t-ara has returned, and to the outside world, this is just news.

For those who like it, they will look forward to it with all their expectations. I hope this time, T-ara can still surprise it with music.

For those who don’t like, it’s just a quick glance at the information. I forget it later, and there is no need to pay attention to it.

But behind people's invisibility, mystic89 has invested huge resources for this return.

Let’s just say that, Yin Zhongxin approved 1.5 billion yuan for publicity alone.

What is this concept?

In Shi Zhenqiu's words, I didn't expect T-ara to make any money this time.

There is only one purpose, that is, to promote T-ara to rise.

Since their debut, they have been hovering in a quasi-first position.

The trilogy of "Start Us Today", "Nonono" and "cheerup" have created a good start for T-ara.

But to go further and become a girl group like Girls' Generation, you must increase your efforts.

Shi Zhenqiu knew that "bopeepbopeep" had the potential of a divine song, so this time, he specially discussed with Yoon Jong-shin and invested huge amounts of money to promote it.

Needless to say, Melon was emptying the prominent position of the homepage early. The first time the new album was released, it filled this section.

There is no need to say anything about D-She, but there are five consecutive interview reports.

There are also some revelations revealed by mystic89 company, which have increased T-ara's attention.

This time Shi Zhenqiu was also evil and exposed Xiaomin's boyfriend when he was in high school, and there were detailed photos.

Although this made Xiaomin very depressed, he also made it clear that for the sake of hype, he still had to pay what he should pay.

Sure enough, after this leak was released, it quickly caused a stir.

Many Xiaomin fans felt incredible and were a little incompetent to accept it.

Later, D-Shanghai published an interview with Xiaomin, explaining that it was Oppa who worked together in difficult times and gave a lot of help for his persistence in his dreams.

But now the two have no relationship and no longer contact each other.

This report extinguished the melancholy of fans, but made T-ara's news reprinted on several websites, which was really promoted.

The rest are the same as the previous strategy.

Mystic89 company spared no effort to win subways, buses, outdoor large screens, publicity from major broadcasting agencies, etc.

Shi Zhenqiu asked his friends in the circle for the first time in his life, hoping that they would help promote more when they were on the show.

As a result, as soon as the new album was released, the audience inexplicably discovered that the singing of "bopeepbopeep" can always be heard on TV.

Yoo Jae-suk, Kang Ho-dong, Kim Jong-min, Kim Jong-kook, and even Ha Jung-woo sang during an interview.

When Kim Tae-hee was asked what song she liked, she even danced the kitten dance.

The quality of the song is beyond words, it is full of modern and cute style. Once it was released, it melted the hearts of countless uncles.

In addition, Shi Zhenqiu's work has a magical song like "uptownfunk", and even people in Europe and the United States pay attention to his dynamics.

t-ara is also very popular, has many fans, and has spared no effort to support her idol.

In order to build momentum for the song, Shi Zhenqiu even dispatched a larger naval army this time.

He had a warden he knew, and through this relationship, the prisoners in the prison gathered to perform "bopeepbopeep".

The price is self-evident.

The warden's account had 20 million more, which was enough to make him smile.

The prisoners had chicken legs in their lunch and had no complaints about it.

It started with the performances of prisoners in prison and quickly caused trouble in the outside world.

Then the traffic police also danced, college students also danced, Catholic believers also danced, and even members of Congress followed suit.

In a short period of time, "bopeepbopeep" formed a prairie fire and was no longer able to stop.

People seem to feel the era when "tellme" and "gee" swept across the world and experienced the fear of being dominated.

And all this storm eventually got cheaper.

They and their songs have become a social phenomenon.

Media interviews followed one after another, magazine photo invitations continued, and advertising endorsement contracts filled the table.

Invitations for commercial performances abound from Anyang to Jeju Island.

T-ara's assistant team was in a hurry and had no choice but to help Shi Zhenqiu screen the itinerary.

Apart from these things, the TV station’s broadcasting is even more important.

Almost all popular programs have invited T-ara.

Especially in "Strengthening Heart", all members of T-ara were invited to star in the first time.

As a result, on the day of recording, six members lined up one by one, collectively occupying the top three positions in the first and second rows.

This is an unprecedented treatment. Even when Girls Generation was starring, Yoona was the only one sitting in the first row.

Now, T-ara's status soared overnight and has become a guest who needs special care for the show.

Fortunately, Shi Zhenqiu's constant artistic ability teaches, Ju Li and Baolan, who were originally boring, have also changed a lot and are very relaxed in the show.

After one episode of the show, T-ara is good at making shows, and her reputation for being funny spread among the producers, and she has invited them more.

In addition to these, what mystic89 Company and Shi Zhenqiu are most concerned about is of course the audio source issue.

There is only one criterion for identifying whether the t-ara returns will be successful or not, that is, the sound source.

If the sound source does not explode, then no matter how popular other aspects are, they will be a bit of a bad idea.

As for album sales, this should not be too demanding for girl groups.

In fact, T-ara has returned for more than three days, and the album sales are only 23,000.

This number is unique in the girl group, but compared with the boy group, it can only be considered a drizzle.

But in terms of the sound source that Shi Zhenqiu values ​​the most, it is not the case.

The sound source scores of "bopeepbopeep" have been breaking the chart since the airborne.

It has been thirty-seven times in a row until now.

And the results are far from the second place, and the songs of the third place and the fourth place are all their own.

It can be said that their return this time has been a great success.

It has broken the table several times in a row and is still strong, which is a result that only the big group and singers can achieve.

Nowadays, t-ara has done it and is still continuing.

Even because of their excellent sound source performance, the sales of albums have been driven by the sales of albums. After the first week, their album sales have exceeded 50,000.

This achievement is the overlord level among the girl group.

In addition to the astronomical figures of 250,000, which was returned to the beginning of the year, T-ara is definitely the first place in the girl group.

"You work hard and wait until August returns and we will create greater momentum. In that case, the audio award at the end of the year will probably be yours."

This is what Shi Zhenqiu said in the face of T-ara.

Yes, he is very confident now.

Perhaps at various music awards ceremony at the end of the year, T-ara may include all the audio source awards.

This is not only because of the good results of "Bopeepbopeep", but because by the return in August, T-ara's songs will explode even more than this time.

That song won the first place in the audio source in 2011. If Girls Generation's "Theboys" had not had the international influence, it would have been too great to have a audio source award.

In addition to Kim Kwang-soo's wrong strategy, it led to a bad relationship with Kim Records and was unable to attend Mama, which caused T-Ara to have good results but failed to get good awards.

But now mystic89 is different, and it has a good relationship with all aspects and can also attend all award ceremony.

Therefore, Shi Zhenqiu is so sure that as long as T-ara continues like this, a music source award will not be able to escape at the end of the year.

By then, Girls' Generation won the Record Award and T-ara won the Audio Award, which would truly become a prosperous girl group.

A week after returning, T-ara won the McD one without any surprise.

It was also the same week that they embarked on a journey of harvesting awards.

There is no suspense among "Music Bank" and "Popular Songs", and even other singers have no interest in competing.

There is no way, facing such a divine song, no matter how much you say it, you will be tears.

The only thing that can be done is to watch it rush to the throne and then stop coming down.

In the second week, mcd, "Music Bank", "Popular Songs", and t-ara won three more trophys.

So far, the six members have already expressed their acceptance speeches.

"Oba, what should we say if we get one next week?"

In the practice room, six girls sat tiredly in the corner, looking at Shi Zhenqiu who was about to go to the United States, and finally sought help.
To be continued...