Not to mention the first trailer of "Shark Beach" in China, Yang Xiaomi suddenly became an internet celebrity beach goddess, and the topic was so popular that we turned the camera to Los Angeles, North America.

After a day of time difference between Chen Zhixian and Xia Zhiqiu, the next day, Xia Zhiqiu had to say goodbye to Chen Zhixian to meet her senior sister.

However, the two parties made an appointment. See you in two days for the launch of the new brand of Xia Zhiqiu's senior sister.

On the other hand, Chen Zhixian followed Feng Ziming to Shimen Pictures.

"Jimmy, this is the original author of "Saw" and Mr. Chen from China."

"Chen, this is Jimmy, the head of promotion and distribution of "Saws"," Feng Ziming introduced Chen Zhixian to Jimmy.

"Jimmy, please introduce Chen to the promotional strategy of "Saw". Chen is the original author of "Saw". He knows the best about "Saw"." Feng Ziming said.

However, although Jimmy was very polite to Feng Ziming, she was a little arrogant to Chen Zhixian.

Chen Zhixian didn't care about this. After all, although he was a little famous in China, he was just a newcomer here.

"The trailer for "Saw" has been uploaded online, and the reviews and expectations are good. Offline, because we have a limited budget, we can only play trailers in the theater..." Jimmy talked happily.

However, Chen Zhixian frowned the more he heard it, because Shimen seemed to attach great importance to "Saw" very ordinary.

The publicity that Jimmy mentioned is the most common publicity.

Almost focused on the most basic promotional model of trailer placement, poster material placement, etc.

Feng Ziming, who was standing beside him, seemed a little embarrassed. Didn’t he know? Of course he knew, but there was no way. After all, he was a rookie director. Although his father was a shareholder of Shimen Pictures, so what?

At most, let Jimmy, a veteran in publicity and promotion, give him some face, what else should be done or what should be done.

"Chen, didn't you say you had some ideas about the promotion of "Saw" before? You are the creator of this film, and I believe no one knows it better than you." Feng Ziming said.

"First of all, I want to ask, what is the promotional budget for "Saw"?" Chen Zhixian asked with a frown.

Jimmy said lightly: "Three million US dollars! So we can't do much. After all, Feng is a new director, and Chen is also a new writer. In addition, there are no well-known actors participating in the film, so..."

"But Mr. Jimmy, your publicity strategy has no characteristics, right?" Chen Zhixian said unceremoniously.

Jimmy said disapprovingly: "Of course, if you have any novel publicity strategies, you can propose them, but the publicity budget cannot be increased. Unless you advance your own payment. By the way, I forgot to tell you that the publicity budget has been spent half of the time!"

Chen Zhixian looked at Feng Ziming, he didn't understand that Shimen Te Meow actually looked down on this level.

Feng Ziming said a little embarrassedly: "You know, this is already the ultimate resource I can get."

Chen Zhixian shook his head and said, "I have an idea, but at least I need to invest an additional publicity fee."

Feng Ziming gritted his teeth and said, "If you need it, I can go for a loan of one million, and I can add another one million."

Chen Zhixian nodded and said, "One million should be enough."

"Director Feng, if the murder props in "Saw" are to be copied in reality, how long will it take? Is it still time?" Chen Zhixian asked.

Although he is not very good at promoting movies, and he can even be said to be an amateur, it does not mean that Chen Zhixian really doesn't understand anything.

Movie promotion is nothing more than creating topics and attractions. In short, it is just making trouble.

Chen Zhixian was an online novel author in his previous life and has also read many novels with Hollywood backgrounds, including some promotional ideas about "Saw".

What Chen Zhixian thinks most is to use in reality is the creativity of real murder props.

Feng Ziming is not a fool. Although he is a rookie, he can be said to be able to understand it at all with his own eyes and eyes.

When he heard Chen Zhixian's words and said that he wanted to copy the murder props in the movie, his eyes lit up.

On the other hand, Jimmy, who was originally disdainful, couldn't help but illuminate his eyes when he heard Chen Zhixian's words.

"Chen, can you tell me in detail? If there are difficulties, we can find a way to overcome them. The important thing is that the idea is good enough." Feng Ziming said excitedly.

"I am an amateur in film promotion, but I think that publicity is nothing more than creating topics or causing trouble. Our movies are like Jimmy said just now. There are almost no points for making trouble, but it doesn't mean there is really nothing at all. I think that the murder props themselves are one of the biggest features of this movie."

"How can you compare what you see with the real and personal experience? What do you think?" Chen Zhixian said confidently.

"So, my idea is to make some murder props in the movie, then place them in the preview theater, and let the audience feel and experience the real fear and excitement. Moreover, I believe that the media will also be interested in this kind of activity, right?" Chen Zhixian thought about it and told his thoughts.

"good! This idea is really great!" Before Feng Ziming could speak, Jimmy said excitedly.

"We, Shimen Pictures, have cooperative props manufacturers, and we can send them an expedited order. I believe that before the preview is over, we can definitely make the murder props." Jimmy added.

Now it was Chen Zhixian's turn to be a little confused. Didn't this guy look disdainful before? Why is it like he is injected with chicken blood now?

Feng Ziming is not surprised because Jimmy is the head of the promotion and distribution of "Saw". Although Shimen Pictures will invest all its main resources on another movie this year's Halloween, as the head of the promotion and distribution, doesn't Jimmy want to see "Saw" sell well at the box office? It must not be.

These are all qualifications, but he was a little disappointed before and did not have much confidence in "Saw", so he looked like a routine.

But now, Chen Zhixian's creativity is likely to make "Saw" spend a little money to ignite the topic.

Now is not an era when the wine is fragrant and the alley is deep. If you want to sell a movie, publicity is essential.

Do you think the cost of those movies that make big money by making small profits is only a little bit? That's just for publicity. In fact, the production cost is indeed not high, but the promotion and distribution cost is often a huge sum of money.

"Then please Mr. Jimmy." Feng Ziming said.

"Ok, this is my job, Chen, I'm sorry for my previous attitude. You are really a genius!" Jimmy shook her head and said, then turned to Chen Zhixian to apologize, and his eyes shining.

Chen Zhixian couldn't help but complain, isn't this schizophrenic?
Chapter completed!