which is the amount of messages sent in chat. In June, the amount of messages we received and sent in a month was 8105.8 billion messages. In July, it dropped to 79124 billion messages.
But this is just the beginning. By August, the decline was even more exaggerated. There were only 7,174.5 billion messages left, a decrease of 800 billion messages. Based on this data, I judge that 10% of our users are no longer there.
Instead of chatting on QQ, I switched to chatting on OO, so I gave the data of 1.2 million people."
"But this is just a conservative estimate, because there are still new people joining who have never used instant messaging software. The actual number of OO activities can only be more than we imagined!" After Zhang Zhidong finished speaking, the scene became even more silent.
"I very much agree with Zhidong's opinion. The great man said it well. Strategically, we must despise our opponents, and tactically we must pay attention to our opponents. There is no doubt that OO has become our opponent, and it is a potential threat to our market position.
We need to take corresponding measures to challenge the players now. This is why we gathered here for a meeting today. Let’s talk about how we should deal with the challenge of OO, especially how to solve the OO drifting bottle.
The problem.
Brother Xiao Ma directly transferred the meeting to the most practical problem, which is also the most urgent problem that needs to be solved at present, which is what to do with the OO drift bottle.
"I think we can do some activities to get our customers back!"
"This is not enough. I think we still need to carry out more publicity. In fact, we have rarely advertised on TV media. As a result, the number of users over the age of 25 has always been very small. We should make further efforts in publicity.
, to get more markets!”
"This is because we can investigate the source of OO's funds. If there is a problem with their funds, then the entire OO will fall directly, without any need for our efforts!"
"Actually, wouldn't it be good if we just buy OO directly? In addition, OO's R&D team must be very sparse. It would be better if we just poach their development team and directly abolish their R&D capabilities."
Everyone contributed their opinions one after another, and the discussion was very lively, but there was never a smile on Brother Ma's face. It seemed that none of these opinions and suggestions were liked by Brother Ma.
"Zhidong, what do you think?" Brother Xiao Ma took the initiative to ask Zhang Zhidong, who had been silent since then.
"I think our QQ must undergo a major innovation in terms of version and function. For example, the UI. Compared with OO, our UI color scheme has obviously lagged behind!"
"At the same time, QQ should also enhance the chat experience. For example, we can add a picture function so that you can send pictures and some small files during chat. Then I think our QQ can fundamentally improve OO."
Crush and defeat them!" Zhang Zhidong said.
"Let QQ send pictures and files? Zhidong, this is too unrealistic!" Li Dan couldn't help but said after hearing this.
"What's so unrealistic about this? There are no technical problems. I have already studied it myself. Give me a month and I can come up with the bat version for you!" Zhang Zhidong retorted.
"No, I'm not talking about technology, I'm talking about cost!" Li Dan spread his hands and said, "Zhidong, do you know how much our company spends on Internet fees in a month? Let me tell you, it's a full 5 million.
, we need to pay 5 million yuan in network fees every month to meet the network needs of our server room!"
"Once your function of sending files and pictures is implemented, yes, users will really like it very much. They will definitely use these functions every day and send 99+ pictures and files every day. Then our Internet fee will probably be more than 5 million.
Well, even 5,000 networks may not be enough!" Li Dan said.
"..." Zhang Zhidong has nothing to say. He really cannot avoid the cost issue. These functions are indeed built on Tenda's huge network fee costs.
"These functions mentioned by Zhidong are very important, and I agree with them. Zhidong, your BAT version can even be launched now, but not now. The company's cash flow is still relatively tight. Until specific sources of profit are found,
, we can only rely on financial investment, so these functions still need to be slowed down, Zhidong, you can understand my difficulties!" Xiao Ma looked at Zhang Zhidong apologetically, Zhang Zhidong was suddenly moved, and then nodded repeatedly, indicating that he would wait.
No problem waiting.
"So, can we come up with a more reliable way to deal with our opponents?" Brother Ma asked the audience again.
"Actually, the quickest way to achieve results is very simple, that is, we also develop a function similar to the OO drift bottle. After all, these current users of OO are almost all going to the OO drift bottle. If we also have our own drift bottle
If so, all these users who have temporarily left us will come back!
"But this way, no one will accuse us of plagiarism. Now many media and users are accusing us of plagiarizing OICQ on various channels. I'm worried that we, Tengda, will always be blamed for plagiarism in the future and we won't be able to get rid of it.
! And my little brother Ma, maybe he will be scolded for plagiarism all the time. This is too terrible, how could I do such a thing!" Little Ma sighed and said worriedly.
"Don't worry, boss. In fact, even a fool can see that OO is plagiarizing our QQ, whether it is the name or the icon. They originally copied us, and we copied them again... No, we innovate on their basis.
No one will say that we plagiarized!" Cai Xin said immediately.
"Even boss, this is not something you said you wanted to plagiarize. It was decided by us in a meeting. What does it have to do with you?" Li Dan also said, "If you want to plagiarize, OO plagiarizes first. We are just copying. OO is the one."
The real plagiarists! We are innocent."
"Hey, you forced me to do this, you are hurting me!!" Brother Ma looked up to the sky and sighed, and then told Zhang Zhidong to put aside everything at hand and use the fastest speed to QQ himself
Chapter completed!