Chapter 143 First Day Box Office 【Seeking Monthly Pass】
Under the overwhelming publicity offensive online, the box office of "The Trick Expert" was also soaring on the first day. Many people saw that Xu Wenruo's new movie had been released, and it was a relaxed and funny comedy, so many people wanted to watch it.
When Xu Wenruo returned home, he received news from Xingxun Pictures at noon the next day. Mr. Wang notified Xu Wenruo in a trembling tone.
"Director Xu, you... do you know what the first day of our movie was the box office?"
Listening to Mr. Wang's slightly trembling tone, Xu Wenruo had already guessed in her heart, and her grades must be good, otherwise Mr. Wang would not be so excited.
"One hundred million?"
Xu Wenruo simply guessed the number and his goal was only 100 million. If the box office on the first day could reach 100 million, then the box office in the first week could exceed 500 million, and the final box office could achieve the small goal of 1 billion.
"No! It's 250 million! The box office of 250 million! Our movie is about to explode!"
Two hundred and fifty million!
Xu Wenruo was also shocked when he heard this number. Although he didn't seem to care about money, when such a large number was placed in front of him, Xu Wenruo's heart would inevitably have some fluctuations.
You should know that the total investment in Xu Wenruo's movie is only 50 million, and Xu Wenruo accounts for 60% of it. Normally, 150 million is considered to recover the cost.
In other words, the movie has just been released for one day. Xu Wenruo not only recovered the cost, but also made a small profit. And this is just the beginning. The box office in the future will be net profit, so it will make a lot of money now.
According to the box office of 250 million on the first day, it is only a matter of time before the box office of this movie exceeds one billion. If the reputation does not collapse and the volume of screenings does not decline significantly, the box office of the movie can completely hit the 2 billion mark.
You should know that the highest domestic box office record at this time was only 3 billion, and there were not many movies worth 2 billion, and each one was a phenomenal movie.
Xu Wenruo's first movie was able to enter the 2 billion box office club. How can it not make people feel excited? It's just that while he is excited, Xu Wenruo still maintains a calm mind.
"How is the reputation of the movie? What is the attendance rate of the theater? And how do you say the number of films?"
Xu Wenruo asked Mr. Wang several questions one after another. Even so, Mr. Wang on the other end of the phone was still happy. Even if he couldn't see his face, Xu Wenruo could still feel the joy in his heart.
"There is no problem with the reputation of the movie. I got a high score of 8.4 as soon as it was released yesterday. Not only has it not declined, but it also has an upward trend."
"As for attendance, that's even better. Yesterday's average attendance rate reached 70%, and some theaters can even reach 90% against the sky."
"Oh, our theater screening volume is still too small, otherwise the box office on the first day should be higher."
Mr. Wang was looking forward to winning a box office of 100 million. Now that he has achieved a record of 250 million, he is still a little dissatisfied and began to complain about the public relations department of Xingxun Pictures. If they could be better, the box office on the first day would be better.
"The results are already very good now. Don't mention the previous things. Let's summarize the lessons later. Just don't make the next movie again. We should watch it now."
"Yes, we have to look at the money. This time we may make a lot of money. Now I can be proud of the head office. All of this is thanks to Director Xu. We will have to cooperate more in the future."
Mr. Wang suddenly began to compliment Xu Wenruo, and his tone was a little flattering. Xu Wenruo understood what he meant. Since the box office on the first day, Xu Wenruo's identity has been no longer the new director who had no relationship.
As long as Xu Wenruo's movie can eventually exceed one billion, Xu Wenruo will be a character that cannot be ignored in the film and television industry in the future. There are not many directors who can direct movies for more than one billion at the moment, and it is even more a different story for Xu Wenruo as young as Xu Wenruo.
It has always been said that Xu Wenruo's talent is limitless, but no one expected that Xu Wenruo would be able to redeem potential so quickly. The first movie would enter a one-billion box office club, and there was even hope to hit a two-billion club.
For such a young but powerful director, he can only choose to win over it. In the face of huge interests, it is not a big deal to bow down.
"Xingxun Company has always been our studio's primary partner. We had a friendship with each other before. I think Mr. Wang wouldn't turn against others after making money, right?"
"That's impossible. This kind of thing will never happen. We have always had a deep affection for Director Xu and hope to continue to cooperate in the future."
When Mr. Wang heard Xu Wenruo's reply, he felt much more at ease. Even though he knew that Xu Wenruo was a person who values feelings and would not be complacent, Mr. Wang had to ask a question to be at ease in the face of huge benefits.
Xu Wenruo's movie will bring at least 200 million yuan to Xingxun Pictures in the future. They only invested 20 million yuan, and the return rate of ten times is simply no more profitable than this.
This is just Xu Wenruo's first movie. If he can stand on Xu Wenruo's chariot in the future, he will have endless money to make. Thinking of this, Mr. Wang seems to have seen himself getting promoted and raised.
"Do you know what the first-day box office of Happy Tenant?"
"Their screening volume is 110 million, and their screening volume is more than ours, but the box office is twice as bad. I am already planning to send someone to discuss with the theaters. I will adjust the screening volume in the next few days. After all, I have to grab some screening volume."
"Then I'll trouble you. I'll have to prepare for the Spring Festival Gala these days."
"No trouble, no trouble, this is my duty. You don't have to worry. Now that the movie has such a good momentum, I will definitely not drag you down."
Mr. Wang has become very polite now when he talks to Xu Wenruo. In just one day, Xu Wenruo's status has undergone a fundamental change. Xu Wenruo had already expected such a change. He had also undergone a major change from an ordinary person to a popular idol, but Xu Wenruo adapted quickly.
Xu Wenruo's method of adapting to his new identity is very simple, that is, don't pay attention to the public opinion in the outside world and concentrate on doing what he likes. As long as he is strong enough, he can block the external interference.
Xu Wenruo is very curious about the situation of the movie "Happy Tenant", because this movie is his biggest opponent in the New Year holiday. They are not only released on the same day, but also have similar genres, all of which are relaxed and funny comedies.
But it is obvious that Xu Wenruo's "The Trick Expert" soared into the sky. Against this backdrop, "Happy Tenant" seems a little calmer. After all, the gap between 110 million and 250 million is too big.
At this time, in a high-end office building, the actor Zhao Rui was speechless and looked frowning, but he didn't have the style of an actor at all.
"Are you sure? There are no box office statistics errors. "Take Expert" really has 250 million?"
"Really, this kind of small mistake is impossible. Besides, when I just asked, the major theaters have calculated it repeatedly and there is no mistake."
Hearing the little brother around him answered, the head-up pattern on Zhao Rui's forehead became deeper. Logically speaking, the box office of "Happy Tenant" on the first day of the box office of 110 million yuan was considered a very good result. As long as it is maintained, the total box office in the future can also reach the 1 billion mark.
But who made his opponent next door, "The Trick Expert" so outrageously, actually made a first-day box office of 250 million, more than twice theirs.
The most important thing is that the number of screens in "Happy Tenant" is higher than that in "Talk Expert". In this case, their screens in "Talk Expert" will not be kept at all, and they will definitely be gradually eroded by "Talk Expert".
Perhaps Starxun Pictures doesn't need to come to the door, and those theaters will make adjustments themselves. After all, merchants are profit-seeking. If "Talk Expert" can make them make a lot of money, they will stand on the "Talk Expert" side without any conditions.
The actor Zhao Rui had a deep feeling about this, but when Zhao Rui thought that there would be three more blockbusters released on the first day of the Lunar New Year a week later, Zhao Rui had a more headache.
There is a wolf in front and a tiger in the back, and there is no room for him to live. Thinking of this, the actor Zhao Rui felt a little disappointed. He just wanted to make a soy sauce in the New Year holiday and impact his personal box office record of 10 billion yuan. Why is it so difficult?
Before, he followed the back of a large company and enjoyed the benefits of a large company, and did not face the pressure of celebrating the New Year holiday at all. After setting up his own studio on the spot, he encountered so many difficulties as soon as he entered the New Year holiday. The New Year holiday was really not a place for people to stay.
"I'll give my face and talk to the theater boss again, and try to keep the screening volume more, otherwise we will really have no way out in a week."
After thinking about his situation carefully, Zhao Rui accepted his fate. He didn't want to break the record of 10 billion. He tried to keep a little box office good. After all, it is very close to 10 billion now. As long as he lives long enough, it is only a matter of time before he breaks 10 billion.
Huayi Media, in the office of high-rise office building.
It was still Qi Yuling and Chen Cheng sitting opposite each other. After Qi Yuling read the documents in her hand, she looked at Director Chen Cheng with a serious expression.
"How much is our screening volume?"
"Forty-three percent, it's not easy to talk about further up. After all, the other movies also have to occupy a certain market share."
"It's not enough, I have to continue talking. Let's do it. You can urge the publicity work. I will talk to them about the theaters in person. If I come forward, they will have to give some face."
Chen Cheng nodded, he pondered for a moment, looked at Qi Yuling's serious expression, and he chose to swallow what he said. As an old friend who has worked with him for many years, Chen Cheng knew Qi Yuling very well.
This is a woman with a very strong personality, with her domineering personality. It is difficult for ordinary people to get along with her, especially when she is angry, so it is better not to provoke her in the end.
"What do you think of this "Take Expert"?"
As if seeing Chen Cheng's desire to speak but stopping, Qi Yuling suppressed her emotions and chose to ask Chen Cheng back. After all, Chen Cheng is also a well-known director. No matter how angry Qi Yuling is, she must figure out the level of her opponent.
Before, Qi Yuling didn't regard small workshops like Xu Wenruo as her opponent. She has always treated Xu Wenruo and Qi Yue with a very contemptuous attitude. Even though the previous ban failed, Qi Yuling did not regard them as her opponent.
In Qi Yuling's heart, Xu Wenruo and Qi Yue were just small-scale fights and were not worthy of being her opponent. But yesterday, she suddenly realized that without realizing it, Xu Wenruo was able to threaten her.
Currently, Huayi's "The Legend of the Gods" is her leading role. If any problem arises, it may have an impact on her status. Although the large company has a lot of resources, the pressure on competition is also very high. It is very likely that it will fall into the bottomless abyss if it takes a wrong step.
Although Qi Yuling's status will not be depressed by the failure of a movie, this can be regarded as a serious blow to her prestige.
Qi Yuling not only accepted this fact, but her prestige was even more uncomfortable than killing her. You should know that all kinds of rumors circulated in the company before, and once she fails this time, she may become a laughing stock.
"The Trick Expert is a very mature commercial film. Even if the plot is simple, it does not affect its highlights at all. This relaxed and funny style was fully demonstrated by him. Xu Wenruo really deserves the title of a talented man. This young man should not be underestimated."
Chen Cheng talked about Xu Wenruo's eyes. As a director, he understood that although the plot of "The Prank Expert" is simple, it seems that it is not difficult to shoot, but in fact, those nonsensical ideas are the highlights of the play. The plot only plays a role as a window and a frame, and the real selling point is still the kind of funny form that is completely unexpected.
But after Chen Cheng finished speaking, he saw Qi Yuling's cold eyes. He immediately understood that he had said the wrong thing and praised Xu Wenruo in front of Qi Yuling. Isn't this an old birthday star hanging himself and thinking that he had lived too long?
"But this movie also has a very fatal disadvantage, that is, it is too much pursuit of funny, which makes the film have no meaning, so it is difficult to bring a deep feeling to the audience. After watching it, just smile it and will not leave too profound impact."
"I'm not asking you these things, I wonder if this will have any impact on our movies?"
Chapter completed!