Chapter 1016 Fist Offense and Defense
"I have long told you that don't do these useless things, unless you directly ban Jiangnan Group from conducting business in Miluo, otherwise this means will not have much effect, because customers never mind a platform on a platform.
What is the word of mouth, they really care about only two, one is the price, and the other is convenient! "Facing the new representative sent by Goldman Sachs Group to their own company, and also the executive vice president of Wanxian Pavilion, Bezos looked at me with a look of me.
I have already seen all the expressions and said that I forgot it. I also suggested that Tucker went to the fact that the Eastern Amazon's reputation was stinky.
"So, I understand!" The new vice president and Tucker were completely different. Basically, he basically did not express his personal opinion in front of Besos, but it was just a strong echozos
The opinion is that your own opinion is average. This attitude makes Besos very satisfied.
"So Mr. Besos, how do you plan to develop Wanxian Pavilion? How can you defeat the Oriental Amazon?" The new vice president asked.
"My policy is very simple. It is called a fist attack, a fist guarding, and the guardian is to stabilize our advantage, that is, continue to stabilize our Wanxian Pavilion's abundant advantages in terms of product types. Don't look at the Oriental Amazon now
The situation is so hot, but in fact they are completely established by the logistics system of Wal -Mart. "
"You haven't seen that the sales of more than 90%of the Oriental Amazon now come from Wal -Mart, and the real individual merchant does not actually have much facts in the Oriental Amazon?"
"This is because the Oriental Amazon does not get the cooperation of the courier company of the national system at all. At the same time, it is impossible for Wal -Mart to completely give its logistics system to the Oriental Amazon to take a ride."
"According to my forecast, the focus of the East Amazon in the next 1 to 2 years is definitely to establish a logistics network covering the country, that is, in the next 1 to 2 years, Eastern Amazon cannot launch an attack on our strong noodles."
"So what we need to do next is to continuously stabilize our strength, and the best way is to stabilize all our merchants! As long as you can hold all the current merchants in your own hands, even if the Eastern Amazon Amazon can be firmly held, even the Eastern Amazon Amazon
The logistics system has been established, and they cannot launch an attack on our strong face! "
"So in the next year, I will ask all the merchants in Wanxian Pavilion to sign an exclusive cooperation agreement with Wanxiange. We can use more preferential returns and policies to seduce these merchants, and wait for them to sign to sign
After an exclusive cooperation agreement, they can prohibit them from cooperating with Eastern Amazon from the legal level. "
"So there should be some merchants bypassing this exclusive cooperation agreement through various means, but most merchants should have no ability and energy, so we can firmly control all the merchants through this exclusive cooperation agreement.
, Completely cut off the possibility of Eastern Amazon entering the big e -commerce business! "
"By the way, this is also a very important aspect of express delivery. Now whether it is Federal Express or United Express, it is too uncomfortable for e -commerce.
Provide a courier problem solution that is more suitable for e -commerce platforms as soon as possible, which is also an important condition for us to hold the market! "Bessel said very seriously.
"No problem!" The vice president immediately patted his chest, "After I go back, I will report to the headquarters, asking them to promote the reform to our courier companies that we invest in our shares!"
"Thank you!" The attitude of the vice president made Bezos very satisfied. Compared with the previous Tucker, it was completely different.
However, Bosos didn't know, and Tucker, who was in a bad attitude, actually drafted a reform suggestion to be handed over after returning.
But the vice president who patted his breasts, but directly threw it to this matter. I didn't know where.
Promote the courier reform?
This kind of thing is really troublesome, it is too dangerous. Smart talents will not step into this dung pit!
Bessos certainly didn't know these situations, he just said excitedly.
"As for the attack of another fist, that is, the e -commerce system that is just established in the East Amazon that has just established with the supermarket!"
"This must be admitted that Oriental Amazon has gone in front of us, and also gets Wal -Mart, the best partner of Wal -Mart!"
"But there must be, because Wal -Mart's powerful exclusiveness, while cooperating with Wal -Mart in the East Amazon, is destined to cooperate with other large business supermarkets.
I have sent a negotiating work group a week ago, and now the major supermarkets in the country are conducting negotiations. "
"The whole process is very smooth, all negotiations and agreements have basically reached the end, and they can be reached in about a week. This will also be thanks to the East Amazon.
Growing, plundering 20%of the market from other merchant supers, these supermarkets will not be in a hurry to reach cooperation with us. "
"Because if they don't cooperate with us, they will lose more markets, and they are absolutely unacceptable."
"Then the focus of work in this regard is, just like Eastern Amazon, just builds outlets around the market, and then expand it."
"The total number of stores in our cooperation targets is three times that of Wal -Mart, and it has penetrated into many areas that Wal -Mart have not been involved. These markets are currently blank."
"So next, I have developed a set of marketing plans, advertising marketing, and business promotions. As long as we can control the price of consumption on our website, it will always be a little lower than the Eastern Amazon, then we can immediately immediately be able to immediately immediately immediately immediately.
The consumers of Oriental Amazon switched to our Wanxian Pavilion, so as to complete the harvest and occupation of the Oriental Amazon market! "
"This is the marketing plan that I and my executives and my executives can't help but sort out in this week. You can see it!" Bezos handed over a plan of hundreds of thick pages to this
Vice President.
The vice president looked at the first two page very seriously, and then solemnly put it into his own briefcase, and sincerely stated that he would read in detail after going back.
"You must read it carefully. After reading it, you will find that our plan is perfect!" Bezos said very confidently, "Although this Liu Qiangdong's ability is really strong, he is in
The e -commerce industry is completely novice. Oriental Amazon made a lot of simple mistakes in e -commerce. "
"It's just because there are no competitors, so these errors have not become errors. But if we join the chess game, we will turn these errors into our most favorable weapons and completely kill the East Amazon!"
"So I hope you must read our plans so that you can understand the development logic of Wanxiange in the next few years, and also understand the difficulties and keys of the entire plan, and where the Goldman Sachs Group needs to help us!" Bezos is sincere
Said, and the vice president's eyelids moved slightly, and immediately laughed. "It seems that this is the key to the problem. I don’t know which places need to cooperate with our Goldman Sachs Group?"
"Let's say one by one. Goldman Sachs Group can help everyone. Goldman Sachs Group naturally spares no effort to help. But if you encounter a problem that Goldman Sachs Group is unable to solve it, don't embarrass us too much!" Vice President said.
"Rest assured, what we need is definitely what Goldman Sachs Group has!" Bezos immediately answered "This thing is investment!"
"In order to achieve our offensive plan, Wanxian Pavilion needs to set up outlets in various parts of the country, with a total of more than 8,000. The construction cost of each outlet is about $ 100,000, so we need $ 800 million in cash."
"But $ 100,000 just starts. Considering the early marketing investment and artificial expenses, in the next year, the capital gap may need about $ 50,000 per month to fill it.
May still need $ 4.8 billion in cash. "
"This is a very huge fund gap, but it is also the funds necessary for defeating the opponent. The remaining dollars in my hand can be put into the company, so I hope Goldman Sachs can also invest in the corresponding funds according to the shareholding ratio.
Help the company's development! If Goldman Sachs is willing, I can also give up some equity in exchange for Goldman Sachs more investment! "
"This is the funds necessary for us to defeat our opponents. Please help us to complete this financing!" Bessos said sincerely.
"I know!" Mr. Vice President nodded, and then the two talked a lot of topics again. Until the time of get off work, the vice president would lend the excuses to leave from get off work and let the Beisso who was about to talk about it for a while. Sepa was surprised.
After the vice president returned home, he did not read the entire marketing development plan carefully as he said, or he turned it to the last few pages very much. There was a detailed data of this financing.
According to this data, Wanxian Pavilion needs to invest nearly $ 5 billion in additional funds, and the vice president is silent.
After hesitating for a while, the vice president did not change the word, and sent the entire report to the big secretary.
Damn, the fool will be stained with such things that the head office pays!
And Goldman Sachs is absolutely impossible to approve this kind of financing plan. Sure enough, this report has no results in the report of Shi Shenhai, and Boss's anxious pursuit.
Then the vice president finally raised his own pen, and he wrote another solution to submit it.
This solution is very simple, only one piece of paper and hundreds of words are used in total.
Chapter completed!